High Definition Television (HDTV) - A Worldwide Market Intelligence Report

1.METHODOLOGY
Study Reliability and Reporting Limitations
Disclaimers
Quantitative Techniques & Reporting Level
2.GLOBAL MARKET OVERVIEW AND OUTLOOK
Introduction
Major Manufacturers
Market Trends
Consumers, the Major Factor for HDTV Growth
High Definition’s Exalted Impact
Innovative Features Drive HDTV Sales
Overwhelming Display Technologies
Set Prices Take Plunge
Transition to Digital Television
Conversion Leads HDTV Transition
DVB-T Becoming the Global DTV Standard
Set-Top Boxes Facilitate Digital Transition
STB Market
Digital TV STB Market Poised to Grow
Robust Developments in Related Technologies Spur HDTV Market
Thinner & Widescreen TVs Sell More
HDTV to Boost Video Segment Growth
Sports Stimulate HDTV Market Demand
HDTV Enters Developing Economies
Issues
High Cost Overshadows Technology
HDTV Needs Heavy Promotion
Programmers and Cable Operators Must Join the Force
Need for Reliable Satellite Services
Distribution – Terrestrial/Satellite/Cable
HDTV Over Cable
HD Signals: Prone to Piracy!
Other Issues of Importance
Need for New Equipment
Impact on Communities
HDTV Format
HDTV Standard
Bandwidth Limitation
Illusory Product Identity
HDTV - Major Obstacles to Market Acceptance
Factors Influencing Growth
Product Knowledge
Program Availability
Distribution – Terrestrial/Satellite/Cable
Receptive Pricing
3.PRODUCT FACTS
HDTV Projection Display
Direct-View (CRT) HDTV Displays
Integrated Direct-View HDTV Sets
Flat-Panel High-Definition TV Sets
4.PRICING AND DISTRIBUTION
Price - A Major Barrier to Even Out
Retailers Need to Push Harder
5.CORPORATE DEVELOPMENTS
Matsushita Electric to Become Panasonic Corporation
Panasonic and Comcast to Develop New Products with Tru2way™ Technology
Samsung Unveils Series 7 Plasma HDTV
Sony Introduces 17 New BRAVIA® LCD HDTV Models
Matsushita Introduces 150-inches Plasma TV
Toshiba Introduces New SOC Solution for High Definition LCD TV
LG Electronics Unveils Four Plasma HDTV Series
Toshiba and Ikegami Collaborate to Develop Advanced Video Production System
I/OMagic to Enter into HDTV Market
JVC Launches New LCD TV Line
JVC Introduces New Range of Digital Entertainment Products
Mitsubishi America Introduces Nine HDTVs
Sony Introduces 70-inch HDTV
Sony Introduces First Internet Video Compatible BRAVIA® HDTV
Panasonic Introduces LIFI™ HDTV
Sharp Unveils HD LCD TV for B-B Market
Hitachi Unveils Ultra-Thin HDTV
Sharp Offers New AQUOS® LCD HDTVs for Hospitality Industry
Sharp Introduces 19 Inch AQUOS® LCD Television
SAMSUNG Unveils 70-inch HD LCD TV
Samsung Introduces Slim DLP HDTV
Samsung to Supply OLED Panels for HDTVs
Hitachi to Unveil Large Screen HDTVs
JVC Launches New Projector
JVC Develops HD Engine for Large Screen Displays
Panasonic Unveils 1080p HD Series of Plasma TVs
Suning Introduces Low-priced HDTV
6.MAJOR PLAYERS
LG Electronics (South Korea)
Matsushita Electric Industrial Co., Ltd. (Japan)
Victor Company of Japan, Ltd. (Japan)
JVC Company of America (USA)
Mitsubishi Digital Electronics America, Inc. (USA)
Samsung Electronics Co., Ltd (South Korea)
Samsung Electronics America (USA)
Sony Corporation (Japan)
Sony Electronics Inc. (USA)
Toshiba Corporation (Japan)
Toshiba America Electronic Components, Inc. (USA)
7.GLOBAL MARKET ANALYTICS
8.THE UNITED STATES
US HDTV Industry: Overview & Outlook
HDTV Penetration
A Big War in Personal Video Recording on the Anvil
24P Augments Broadcasting Flexibility
US HDTV Broadcasting: An Overview
US Broadcast Industry Firms up with the HDTV Industry
Market Trends/Issues
HDTV Fast Catching Up
US HDTV Market Looks Up
Increasing Demand for Flat-Panel HDTVs
Increasing Role of Cable TV
Issues
Equipment Manufacturers Unsettled on Standard Format
Cross Industry Agreement on Digital Copy Protection
Need for Differentiated Content
CableCARDs Short Supply Restrains HDTV Market
Expensive HDTV Sets Give Consumers Pause
Trouble in Carrying both Digital and Analog Signals
Stopping Piracy: Customers Don’t Seem to be Happy
Regulatory Environment
2006 - The Mandatory Deadline for Digitalization of TV Broadcasting
Regulation for ATSC Digital Tuners and CableCARD Slots in TVs
FCC Mandates Over-the-Air Broadcasters Transmit DTV Signals
FCC Lays Out Labeling Regulations
Deadlines Set by FCC for Transition to Digital Mode
Factors Influencing Growth
Digital Transmission through Cable System
Program Transmission through Bandwidth Efficient QAM
Market Drivers
Market Restraints
Evolution of the US HDTV industry
Incoherent Efforts
Congress Tough on Digital Transition
Issues Critical to the Success of HDTV
Program Transmission through Bandwidth Efficient QAM
Cable Goes its Own Way
Controversy over Modulation Standards
HDTV Gaining Pace
9.CANADA
Industry Overview
Canadian DTV/HDTV Industry Readies for the Transition
Increasing Demand for Set-Top Boxes
Market Trends/Issues
Canada Backs the 8-VSB Standard over COFDM
Canadian Radio-Television and Telecommunications Commission Frames Market-Driven Policy
Role of Cable Industry in the Canadian DTV Transition
10.JAPAN
Japanese HDTV Industry – A Prologue
Market Overview
Key Hurdles to Digital Switchover
Government Backs the Industry
Market Trends/Issues
Less Programs, Yet Price Remains High!
