Personal Hygiene - Global Group of Eight - G8 - Industry Guide

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Market	Consumer Goods
Report Type	Market Research
Country	Global
Published	1 April 2009
Number of Pages	238
Report Delivery	Email
Delivery Lead Time	-
Publisher	Datamonitor

This Personal Hygiene - Global Group of Eight (G8) Industry Guide is an essential resource for top-level data and analysis covering the Personal Hygiene industry in each of the G8 (United States, Canada, Germany, France, United Kingdom, Italy, Russia and Japan) countries. The report includes easily comparable data on market value, volume, segmentation and market share, plus full five year market forecasts. It examines future problems, innovations and potential growth areas within the market.

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Compares data from the US, Canada, Germany, France, UK, Italy, Russia and Japan, alongside individual chapters on each country. .

* Includes a five-year forecast of the industry

Highlights

The G8 Personal Hygiene market grew by 2% between 2003 and 2007 to reach a value of $16338.5 million

In 2012, the market is forecast to have a value of $17932.1 million, an increase of 1.9% from 2007.

The US is the world’s largest market and generates 28% of global revenues.

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The personal hygiene market consists of bath & shower products, deodorants and soap. The market is valued according to retail selling price (RSP) and includes any applicable taxes.

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£1,975.00	Corporate License Corporate License An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is/are intended for use by an organisation in its entirety. For example, if reports are put on an Intranet or if they are distributed or used by more than one office, division, or country operation, then a Corporate Licence is required.

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TABLE OF CONTENTS
CHAPTER 1 INTRODUCTION 22
1.1 What is this report about? 22
1.2 Who is the target reader? 22
1.3 How to use this report 22
1.4 Definitions 22
CHAPTER 2 GROUP OF EIGHT (G8) PERSONAL HYGIENE INDUSTRY OUTLOOK 23
CHAPTER 3 PERSONAL HYGIENE IN CANADA 28
3.1 Market Overview 28
3.2 Market Value 29
3.3 Market Volume 30
3.4 Market Segmentation I 31
3.5 Market Segmentation II 32
3.6 Market Share 33
3.7 Five Forces Analysis 34
3.8 Leading Companies 41
3.9 Distribution 51
3.10 Market Forecasts 52
3.11 Macroeconomic Indicators 54
CHAPTER 4 PERSONAL HYGIENE IN FRANCE 56
4.1 Market Overview 56
4.2 Market Value 57
4.3 Market Volume 58
4.4 Market Segmentation I 59
4.5 Market Segmentation II 60
4.6 Market Share 61
4.7 Five Forces Analysis 62
4.8 Leading Companies 69
4.9 Distribution 79
4.10 Market Forecasts 80
4.11 Macroeconomic Indicators 82
CHAPTER 5 PERSONAL HYGIENE IN GERMANY 84
5.1 Market Overview 84
5.2 Market Value 85
5.3 Market Volume 86
5.4 Market Segmentation I 87
5.5 Market Segmentation II 88
5.6 Market Share 89
5.7 Five Forces Analysis 90
5.8 Leading Companies 97
5.9 Distribution 104
5.10 Market Forecasts 105
5.11 Macroeconomic Indicators 107
CHAPTER 6 PERSONAL HYGIENE IN ITALY 109
6.1 Market Overview 109
6.2 Market Value 110
6.3 Market Volume 111
6.4 Market Segmentation I 112
6.5 Market Segmentation II 113
6.6 Market Share 114
6.7 Five Forces Analysis 115
6.8 Leading Companies 122
6.9 Distribution 128
6.10 Market Forecasts 129
6.11 Macroeconomic Indicators 131
CHAPTER 7 PERSONAL HYGIENE IN JAPAN 133
7.1 Market Overview 133
7.2 Market Value 134
7.3 Market Volume 135
7.4 Market Segmentation I 136
7.5 Market Segmentation II 137
7.6 Market Share 138
7.7 Five Forces Analysis 139
7.8 Leading Companies 146
7.9 Distribution 154
7.10 Market Forecasts 155
7.11 Macroeconomic Indicators 157
CHAPTER 8 PERSONAL HYGIENE IN RUSSIA 158
8.1 Market Overview 158
8.2 Market Value 159
8.3 Market Volume 160
8.4 Market Segmentation I 161
8.5 Market Segmentation II 162
8.6 Market Share 163
8.7 Five Forces Analysis 164
8.8 Leading Companies 171
8.9 Distribution 179
8.10 Market Forecasts 180
8.11 Macroeconomic Indicators 182
CHAPTER 9 PERSONAL HYGIENE IN THE UNITED KINGDOM 184
9.1 Market Overview 184
9.2 Market Value 185
9.3 Market Volume 186
9.4 Market Segmentation I 187
9.5 Market Segmentation II 188
9.6 Market Share 189
9.7 Five Forces Analysis 190
9.8 Leading Companies 197
9.9 Distribution 206
9.10 Market Forecasts 207
9.11 Macroeconomic Indicators 209
CHAPTER 10 PERSONAL HYGIENE IN THE UNITED STATES 211
10.1 Market Overview 211
10.2 Market Value 212
10.3 Market Volume 213
10.4 Market Segmentation I 214
10.5 Market Segmentation II 215
10.6 Market Share 216
10.7 Five Forces Analysis 217
10.8 Leading Companies 224
10.9 Distribution 234
10.10 Market Forecasts 235
10.11 Macroeconomic Indicators 237
CHAPTER 11 APPENDIX 238
11.1 Data Research Methodology 238

