TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Spirits 2
Summary category level - Brandy 3
Summary category level - Liqueurs 4
Summary category level - Rum 5
Summary category level - Gin & genever 6
Summary category level - Specialty spirits 7
Summary category level - Tequila & mezcal 8
Summary category level - Vodka 9
Summary category level - Whiskey 10
Chapter 2 INTRODUCTION 11
What is this report about? 11
How to use this report 11
Market Definition 12
Chapter 3 MARKET OVERVIEW 31
Value Analysis, 2002?2007 31
Value Analysis, 2007?2012 32
Value Analysis, US$ 2002?2007 35
Value Analysis, US$ 2007?2012 36
Volume Analysis, 2002?2007 38
Volume Analysis, 2007?2012 39
Company and Brand Share Analysis 42
Distribution Analysis 49
Expenditure & consumption per capita 51
Chapter 4 LEADING COMPANY PROFILES 57
Pernod Ricard 57
Chapter 5 CATEGORY ANALYSIS - BRANDY 60
Value Analysis, 2002?2007 60
Value Analysis, 2007?2012 61
Value Analysis, US$ 2002?2007 63
Value Analysis, US$ 2007?2012 63
Volume Analysis, 2002?2007 65
Volume Analysis, 2007?2012 66
Company and Brand Share Analysis 69
Distribution Analysis 72
Expenditure & consumption per capita 74
Chapter 6 CATEGORY ANALYSIS - LIQUEURS 77
Value Analysis, 2002?2007 77
Value Analysis, 2007?2012 78
Value Analysis, US$ 2002?2007 80
Value Analysis, US$ 2007?2012 80
Volume Analysis, 2002?2007 82
Volume Analysis, 2007?2012 83
Company and Brand Share Analysis 86
Distribution Analysis 90
Expenditure & consumption per capita 92
Chapter 7 CATEGORY ANALYSIS - RUM 95
Value Analysis, 2002?2007 95
Value Analysis, 2007?2012 96
Value Analysis, US$ 2002?2007 98
Value Analysis, US$ 2007?2012 98
Volume Analysis, 2002?2007 100
Volume Analysis, 2007?2012 101
Company and Brand Share Analysis 104
Distribution Analysis 107
Expenditure & consumption per capita 109
Chapter 8 CATEGORY ANALYSIS - GIN & GENEVER 112
Value Analysis, 2002?2007 112
Value Analysis, 2007?2012 113
Value Analysis, US$ 2002?2007 115
Value Analysis, US$ 2007?2012 115
Volume Analysis, 2002?2007 116
Volume Analysis, 2007?2012 117
Company and Brand Share Analysis 119
Distribution Analysis 122
Expenditure & consumption per capita 124
Chapter 9 CATEGORY ANALYSIS - SPECIALTY SPIRITS 127
Value Analysis, 2002?2007 127
Value Analysis, 2007?2012 128
Value Analysis, US$ 2002?2007 130
Value Analysis, US$ 2007?2012 130
Volume Analysis, 2002?2007 131
Volume Analysis, 2007?2012 132
Company and Brand Share Analysis 134
Distribution Analysis 137
Expenditure & consumption per capita 139
Chapter 10 CATEGORY ANALYSIS - TEQUILA & MEZCAL 142
Value Analysis, 2002?2007 142
Value Analysis, 2007?2012 143
Value Analysis, US$ 2002?2007 145
Value Analysis, US$ 2007?2012 145
Volume Analysis, 2002?2007 146
Volume Analysis, 2007?2012 147
Company and Brand Share Analysis 149
Distribution Analysis 152
Expenditure & consumption per capita 154
Chapter 11 CATEGORY ANALYSIS - VODKA 157
Value Analysis, 2002?2007 157
Value Analysis, 2007?2012 158
Value Analysis, US$ 2002?2007 160
Value Analysis, US$ 2007?2012 160
Volume Analysis, 2002?2007 162
Volume Analysis, 2007?2012 163
Company and Brand Share Analysis 166
Distribution Analysis 169
Expenditure & consumption per capita 171
Chapter 12 CATEGORY ANALYSIS - WHISKEY 174
Value Analysis, 2002?2007 174
Value Analysis, 2007?2012 175
Value Analysis, US$ 2002?2007 177
Value Analysis, US$ 2007?2012 178
Volume Analysis, 2002?2007 180
Volume Analysis, 2007?2012 181
Company and Brand Share Analysis 184
Distribution Analysis 188
Expenditure & consumption per capita 190
Chapter 13 COUNTRY COMPARISON 194
Value 194
Volume 199
Market Share 204
Chapter 14 NEW PRODUCT DEVELOPMENT 205
Product launches over time 205
Recent product launches 207
Chapter 15 ARGENTINA SOCIOECONOMIC PROFILE 208
Country Overview 208
Key Facts 209
Political Overview 210
Argentina Economic Overview 211
Chapter 16 ARGENTINA MACROECONOMIC PROFILE 213
Macroeconomic Indicators 213
Chapter 17 RESEARCH METHODOLOGY 218
Methodology overview 218
