Wm. Wrigley Jr. Company - SWOT Analysis

Wm. Wrigley Jr. Company - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Wm. Wrigley Jr. Company (Wrigley), a subsidiary of Mars Inc., produces and sells chewing gum and other confectionery products. Wrigley products are sold in over 180 countries. Its portfolio of products includes a number of brands that provide consumers breathe freshening and tooth whitening. The company's principal business is manufacturing and marketing chewing gum and other confectionery products worldwide. It is headquartered in Chicago, Illinois and employs about 16,400 people as of fiscal year (FY) ending December 2007. The company recorded revenues of $5,389.1 million during FY2007, an increase of 15.1% over FY2006. The operating profit of the company was $962.8 million during FY2007, an increase of 17.2% over FY2006. The net profit was $632 million in FY 2007, an increase of 19.4% over FY2006.

Scope of the Report

- Provides all the crucial company information required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

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