LIST OF TABLES
Table 1: G8 Personal Hygiene industry, revenue ($ mn), 2003–12 23
Table 2: G8 Personal Hygiene industry, revenue by country ($ mn) 2003–2007 25
Table 3: G8 Personal Hygiene industry forecast, revenue by country ($ mn) 2007–2012 27
Table 4: Canada Personal Hygiene Market Value: $ million, 2003-2007 29
Table 5: Canada Personal Hygiene Market Volume: Units million, 2003-2007 30
Table 6: Canada Personal Hygiene Market Segmentation I: % Share, by Value, 2007 31
Table 7: Canada Personal Hygiene Market Segmentation II: % Share, by Value, 2007 32
Table 8: Canada Personal Hygiene Market Share: % Share, by Value, 2007 33
Table 9: Key Facts: Procter & Gamble Company, The 41
Table 10: Key Financials: Procter & Gamble Company, The 44
Table 11: Key Facts: Unilever 45
Table 12: Key Financials: Unilever 47
Table 13: Key Facts: Colgate-Palmolive Company 48
Table 14: Key Financials: Colgate-Palmolive Company 50
Table 15: Canada Personal Hygiene Distribution: % Share, by Value, 2007 51
Table 16: Canada Personal Hygiene Market Value Forecast: $ million, 2007-2012 52
Table 17: Canada Personal Hygiene Market Volume Forecast: Units million, 2007-2012 53
Table 18: Canada Size of Population (million) , 2003-2007 54
Table 19: Canada GDP (Constant 2000 Prices, $ billion), 2003-2007 54
Table 20: Canada Inflation, 2003-2007 55
Table 21: Canada Exchange Rate, 2003-2007 55
Table 22: France Personal Hygiene Market Value: $ million, 2003-2007 57
Table 23: France Personal Hygiene Market Volume: Units million, 2003-2007 58
Table 24: France Personal Hygiene Market Segmentation I: % Share, by Value, 2007 59
Table 25: France Personal Hygiene Market Segmentation II: % Share, by Value, 2007 60
Table 26: France Personal Hygiene Market Share: % Share, by Value, 2007 61
Table 27: Key Facts: L'Oreal S.A. 69
Table 28: Key Financials: L'Oreal S.A. 72
Table 29: Key Facts: Unilever 73
Table 30: Key Financials: Unilever 75
Table 31: Key Facts: Colgate-Palmolive Company 76
Table 32: Key Financials: Colgate-Palmolive Company 78
Table 33: France Personal Hygiene Distribution: % Share, by Value, 2007 79
Table 34: France Personal Hygiene Market Value Forecast: $ million, 2007-2012 80
Table 35: France Personal Hygiene Market Volume Forecast: Units million, 2007-2012 81
Table 36: France Size of Population (million) , 2003-2007 82
Table 37: France GDP (Constant 2000 Prices, $ billion), 2003-2007 82
Table 38: France Inflation, 2003-2007 83
Table 39: France Exchange Rate, 2003-2007 83
Table 40: Germany Personal Hygiene Market Value: $ million, 2003-2007 85
Table 41: Germany Personal Hygiene Market Volume: Units million, 2003-2007 86
Table 42: Germany Personal Hygiene Market Segmentation I: % Share, by Value, 2007 87
Table 43: Germany Personal Hygiene Market Segmentation II: % Share, by Value, 2007 88
Table 44: Germany Personal Hygiene Market Share: % Share, by Value, 2007 89
Table 45: Key Facts: Beiersdorf AG 97
Table 46: Key Financials: Beiersdorf AG 98
Table 47: Key Facts: Unilever 99
Table 48: Key Financials: Unilever 101
