Starbucks Corporation - SWOT Analysis

Starbucks Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. Starbucks Corporation - SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Starbucks Corporation (Starbucks or "the company'') is a premier roaster and retailer of specialty coffee. The company operates in the US, Asia Pacific, the Europe Middle East Africa (EMEA) region, and Latin America. Starbucks is headquartered in Seattle, Washington and employs 137,000 people. The company recorded revenues of $10,707.4 million during the financial year ended September 2010* (FY2010), an increase of 9.5% over FY2009. The operating profit of the company was $1,419.4 million in FY2010 compared to an operating profit of $562 million in FY2009. The net profit was $945.6 million in FY2010 compared to a net profit of $390.8 million in FY2009. *Starbucks's financial year ends on the Sunday closest to September 30. The financial year ended October 3, 2010 was a 53-week period whereas the financial year ended September 27, 2009 was a 52-week period.

Scope of the Report

- Provides all the crucial information on Starbucks Corporation required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Starbucks Corporation in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Starbucks Corporation
-Data is supplemented with details on Starbucks Corporation history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Starbucks Corporation

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