Secondary research 219
Market modeling 220
Primary research 221
Data finalization 222
Ongoing research 222
Chapter 18 APPENDIX 223
Future readings 223
How to contact experts in your industry 223
Disclaimer 223
LIST OF FIGURES
Figure 1: Argentina spirits value & value forecast, 2002?2012 (ARP m, nominal prices) 34
Figure 2: Argentina spirits category growth comparison, by value, 2002?2012 37
Figure 3: Argentina spirits volume & volume forecast, 2002?2012 (Liters m) 40
Figure 4: Argentina spirits category growth comparison, by volume, 2002?2012 41
Figure 5: Argentina spirits company share, by volume, 2006?2007 (%) 46
Figure 6: Argentina spirits distribution channels, by volume, 2006?2007(%) 50
Figure 7: Argentina brandy value & value forecast, 2002?2012 (ARP m, nominal prices) 62
Figure 8: Argentina brandy category growth comparison, by value, 2002?2012 64
Figure 9: Argentina brandy volume & volume forecast, 2002?2012 (Liters m) 67
Figure 10: Argentina brandy category growth comparison, by volume, 2002?2012 68
Figure 11: Argentina brandy company share, by volume, 2006?2007 (%) 70
Figure 12: Argentina brandy distribution channels, by volume, 2006?2007(%) 73
Figure 13: Argentina liqueurs value & value forecast, 2002?2012 (ARP m, nominal prices) 79
Figure 14: Argentina liqueurs category growth comparison, by value, 2002?2012 81
Figure 15: Argentina liqueurs volume & volume forecast, 2002?2012 (Liters m) 84
Figure 16: Argentina liqueurs category growth comparison, by volume, 2002?2012 85
Figure 17: Argentina liqueurs company share, by volume, 2006?2007 (%) 88
Figure 18: Argentina liqueurs distribution channels, by volume, 2006?2007(%) 91
Figure 19: Argentina rum value & value forecast, 2002?2012 (ARP m, nominal prices) 97
Figure 20: Argentina rum category growth comparison, by value, 2002?2012 99
Figure 21: Argentina rum volume & volume forecast, 2002?2012 (Liters m) 102
Figure 22: Argentina rum category growth comparison, by volume, 2002?2012 103
Figure 23: Argentina rum company share, by volume, 2006?2007 (%) 105
Figure 24: Argentina rum distribution channels, by volume, 2006?2007(%) 108
Figure 25: Argentina gin & genever value & value forecast, 2002?2012 (ARP m, nominal prices) 114
Figure 26: Argentina gin & genever volume & volume forecast, 2002?2012 (Liters m) 118
Figure 27: Argentina gin & genever company share, by volume, 2006?2007 (%) 120
Figure 28: Argentina gin & genever distribution channels, by volume, 2006?2007(%) 123
Figure 29: Argentina specialty spirits value & value forecast, 2002?2012 (ARP m, nominal prices) 129
Figure 30: Argentina specialty spirits volume & volume forecast, 2002?2012 (Liters m) 133
Figure 31: Argentina specialty spirits company share, by volume, 2006?2007 (%) 135
Figure 32: Argentina specialty spirits distribution channels, by volume, 2006?2007(%) 138
Figure 33: Argentina tequila & mezcal value & value forecast, 2002?2012 (ARP m, nominal prices) 144
Figure 34: Argentina tequila & mezcal volume & volume forecast, 2002?2012 (Liters m) 148
Figure 35: Argentina tequila & mezcal company share, by volume, 2006?2007 (%) 150
Figure 36: Argentina tequila & mezcal distribution channels, by volume, 2006?2007(%) 153
Figure 37: Argentina vodka value & value forecast, 2002?2012 (ARP m, nominal prices) 159
Figure 38: Argentina vodka category growth comparison, by value, 2002?2012 161
Figure 39: Argentina vodka volume & volume forecast, 2002?2012 (Liters m) 164
Figure 40: Argentina vodka category growth comparison, by volume, 2002?2012 165
Figure 41: Argentina vodka company share, by volume, 2006?2007 (%) 167
Figure 42: Argentina vodka distribution channels, by volume, 2006?2007(%) 170
Figure 43: Argentina whiskey value & value forecast, 2002?2012 (ARP m, nominal prices) 176
Figure 44: Argentina whiskey category growth comparison, by value, 2002?2012 179
Figure 45: Argentina whiskey volume & volume forecast, 2002?2012 (Liters m) 182