Table 49: Key Facts: Henkel AG & Co. KGaA 102
Table 50: Key Financials: Henkel AG & Co. KgaA 103
Table 51: Germany Personal Hygiene Distribution: % Share, by Value, 2007 104
Table 52: Germany Personal Hygiene Market Value Forecast: $ million, 2007-2012 105
Table 53: Germany Personal Hygiene Market Volume Forecast: Units million, 2007-2012 106
Table 54: Germany Size of Population (million) , 2003-2007 107
Table 55: Germany GDP (Constant 2000 Prices, $ billion), 2003-2007 107
Table 56: Germany Inflation, 2003-2007 108
Table 57: Germany Exchange Rate, 2003-2007 108
Table 58: Italy Personal Hygiene Market Value: $ million, 2003-2007 110
Table 59: Italy Personal Hygiene Market Volume: Units million, 2003-2007 111
Table 60: Italy Personal Hygiene Market Segmentation I: % Share, by Value, 2007 112
Table 61: Italy Personal Hygiene Market Segmentation II: % Share, by Value, 2007 113
Table 62: Italy Personal Hygiene Market Share: % Share, by Value, 2007 114
Table 63: Key Facts: Unilever 122
Table 64: Key Financials: Unilever 124
Table 65: Key Facts: Bolton Group 125
Table 66: Key Facts: Mirato Nuova 127
Table 67: Italy Personal Hygiene Distribution: % Share, by Value, 2007 128
Table 68: Italy Personal Hygiene Market Value Forecast: $ million, 2007-2012 129
Table 69: Italy Personal Hygiene Market Volume Forecast: Units million, 2007-2012 130
Table 70: Italy Size of Population (million) , 2003-2007 131
Table 71: Italy GDP (Constant 2000 Prices, $ billion), 2003-2007 131
Table 72: Italy Inflation, 2003-2007 132
Table 73: Italy Exchange Rate, 2003-2007 132
Table 74: Japan Personal Hygiene Market Value: $ million, 2003-2007 134
Table 75: Japan Personal Hygiene Market Volume: Units million, 2003-2007 135
Table 76: Japan Personal Hygiene Market Segmentation I: % Share, by Value, 2007 136
Table 77: Japan Personal Hygiene Market Segmentation II: % Share, by Value, 2007 137
Table 78: Japan Personal Hygiene Market Share: % Share, by Value, 2007 138
Table 79: Key Facts: Kao Corporation 146
Table 80: Key Financials: Kao Corporation 148
Table 81: Key Facts: Unilever 149
Table 82: Key Financials: Unilever 151
Table 83: Key Facts: Tsumura & Co. 152
Table 84: Key Financials: Tsumura & Co. 153
Table 85: Japan Personal Hygiene Distribution: % Share, by Value, 2007 154
Table 86: Japan Personal Hygiene Market Value Forecast: $ million, 2007-2012 155
Table 87: Japan Personal Hygiene Market Volume Forecast: Units million, 2007-2012 156
Table 88: Japan Size of Population (million) , 2003-2007 157
Table 89: Japan GDP (Constant 2000 Prices, $ billion), 2003-2007 157
Table 90: Japan Exchange Rate, 2003-2007 157
Table 91: Russia Personal Hygiene Market Value: $ million, 2003-2007 159
Table 92: Russia Personal Hygiene Market Volume: Units million, 2003-2007 160
Table 93: Russia Personal Hygiene Market Segmentation I: % Share, by Value, 2007 161
Table 94: Russia Personal Hygiene Market Segmentation II: % Share, by Value, 2007 162
Table 95: Russia Personal Hygiene Market Share: % Share, by Value, 2007 163
Table 96: Key Facts: Unilever 171
Table 97: Key Financials: Unilever 173