Japanese Choose Widescreen Television
11.EUROPE
a.France
b.Germany
c.The United Kingdom
d.Italy
e.Spain
f.Rest of Europe
12.ASIA-PACIFIC
Industry Overview and Outlook
Asia-Pacific – A Huge Potential HDTV Market
Investments in AC Plasma Displays Rise Rapidly
Major Markets
Australia
Market Overview
Market Trend/Issues
China
Industry Overview
Market Trends/Issues
Singapore
Market Trends/Issues
Singapore Selects DVB Standard over ATSC System
Singapore Issues Five Temporary DTV Licenses to Tap the HDTV Market
South Korea
Korea Builds Up Broadcasting Infrastructure
13.LATIN AMERICA
Central and South American Countries Adopt ATSC Standard
14.REST OF WORLD
Factors Influencing Growth
Market Drivers
Increasing usage of DVDs
Market Restraints
High Replacement Cost
Inadequate Infrastructure
Vast Spread of Analog Television
Table 1: Global HDTV Market by Region for the Period 2007-2015 (Sales in Thousand Units)
Table 2: Percentage Breakdown of Global HDTV Market by Region for the Years 2008 & 2009
Table 3: Global HDTV Capable Sets Market by Region for the Period 2007-2015 (Sales in Thousand Units)
Table 4: Percentage Breakdown of Global HDTV Capable Sets Market by Region for the Years 2008 & 2009
Table 5: Global Integrated HDTV Sets Market by Region for the Period 2007-2015 (Sales in Thousand Units)
Table 6: Percentage Breakdown of Global Integrated HDTV Sets Market by Region for the Years 2008 & 2009
Table 7: Percentage Breakdown of Leading Players in the US Digital TV Market –
Table 8: Percentage Breakdown of the US HDTV Broadcasting Market by Distribution Type –
Table 9: HDTV Market by Product Segment in the US: 2007-2015 (Sales in Thousand Units)
Table 10: Percentage Breakdown of HDTV Market by Product Segment in the US for the Years 2008 & 2009
Table 11: Percentage Breakdown of Canadian TV Industry by Telecast Type –
Table 12: HDTV Market by Product Segment in Canada: 2007-2015 (Sales in Thousand Units)
Table 13: Percentage Breakdown of HDTV Market by Product Segment in Canada for the Years 2008 & 2009
Table 14: Percentage Breakdown of Leading Players in the Japanese Hi-Vision Television Market –
Table 15: HDTV Market by Product Segment in Japan: 2007-2015 (Sales in Thousand Units)
Table 16: Percentage Breakdown of HDTV Market by Product Segment in Japan for the Years 2008 & 2009
Table 17: HDTV Market by Region in Europe: 2007-2015 (Sales in Thousand Units)
Table 18: Percentage Breakdown of HDTV Market by Region in Europe for the Years 2008 & 2009
Table 19: HDTV Market by Product Segment in Europe: 2007-2015 (Sales in Thousand Units)
Table 20: Percentage Breakdown of HDTV Market by Product Segment in Europe for the Years 2008 & 2009
Table 21: HDTV Market by Product Segment in France: 2007-2015 (Sales in Thousand Units)
Table 22: Percentage Breakdown of HDTV Market by Product Segment in France for the Years 2008 & 2009
Table 23: HDTV Market by Product Segment in Germany: 2007-2015 (Sales in Thousand Units)
Table 24: Percentage Breakdown of HDTV Market by Product Segment in Germany for the Years 2008 & 2009
Table 25: HDTV Market by Product Segment in the UK: 2007-2015 (Sales in Thousand Units)
Table 26: Percentage Breakdown of HDTV Market by Product Segment in the UK for the Years 2008 & 2009
Table 27: HDTV Market by Product Segment in Italy: 2007-2015 (Sales in Thousand Units)
Table 28: Percentage Breakdown of HDTV Market by Product Segment in Italy for the Years 2008 & 2009
Table 29: HDTV Market by Product Segment in Spain: 2007-2015 (Sales in Thousand Units)
Table 30: Percentage Breakdown of HDTV Market by Product Segment in Spain for the Years 2008 & 2009
Table 31: HDTV Market by Product Segment in Rest of Europe: 2007-2015 (Sales in Thousand Units)
Table 32: Percentage Breakdown of HDTV Market by Product Segment in Rest of Europe for the Years 2008 & 2009
Table 33: HDTV Market by Product Segment in Asia-Pacific: 2007-2015 (Sales in Thousand Units)
Table 34: Percentage Breakdown of HDTV Market by Product Segment in Asia-Pacific for the Years 2008 & 2009
Table 35: HDTV Market by Product Segment in Latin America: 2007-2015 (Sales in Thousand Units)
Table 36: Percentage Breakdown of HDTV Market by Product Segment in Latin America for the Years 2008 & 2009
Table 37: HDTV Market by Product Segment in Rest of World: 2007-2015 (Sales in Thousand Units)
Table 38: Percentage Breakdown of HDTV Market by Product Segment in Rest of World for the Years 2008 & 2009
Companies Profiled