CATALYST 1
SUMMARY 1
INDUSTRY UPDATE 3
UK: sales of ale increase 3
FLAVORS & FRAGRANCES 4
Sugar confectionery: top flavors in new products 4
Functional drinks: top flavors in new products 5
Shampoos & conditioners: top fragrances in new products 6
General purpose cleaners: top fragrances in new products 7
NEW FOOD REVIEW 8
Sweet and savory flavors create a harmonious mix 8
New food launches by category, September to November 2009: fish products move up 11
Product claims: new food launches, September to November 2009 12
NEW DRINKS REVIEW 13
Hoping alcohol-free whisky can raise consumers' spirits 13
New drinks launches by category, September to November 2009: juices and carbonates see growth 16
Product claims: new drinks launches, September to November 2009 17
NEW PERSONAL CARE REVIEW 18
Focusing on fun and green awareness in the kids' market 18
New personal care launches by category, September and November 2009: eye make-up gets less of a look in 21
Product claims: new personal care launches, September to November 2009 22
NEW HOUSEHOLD GOODS REVIEW 23
Ethical methods continue to influence the market 23
New household goods launches by category, September to November 2009: toilet cleaners see upturn 26
Product claims: new household goods launches, September to November 2009 27
APPENDIX 28
About Product Launch Analytics 28
Editors 29
Ask the analyst 30
Datamonitor consulting 30
Disclaimer 30
List of Tables
Table 1: Top claims in new global food launches, September to November 2009, compared to the same period of the year before 12
Table 2: Top claims in new global drinks launches, September to November 2009, compared to the same period of the year before 17
Table 3: Top claims in new global personal care launches, September to November 2009, compared to the same period of the year before 22
Table 4: Top claims in new global household goods launches, September to November 2009, compared to the same period of the year before 27
List of Figures
Figure 1: Sugar confectionery: top flavors in new products 4
Figure 2: Functional drinks: top flavors in new products 5
Figure 3: Shampoos & Conditioners: top fragrances in new products 6
Figure 4: General purpose cleaners: top fragrances in new products 7
Figure 5: South Caernarfon Creameries Christmas Cake Cheese 9
Figure 6: Kashi Frozen All Natural Original Crust Pizza Caribbean Carnival 9
Figure 7: Vosges Haut Chocolat Pancake Mix - Mo's Bacon Chocolate Chip 9
Figure 8: Mevgal Yolive - Magermilchjoghhurt mit Olivenoel,Magermilchjoghhurt mit Olivenoel, Oliven und Knusprigen Brotstueckchen 10
Figure 9: Disney Stegemand Knakworst Verse Knakworstjes 10
Figure 10: Simpkins Sugar Free Mints - After Beer, Cute & Kissable 10
Figure 11: Leading global food launches by category, September to November 2008 and 2009 11
Figure 12: Arkay Non Alcohol Whisky 14
Figure 13: Fair Fairtrade Premium Vodka 14
Figure 14: Absolut - Vodka No Labels Naked Bottle 14
Figure 15: Glue.Gy Energy Gluehwein 15
Figure 16: Bravo Friscus - Aepplejuice med Tranbaer, Apelsinjuice med Acerola 15
Figure 17: Pepsi Azuki 15
Figure 18: Leading global drinks launches by category, September to November 2008 and 2009 16
Figure 19: Nature Babycare - Couche Bebe 4 Maxi, Culottes d'Apprentissage 19
Figure 20: Atm! Gel para el Cabello Tuttifruti 19
Figure 21: Spider Sense Spider-Man 2-in-1 Spider Web Shampoo 19
Figure 22: MyClyns Germ Protection Spray 20
Figure 23: Dr. Nick's White & Healthy Whitening Mouthwash 20
Figure 24: Sana Super Quick Lip Concealer EX 20
Figure 25: Leading global personal care launches by category, September to November 2008 and 2009 21
Figure 26: Green Tips Household Gloves 24
Figure 27: Grab Green Eco-Friendly Wet Dryer Cloths 24
Figure 28: EcoSmart Organic - Mosquito & Tick Control Spray, Mosquito Fogger, Spider Blaster 24
Figure 29: Welco Gokiburi Awa Jet insecticide 25
Figure 30: Flings Pop-Up Trash & Recycling Bins 25
Figure 31: Lion Top Nanox - Ekitai Senzai, Ekitai Senzai - Tsumekae Yo 25
Figure 32: Leading global household goods launches by category, September to November 2008 and 2009 26