Table 98: Key Facts: Procter & Gamble Company, The 175
Table 99: Key Financials: Procter & Gamble Company, The 178
Table 100: Russia Personal Hygiene Distribution: % Share, by Volume, 2007 179
Table 101: Russia Personal Hygiene Market Value Forecast: $ million, 2007-2012 180
Table 102: Russia Personal Hygiene Market Volume Forecast: Units million, 2007-2012 181
Table 103: Russia Size of Population (million) , 2003-2007 182
Table 104: Russia GDP (Constant 2000 Prices, $ billion), 2003-2007 182
Table 105: Russia Inflation, 2003-2007 183
Table 106: Russia Exchange Rate, 2003-2007 183
Table 107: United Kingdom Personal Hygiene Market Value: $ million, 2003-2007 185
Table 108: United Kingdom Personal Hygiene Market Volume: Units million, 2003-2007 186
Table 109: United Kingdom Personal Hygiene Market Segmentation I: % Share, by Value, 2007 187
Table 110: United Kingdom Personal Hygiene Market Segmentation II: % Share, by Value, 2007 188
Table 111: United Kingdom Personal Hygiene Market Share: % Share, by Value, 2007 189
Table 112: Key Facts: Unilever 197
Table 113: Key Financials: Unilever 199
Table 114: Key Facts: Procter & Gamble Company, The 200
Table 115: Key Financials: Procter & Gamble Company, The 203
Table 116: Key Facts: PZ Cussons 204
Table 117: Key Financials: PZ Cussons 205
Table 118: United Kingdom Personal Hygiene Distribution: % Share, by Value, 2007 206
Table 119: United Kingdom Personal Hygiene Market Value Forecast: $ million, 2007-2012 207
Table 120: United Kingdom Personal Hygiene Market Volume Forecast: Units million, 2007-2012 208
Table 121: United Kingdom Size of Population (million) , 2003-2007 209
Table 122: United Kingdom GDP (Constant 2000 Prices, $ billion), 2003-2007 209
Table 123: United Kingdom Inflation, 2003-2007 210
Table 124: United Kingdom Exchange Rate, 2003-2007 210
Table 125: United States Personal Hygiene Market Value: $ million, 2003-2007 212
Table 126: United States Personal Hygiene Market Volume: Units million, 2003-2007 213
Table 127: United States Personal Hygiene Market Segmentation I: % Share, by Value, 2007 214
Table 128: United States Personal Hygiene Market Segmentation II: % Share, by Value, 2007 215
Table 129: United States Personal Hygiene Market Share: % Share, by Value, 2007 216
Table 130: Key Facts: Procter & Gamble Company, The 224
Table 131: Key Financials: Procter & Gamble Company, The 227
Table 132: Key Facts: Unilever 228
Table 133: Key Financials: Unilever 230
Table 134: Key Facts: Colgate-Palmolive Company 231
Table 135: Key Financials: Colgate-Palmolive Company 233
Table 136: United States Personal Hygiene Distribution: % Share, by Value, 2007 234
Table 137: United States Personal Hygiene Market Value Forecast: $ million, 2007-2012 235
Table 138: United States Personal Hygiene Market Volume Forecast: Units million, 2007-2012 236
Table 139: United States Size of Population (million) , 2003-2007 237
Table 140: United States GDP (Constant 2000 Prices, $ billion), 2003-2007 237
Table 141: United States Inflation, 2003-2007 237

