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PT Sinar Mas Multiartha Tbk (SMMA) - Financial and Strategic SWOT Analysis Review

PT Sinar Mas Multiartha Tbk: New PT Sinar Mas Multiartha Tbk company profile published

PT Sinar Mas Multiartha Tbk (SMMA) is the holding company of the Sinar Mas Group. SMMA has a presence across the value chain and offers services in banking, multifinance, insurance, capital market, security, and other sectors. The company is headquartered in Jakarta, Indonesia.

The key strategy of the company has been to augment its insurance business by developing and expanding its distribution channels, enhancing its bank assurance channel and developing other channels to include corporates, direct marketing and multinational corporations. Through its enhanced customer reach and broadened SME customer base, the company aims to develop its banking business through strategic partnerships with local banks, rural cooperatives and multifinance companies.

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