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Online Strategies of Banking and Insurance Companies in Russia: Market Profile

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Market

Finance and Banking

Report Type

Market Research

Country

Russia

Published

22 May 2012

Number of Pages

40

Report Delivery

Download

Delivery Lead Time

Immediate

Publisher

BRICdata

File Format

PDF

Most Russian banks and insurance companies are currently seeking to develop English language websites in order to attract more international customers. Russian customers are generally very apprehensive of shopping or conducting banking activities online. Due to this, Russian banks have focused on improving the security of their websites. For example, Rosbank uses multiple software programs to ensure the complete security of their customers' transactions.

Report Scope

• This report provides an extensive analysis of the online strategies used by banking and insurance companies
• This report provides an extensive analysis of online marketing strategies used by banking and insurance companies in Russia
• The report provides a detailed understanding of how online platforms are being used by banking and insurance industries to identify new markets, launch products, gather customer feedback and monitor brand performance
• The report also provides insights into evolving social media market sizes
• It also provides insights into future online marketing strategies adopted by players in each industry to strengthen market position

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Select License Type

Electronic License

Electronic License

An electronic version (mostly PDF, but can be Excel or PPT), which is either available for immediate download or will be sent via email by the Publisher of the report. The licencing for an electronic version is for use by the purchaser ONLY.

Site License

Site License

An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is intended for use by more than one individual, across for example, a site, an office, or a division or country.

Corporate License

Corporate License

An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is/are intended for use by an organisation in its entirety. For example, if reports are put on an Intranet or if they are distributed or used by more than one office, division, or country operation, then a Corporate Licence is required.

£328.24

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