Deodorants in Russia - Market Research Report

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Market	Consumer Goods
Report Type	Market Research
Country	Russia
Published	29 May 2012
Number of Pages	35
Report Delivery	Download
Delivery Lead Time	Immediate
Publisher	Euromonitor
File Format	PDF

Deodorants continued to develop in 2011. Although the penetration of these products amongst the population of the largest cities was high at the beginning of the review period, in 2011 it continued to spread amongst the population of smaller towns and rural areas. This was driven by changing consumer behaviour, with more consumers following European hygiene standards, and the growth in incomes of the population of smaller towns and rural areas. Another important aspect was the growing...

This Deodorants in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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£600.00	Electronic License Electronic License An electronic version (mostly PDF, but can be Excel or PPT), which is either available for immediate download or will be sent via email by the Publisher of the report. The licencing for an electronic version is for use by the purchaser ONLY.
£1,200.00	Site License Site License An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is intended for use by more than one individual, across for example, a site, an office, or a division or country.
£1,800.00	Corporate License Corporate License An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is/are intended for use by an organisation in its entirety. For example, if reports are put on an Intranet or if they are distributed or used by more than one office, division, or country operation, then a Corporate Licence is required.

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DEODORANTS IN RUSSIA

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Deodorants by Category: Value 2006-2011
Table 2 Sales of Deodorants by Category: % Value Growth 2006-2011
Table 3 Deodorants Premium Vs Mass % Analysis 2006-2011
Table 4 Deodorants Company Shares 2007-2011
Table 5 Deodorants Brand Shares by GBN 2008-2011
Table 6 Deodorants Premium Brand Shares by GBN 2008-2011
Table 7 Forecast Sales of Deodorants by Category: Value 2011-2016
Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2011-2016
Table 9 Forecast Deodorants Premium Vs Mass % Analysis 2011-2016
Avon Products Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 1 Avon Products ZAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Avon Products ZAO: Competitive Position 2011
Faberlic Oao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 3 Faberlic OAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Faberlic OAO: Competitive Position 2011
LOréal Russia in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 5 LOréal Russia: Key Facts
Company Background
Production
Competitive Positioning
Summary 6 LOréal Russia: Competitive Position 2011
Oriflame Cosmetics Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 7 Oriflame Cosmetics ZAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 8 Oriflame Cosmetics ZAO: Competitive Position 2011
Schwarzkopf & Henkel Zao in Beauty and Personal Care (russia)
Strategic Direction
Key Facts
Summary 9 Schwarzkopf & Henkel ZAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 10 Schwarzkopf & Henkel ZAO: Competitive Position 2011
Executive Summary
the Recession Comes To An End, But Rational Spending Continues
High Value-added Products Continue To Expand in the Russian Market
Russians Buy Domestic, Natural and Innovative Products
Retail Landscape Remains in Transition
Beauty and Personal Care Is Expected To Continue To Grow, Although Slowly
Key Trends and Developments
Continuing Economic Development Drives Growth in Beauty and Personal Care in Russia
Russian Consumers Become More Sophisticated
Lower-priced Brands Enjoy New Growth Opportunities
Direct Selling Continues To Struggle
Changing Retail Landscape Shifts the Beauty and Personal Care Environment
City Key Trends and Developments
Moscow
St Petersburg
Market Data
Table 10 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 12 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 13 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 14 Sales of Beauty and Personal Care by City: Value 2006-2011
Table 15 Sales of Beauty and Personal Care by City: % Value Growth 2006-2011
Table 16 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 17 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 18 Beauty and Personal Care Brand Shares by GBN 2008-2011
Table 19 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 20 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 23 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 24 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Table 25 Forecast Sales of Beauty and Personal Care by City: Value 2011-2016
Table 26 Forecast Sales of Beauty and Personal Care by City: % Value Growth 2011-2016
Definitions
Sources
Summary 11 Research Sources

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