LIST OF FIGURES
Figure 1: G8 Personal Hygiene industry, revenue ($ mn) 2003–2012 23
Figure 2: G8 Personal Hygiene industry, revenue by country (%) 2003–2012 24
Figure 3: G8 Personal Hygiene industry, revenue by country ($ mn) 2003–2007 25
Figure 4: G8 Personal Hygiene industry forecast, revenue by country ($ mn) 2007–2012 26
Figure 5: Canada Personal Hygiene Market Value: $ million, 2003-2007 29
Figure 6: Canada Personal Hygiene Market Volume: Units million, 2003-2007 30
Figure 7: Canada Personal Hygiene Market Segmentation I: % Share, by Value, 2007 31
Figure 8: Canada Personal Hygiene Market Segmentation II: % Share, by Value, 2007 32
Figure 9: Canada Personal Hygiene Market Share: % Share, by Value, 2007 33
Figure 10: Forces Driving Competition in the Personal Hygiene Market in Canada, 2007 34
Figure 11: Drivers of Buyer Power in the Personal Hygiene Market in Canada, 2007 35
Figure 12: Drivers of Supplier Power in the Personal Hygiene Market in Canada, 2007 37
Figure 13: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in Canada, 2007 38
Figure 14: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in Canada, 2007 39
Figure 15: Drivers of Degree of Rivalry in the Personal Hygiene Market in Canada, 2007 40
Figure 16: Revenues & Profitability: Procter & Gamble Company, The 44
Figure 17: Revenues & Profitability: Unilever 47
Figure 18: Revenues & Profitability: Colgate-Palmolive Company 50
Figure 19: Canada Personal Hygiene Distribution: % Share, by Value, 2007 51
Figure 20: Canada Personal Hygiene Market Value Forecast: $ million, 2007-2012 52
Figure 21: Canada Personal Hygiene Market Volume Forecast: Units million, 2007-2012 53
Figure 22: France Personal Hygiene Market Value: $ million, 2003-2007 57
Figure 23: France Personal Hygiene Market Volume: Units million, 2003-2007 58
Figure 24: France Personal Hygiene Market Segmentation I: % Share, by Value, 2007 59
Figure 25: France Personal Hygiene Market Segmentation II: % Share, by Value, 2007 60
Figure 26: France Personal Hygiene Market Share: % Share, by Value, 2007 61
Figure 27: Forces Driving Competition in the Personal Hygiene Market in France, 2007 62
Figure 28: Drivers of Buyer Power in the Personal Hygiene Market in France, 2007 63
Figure 29: Drivers of Supplier Power in the Personal Hygiene Market in France, 2007 65
Figure 30: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in France, 2007 66
Figure 31: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in France, 2007 67
Figure 32: Drivers of Degree of Rivalry in the Personal Hygiene Market in France, 2007 68
Figure 33: Revenues & Profitability: L'Oreal S.A. 72
Figure 34: Revenues & Profitability: Unilever 75
Figure 35: Revenues & Profitability: Colgate-Palmolive Company 78
Figure 36: France Personal Hygiene Distribution: % Share, by Value, 2007 79
Figure 37: France Personal Hygiene Market Value Forecast: $ million, 2007-2012 80
Figure 38: France Personal Hygiene Market Volume Forecast: Units million, 2007-2012 81
Figure 39: Germany Personal Hygiene Market Value: $ million, 2003-2007 85
Figure 40: Germany Personal Hygiene Market Volume: Units million, 2003-2007 86
Figure 41: Germany Personal Hygiene Market Segmentation I: % Share, by Value, 2007 87
Figure 42: Germany Personal Hygiene Market Segmentation II: % Share, by Value, 2007 88
Figure 43: Germany Personal Hygiene Market Share: % Share, by Value, 2007 89
Figure 44: Forces Driving Competition in the Personal Hygiene Market in Germany, 2007 90
Figure 45: Drivers of Buyer Power in the Personal Hygiene Market in Germany, 2007 91
Figure 46: Drivers of Supplier Power in the Personal Hygiene Market in Germany, 2007 93
Figure 47: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in Germany, 2007 94