Figure 46: Argentina whiskey category growth comparison, by volume, 2002?2012 183
Figure 47: Argentina whiskey company share, by volume, 2006?2007 (%) 186
Figure 48: Argentina whiskey distribution channels, by volume, 2006?2007(%) 189
Figure 49: Global spirits market split (value terms, 2007) – Top 5 countries 195
Figure 50: Global spirits market value, 2002 – 2007 (Top 5 countries) 198
Figure 51: Global spirits market split (volume terms, 2007) – Top 5 countries 200
Figure 52: Global spirits market volume, 2002 – 2007 (Top 5 countries) 203
Figure 53: Map of Argentina 209
Figure 54: Annual data review process 219
LIST OF TABLES
Table 1: Spirits category definitions 13
Table 2: Spirits distribution channels 14
Table 3: Argentina spirits value, 2002?2007 (ARP m, nominal prices) 31
Table 4: Argentina spirits value forecast, 2007?2012 (ARP m, nominal prices) 33
Table 5: Argentina spirits value, 2002?2007 (US$ m nominal prices) 35
Table 6: Argentina spirits value forecast, 2007?2012 (US$ m nominal prices) 36
Table 7: Argentina spirits volume, 2002?2007 (Liters m) 38
Table 8: Argentina spirits volume forecast, 2007?2012 (Liters m) 39
Table 9: Argentina spirits brand share, by volume, 2006?2007 (%) 42
Table 10: Argentina spirits volume, by brand 2006?2007 (Liters m) 44
Table 11: Argentina spirits company share by volume, 2006?2007 (%) 47
Table 12: Argentina spirits volume, by company, 2006?2007 (Liters m) 48
Table 13: Argentina spirits distribution channels, by volume, 2006?2007 (%) 49
Table 14: Argentina spirits volume, by distribution channel, 2006?2007 (Liters m) 49
Table 15: Argentina spirits expenditure per capita, 2002?2007 (ARP, nominal prices) 51
Table 16: Argentina spirits forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 52
Table 17: Argentina spirits expenditure per capita, 2002?2007 (US$ nominal prices) 53
Table 18: Argentina spirits forecast expenditure per capita, 2007?2012 (US$ nominal prices) 54
Table 19: Argentina spirits consumption per capita, 2002?2007 (Liters) 55
Table 20: Argentina spirits forecast consumption per capita, 2007?2012 (Liters) 56
Table 21: Pernod Ricard Key Facts 57
Table 22: Argentina brandy value, 2002?2007 (ARP m, nominal prices) 60
Table 23: Argentina brandy value forecast, 2007?2012 (ARP m, nominal prices) 61
Table 24: Argentina brandy value, 2002?2007 (US$ m nominal prices) 63
Table 25: Argentina brandy value forecast, 2007?2012 (US$ m nominal prices) 63
Table 26: Argentina brandy volume, 2002?2007 (Liters m) 65
Table 27: Argentina brandy volume forecast, 2007?2012 (Liters m) 66
Table 28: Argentina brandy brand share, by volume, 2006?2007 (%) 69
Table 29: Argentina brandy volume, by brand 2006?2007 (Liters m) 69
Table 30: Argentina brandy company share by volume, 2006?2007 (%) 71
Table 31: Argentina brandy volume, by company, 2006?2007 (Liters m) 71
Table 32: Argentina brandy distribution channels, by volume, 2006?2007 (%) 72
Table 33: Argentina brandy volume, by distribution channel, 2006?2007 (Liters m) 72
Table 34: Argentina brandy expenditure per capita, 2002?2007 (ARP, nominal prices) 74
Table 35: Argentina brandy forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 74
Table 36: Argentina brandy expenditure per capita, 2002?2007 (US$ nominal prices) 75
Table 37: Argentina brandy forecast expenditure per capita, 2007?2012 (US$ nominal prices) 75
Table 38: Argentina brandy consumption per capita, 2002?2007 (Liters) 76
Table 39: Argentina brandy forecast consumption per capita, 2007?2012 (Liters) 76
Table 40: Argentina liqueurs value, 2002?2007 (ARP m, nominal prices) 77
Table 41: Argentina liqueurs value forecast, 2007?2012 (ARP m, nominal prices) 78
Table 42: Argentina liqueurs value, 2002?2007 (US$ m nominal prices) 80
Table 43: Argentina liqueurs value forecast, 2007?2012 (US$ m nominal prices) 80
Table 44: Argentina liqueurs volume, 2002?2007 (Liters m) 82
Table 45: Argentina liqueurs volume forecast, 2007?2012 (Liters m) 83
