China Building Decoration Industry 12th Five-Year Plan Report

1. Review of Industry Development in the 11th Five-Year Plan Period (2006-2010)

1.1 Industry Scale Continues Growth & Specialized Markets Sustain Development
1.1.1 Industry Scale
1.1.2 Practitioner Team
1.1.3 Specialized Market for Public Building Decoration
1.1.4 Specialized Market for Building Curtain Wall
1.1.5 Specialized Market for Residential Decoration

1.2 Main Features of Industry Development in the 11th Five-Year Plan Period
1.2.1 Significant Progress in Industrialization
1.2.2 Certain Improvement in Corporate Concentration
1.2.3 Advancement in Market Flexibility, with Obvious Results in Management Structure/Layout Adjustment, Access to Capital Market, etc..
1.2.4 Technological Innovation Receives New Development & Scientific-Technical Progress Sees Improvement

1.3 Key Factors for Achievements in the 11th Five-Year Plan Period
1.3.1 Sound Macroeconomic Situation
1.3.2 Enterprises' Positive Response to Opportunities from Major International Activities and Market
1.3.3 Specific Targets for Industry Development
1.3.4 Active Role of Industry Association

1.4 Insufficiencies of Industry Development in the 11th Five-Year Plan Period
1.4.1 Still Low Level of Industrialization
1.4.2 Annual Decline in Corporate Profitability
1.4.3 Non-standard Market Management
1.4.4 Low Integrity Level
1.4.5 Weak Innovation Capability
1.4.6 Unsettled Underlying Problems

2. Guiding Ideology and Goals for Industry Development in the 12th Five-Year Plan Period (2011-2015)

2.1 Macroeconomic Environment and Market Situation in the 12th Five-Year Plan Period
2.1.1 Social Demand for Building Industry Remains Strong and Scale of Construction Maintains Significant Growth
2.1.2 China's Real Estate Control Policies will Proceed, but Real Estate Position as Pillar Industry in National Economy Remains Unchanged
2.1.3 Energy Conservation, Environmental Protection and More Stringent Technological Standards Impose Higher Technical Requirements on Building Decoration Engineering
2.1.4 Goal for Establishment of Innovative Country Will Raise a Series of New Requirements on Industry Development
2.1.5 International Engineering Contracting Market is Growing
2.1.6 Prominent Problems Encountered by Industry Development in the 12th Five-Year Plan Period

2.2 Guiding Ideology

2.3 Development Objectives
2.3.1 Industry Scale
2.3.2 Enterprise
2.3.3 Practitioner Team Construction
2.3.4 Technology
2.3.5 Environment

3. Main Measures for Development of China Building Decoration Industry in the 12th Five-Year Plan Period

3.1 To Firmly Focus on Priority of Raising Industrialization Level, To Realize Industry Transformation and Upgrade via Revolution in Production Mode
3.2 To Improve the Ability of Taking Advantage of Market in Resource Allocation, To Enhance Developmental Vitality
3.3 To Promote Enterprises' Professional Development Capability, To Create a Batch of Professional Firms with Brand Influence
3.4 To Increase Scientific-Technical R&D Investment, To Improve Pertinence and Effectiveness of Technical Progress
3.5 To Take Design Work Seriously, To Boost Cultural & Creative Level of Engineering Products
3.6 To Make the Utmost of the Two Markets and Two Resources, To Carry out the Development Strategy of "Going-out"
3.7 To Strengthen Lessons Learned and Theoretical Study of Industry Development, To Raise Consciousness in Sustainable Industrial Development
3.8 To Concentrate on Integrity Construction, To Purify and Standardize Market Environment
3.9 To Improve Talent Aggregation Ability, To Erect High Quality Human Resource Support
3.10 To Conscientiously Strengthen Building of Associations at All Levels, To Regularize Associate Behavior, To Play Associate Role