Figure 48: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in Germany, 2007 95
Figure 49: Drivers of Degree of Rivalry in the Personal Hygiene Market in Germany, 2007 96
Figure 50: Revenues & Profitability: Beiersdorf AG 98
Figure 51: Revenues & Profitability: Unilever 101
Figure 52: Revenues & Profitability: Henkel AG & Co. KgaA 103
Figure 53: Germany Personal Hygiene Distribution: % Share, by Value, 2007 104
Figure 54: Germany Personal Hygiene Market Value Forecast: $ million, 2007-2012 105
Figure 55: Germany Personal Hygiene Market Volume Forecast: Units million, 2007-2012 106
Figure 56: Italy Personal Hygiene Market Value: $ million, 2003-2007 110
Figure 57: Italy Personal Hygiene Market Volume: Units million, 2003-2007 111
Figure 58: Italy Personal Hygiene Market Segmentation I: % Share, by Value, 2007 112
Figure 59: Italy Personal Hygiene Market Segmentation II: % Share, by Value, 2007 113
Figure 60: Italy Personal Hygiene Market Share: % Share, by Value, 2007 114
Figure 61: Forces Driving Competition in the Personal Hygiene Market in Italy, 2007 115
Figure 62: Drivers of Buyer Power in the Personal Hygiene Market in Italy, 2007 116
Figure 63: Drivers of Supplier Power in the Personal Hygiene Market in Italy, 2007 118
Figure 64: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in Italy, 2007 119
Figure 65: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in Italy, 2007 120
Figure 66: Drivers of Degree of Rivalry in the Personal Hygiene Market in Italy, 2007 121
Figure 67: Revenues & Profitability: Unilever 124
Figure 68: Italy Personal Hygiene Distribution: % Share, by Value, 2007 128
Figure 69: Italy Personal Hygiene Market Value Forecast: $ million, 2007-2012 129
Figure 70: Italy Personal Hygiene Market Volume Forecast: Units million, 2007-2012 130
Figure 71: Japan Personal Hygiene Market Value: $ million, 2003-2007 134
Figure 72: Japan Personal Hygiene Market Volume: Units million, 2003-2007 135
Figure 73: Japan Personal Hygiene Market Segmentation I: % Share, by Value, 2007 136
Figure 74: Japan Personal Hygiene Market Segmentation II: % Share, by Value, 2007 137
Figure 75: Japan Personal Hygiene Market Share: % Share, by Value, 2007 138
Figure 76: Forces Driving Competition in the Personal Hygiene Market in Japan, 2007 139
Figure 77: Drivers of Buyer Power in the Personal Hygiene Market in Japan, 2007 140
Figure 78: Drivers of Supplier Power in the Personal Hygiene Market in Japan, 2007 142
Figure 79: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in Japan, 2007 143
Figure 80: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in Japan, 2007 144
Figure 81: Drivers of Degree of Rivalry in the Personal Hygiene Market in Japan, 2007 145
Figure 82: Revenues & Profitability: Kao Corporation 148
Figure 83: Revenues & Profitability: Unilever 151
Figure 84: Revenues & Profitability: Tsumura & Co. 153
Figure 85: Japan Personal Hygiene Distribution: % Share, by Value, 2007 154
Figure 86: Japan Personal Hygiene Market Value Forecast: $ million, 2007-2012 155
Figure 87: Japan Personal Hygiene Market Volume Forecast: Units million, 2007-2012 156
Figure 88: Russia Personal Hygiene Market Value: $ million, 2003-2007 159
Figure 89: Russia Personal Hygiene Market Volume: Units million, 2003-2007 160
Figure 90: Russia Personal Hygiene Market Segmentation I: % Share, by Value, 2007 161
Figure 91: Russia Personal Hygiene Market Segmentation II: % Share, by Value, 2007 162
Figure 92: Russia Personal Hygiene Market Share: % Share, by Value, 2007 163
Figure 1: Forces Driving Competition in the Personal Hygiene Market in Russia, 2007 164
Figure 2: Drivers of Buyer Power in the Personal Hygiene Market in Russia, 2007 165