Table 46: Argentina liqueurs brand share, by volume, 2006?2007 (%) 86
Table 47: Argentina liqueurs volume, by brand 2006?2007 (Liters m) 87
Table 48: Argentina liqueurs company share by volume, 2006?2007 (%) 89
Table 49: Argentina liqueurs volume, by company, 2006?2007 (Liters m) 89
Table 50: Argentina liqueurs distribution channels, by volume, 2006?2007 (%) 90
Table 51: Argentina liqueurs volume, by distribution channel, 2006?2007 (Liters m) 90
Table 52: Argentina liqueurs expenditure per capita, 2002?2007 (ARP, nominal prices) 92
Table 53: Argentina liqueurs forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 92
Table 54: Argentina liqueurs expenditure per capita, 2002?2007 (US$ nominal prices) 93
Table 55: Argentina liqueurs forecast expenditure per capita, 2007?2012 (US$ nominal prices) 93
Table 56: Argentina liqueurs consumption per capita, 2002?2007 (Liters) 94
Table 57: Argentina liqueurs forecast consumption per capita, 2007?2012 (Liters) 94
Table 58: Argentina rum value, 2002?2007 (ARP m, nominal prices) 95
Table 59: Argentina rum value forecast, 2007?2012 (ARP m, nominal prices) 96
Table 60: Argentina rum value, 2002?2007 (US$ m nominal prices) 98
Table 61: Argentina rum value forecast, 2007?2012 (US$ m nominal prices) 98
Table 62: Argentina rum volume, 2002?2007 (Liters m) 100
Table 63: Argentina rum volume forecast, 2007?2012 (Liters m) 101
Table 64: Argentina rum brand share, by volume, 2006?2007 (%) 104
Table 65: Argentina rum volume, by brand 2006?2007 (Liters m) 104
Table 66: Argentina rum company share by volume, 2006?2007 (%) 106
Table 67: Argentina rum volume, by company, 2006?2007 (Liters m) 106
Table 68: Argentina rum distribution channels, by volume, 2006?2007 (%) 107
Table 69: Argentina rum volume, by distribution channel, 2006?2007 (Liters m) 107
Table 70: Argentina rum expenditure per capita, 2002?2007 (ARP, nominal prices) 109
Table 71: Argentina rum forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 109
Table 72: Argentina rum expenditure per capita, 2002?2007 (US$ nominal prices) 110
Table 73: Argentina rum forecast expenditure per capita, 2007?2012 (US$ nominal prices) 110
Table 74: Argentina rum consumption per capita, 2002?2007 (Liters) 111
Table 75: Argentina rum forecast consumption per capita, 2007?2012 (Liters) 111
Table 76: Argentina gin & genever value, 2002?2007 (ARP m, nominal prices) 112
Table 77: Argentina gin & genever value forecast, 2007?2012 (ARP m, nominal prices) 113
Table 78: Argentina gin & genever value, 2002?2007 (US$ m nominal prices) 115
Table 79: Argentina gin & genever value forecast, 2007?2012 (US$ m nominal prices) 115
Table 80: Argentina gin & genever volume, 2002?2007 (Liters m) 116
Table 81: Argentina gin & genever volume forecast, 2007?2012 (Liters m) 117
Table 82: Argentina gin & genever brand share, by volume, 2006?2007 (%) 119
Table 83: Argentina gin & genever volume, by brand 2006?2007 (Liters m) 119
Table 84: Argentina gin & genever company share by volume, 2006?2007 (%) 121
Table 85: Argentina gin & genever volume, by company, 2006?2007 (Liters m) 121
Table 86: Argentina gin & genever distribution channels, by volume, 2006?2007 (%) 122
Table 87: Argentina gin & genever volume, by distribution channel, 2006?2007 (Liters m) 122
Table 88: Argentina gin & genever expenditure per capita, 2002?2007 (ARP, nominal prices) 124
Table 89: Argentina gin & genever forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 124
Table 90: Argentina gin & genever expenditure per capita, 2002?2007 (US$ nominal prices) 125
Table 91: Argentina gin & genever forecast expenditure per capita, 2007?2012 (US$ nominal prices) 125
Table 92: Argentina gin & genever consumption per capita, 2002?2007 (Liters) 126
Table 93: Argentina gin & genever forecast consumption per capita, 2007?2012 (Liters) 126
Table 94: Argentina specialty spirits value, 2002?2007 (ARP m, nominal prices) 127
Table 95: Argentina specialty spirits value forecast, 2007?2012 (ARP m, nominal prices) 128