Figure 3: Drivers of Supplier Power in the Personal Hygiene Market in Russia, 2007 167
Figure 4: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in Russia, 2007 168
Figure 5: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in Russia, 2007 169
Figure 6: Drivers of Degree of Rivalry in the Personal Hygiene Market in Russia, 2007 170
Figure 7: Revenues & Profitability: Unilever 173
Figure 8: Revenues & Profitability: Procter & Gamble Company, The 178
Figure 9: Russia Personal Hygiene Distribution: % Share, by Volume, 2007 179
Figure 10: Russia Personal Hygiene Market Value Forecast: $ million, 2007-2012 180
Figure 11: Russia Personal Hygiene Market Volume Forecast: Units million, 2007-2012 181
Figure 12: United Kingdom Personal Hygiene Market Value: $ million, 2003-2007 185
Figure 13: United Kingdom Personal Hygiene Market Volume: Units million, 2003-2007 186
Figure 14: United Kingdom Personal Hygiene Market Segmentation I: % Share, by Value, 2007 187
Figure 15: United Kingdom Personal Hygiene Market Segmentation II: % Share, by Value, 2007 188
Figure 16: United Kingdom Personal Hygiene Market Share: % Share, by Value, 2007 189
Figure 17: Forces Driving Competition in the Personal Hygiene Market in the United Kingdom, 2007 190
Figure 18: Drivers of Buyer Power in the Personal Hygiene Market in the United Kingdom, 2007 191
Figure 19: Drivers of Supplier Power in the Personal Hygiene Market in the United Kingdom, 2007 193
Figure 20: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in the United Kingdom, 2007 194
Figure 21: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in the United Kingdom, 2007 195
Figure 22: Drivers of Degree of Rivalry in the Personal Hygiene Market in the United Kingdom, 2007 196
Figure 23: Revenues & Profitability: Unilever 199
Figure 24: Revenues & Profitability: Procter & Gamble Company, The 203
Figure 25: Revenues & Profitability: PZ Cussons 205
Figure 26: United Kingdom Personal Hygiene Distribution: % Share, by Value, 2007 206
Figure 27: United Kingdom Personal Hygiene Market Value Forecast: $ million, 2007-2012 207
Figure 28: United Kingdom Personal Hygiene Market Volume Forecast: Units million, 2007-2012 208
Figure 29: United States Personal Hygiene Market Value: $ million, 2003-2007 212
Figure 30: United States Personal Hygiene Market Volume: Units million, 2003-2007 213
Figure 31: United States Personal Hygiene Market Segmentation I: % Share, by Value, 2007 214
Figure 32: United States Personal Hygiene Market Segmentation II: % Share, by Value, 2007 215
Figure 33: United States Personal Hygiene Market Share: % Share, by Value, 2007 216
Figure 34: Forces Driving Competition in the Personal Hygiene Market in the United States, 2007 217
Figure 35: Drivers of Buyer Power in the Personal Hygiene Market in the United States, 2007 218
Figure 36: Drivers of Supplier Power in the Personal Hygiene Market in the United States, 2007 220
Figure 37: Factors Influencing the Likelihood of New Entrants in the Personal Hygiene Market in the United States, 2007 221
Figure 38: Factors Influencing the Threat of Substitutes in the Personal Hygiene Market in the United States, 2007 222
Figure 39: Drivers of Degree of Rivalry in the Personal Hygiene Market in the United States, 2007 223
Figure 40: Revenues & Profitability: Procter & Gamble Company, The 227
Figure 41: Revenues & Profitability: Unilever 230
Figure 42: Revenues & Profitability: Colgate-Palmolive Company 233
Figure 43: United States Personal Hygiene Distribution: % Share, by Value, 2007 234
Figure 44: United States Personal Hygiene Market Value Forecast: $ million, 2007-2012 235
Figure 45: United States Personal Hygiene Market Volume Forecast: Units million, 2007-2012 236

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