Table 96: Argentina specialty spirits value, 2002?2007 (US$ m nominal prices) 130
Table 97: Argentina specialty spirits value forecast, 2007?2012 (US$ m nominal prices) 130
Table 98: Argentina specialty spirits volume, 2002?2007 (Liters m) 131
Table 99: Argentina specialty spirits volume forecast, 2007?2012 (Liters m) 132
Table 100: Argentina specialty spirits brand share, by volume, 2006?2007 (%) 134
Table 101: Argentina specialty spirits volume, by brand 2006?2007 (Liters m) 134
Table 102: Argentina specialty spirits company share by volume, 2006?2007 (%) 136
Table 103: Argentina specialty spirits volume, by company, 2006?2007 (Liters m) 136
Table 104: Argentina specialty spirits distribution channels, by volume, 2006?2007 (%) 137
Table 105: Argentina specialty spirits volume, by distribution channel, 2006?2007 (Liters m) 137
Table 106: Argentina specialty spirits expenditure per capita, 2002?2007 (ARP, nominal prices) 139
Table 107: Argentina specialty spirits forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 139
Table 108: Argentina specialty spirits expenditure per capita, 2002?2007 (US$ nominal prices) 140
Table 109: Argentina specialty spirits forecast expenditure per capita, 2007?2012 (US$ nominal prices) 140
Table 110: Argentina specialty spirits consumption per capita, 2002?2007 (Liters) 141
Table 111: Argentina specialty spirits forecast consumption per capita, 2007?2012 (Liters) 141
Table 112: Argentina tequila & mezcal value, 2002?2007 (ARP m, nominal prices) 142
Table 113: Argentina tequila & mezcal value forecast, 2007?2012 (ARP m, nominal prices) 143
Table 114: Argentina tequila & mezcal value, 2002?2007 (US$ m nominal prices) 145
Table 115: Argentina tequila & mezcal value forecast, 2007?2012 (US$ m nominal prices) 145
Table 116: Argentina tequila & mezcal volume, 2002?2007 (Liters m) 146
Table 117: Argentina tequila & mezcal volume forecast, 2007?2012 (Liters m) 147
Table 118: Argentina tequila & mezcal brand share, by volume, 2006?2007 (%) 149
Table 119: Argentina tequila & mezcal volume, by brand 2006?2007 (Liters m) 149
Table 120: Argentina tequila & mezcal company share by volume, 2006?2007 (%) 151
Table 121: Argentina tequila & mezcal volume, by company, 2006?2007 (Liters m) 151
Table 122: Argentina tequila & mezcal distribution channels, by volume, 2006?2007 (%) 152
Table 123: Argentina tequila & mezcal volume, by distribution channel, 2006?2007 (Liters m) 152
Table 124: Argentina tequila & mezcal expenditure per capita, 2002?2007 (ARP, nominal prices) 154
Table 125: Argentina tequila & mezcal forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 154
Table 126: Argentina tequila & mezcal expenditure per capita, 2002?2007 (US$ nominal prices) 155
Table 127: Argentina tequila & mezcal forecast expenditure per capita, 2007?2012 (US$ nominal prices) 155
Table 128: Argentina tequila & mezcal consumption per capita, 2002?2007 (Liters) 156
Table 129: Argentina tequila & mezcal forecast consumption per capita, 2007?2012 (Liters) 156
Table 130: Argentina vodka value, 2002?2007 (ARP m, nominal prices) 157
Table 131: Argentina vodka value forecast, 2007?2012 (ARP m, nominal prices) 158
Table 132: Argentina vodka value, 2002?2007 (US$ m nominal prices) 160
Table 133: Argentina vodka value forecast, 2007?2012 (US$ m nominal prices) 160
Table 134: Argentina vodka volume, 2002?2007 (Liters m) 162
Table 135: Argentina vodka volume forecast, 2007?2012 (Liters m) 163
Table 136: Argentina vodka brand share, by volume, 2006?2007 (%) 166
Table 137: Argentina vodka volume, by brand 2006?2007 (Liters m) 166
Table 138: Argentina vodka company share by volume, 2006?2007 (%) 168
Table 139: Argentina vodka volume, by company, 2006?2007 (Liters m) 168
Table 140: Argentina vodka distribution channels, by volume, 2006?2007 (%) 169
Table 141: Argentina vodka volume, by distribution channel, 2006?2007 (Liters m) 169
Table 142: Argentina vodka expenditure per capita, 2002?2007 (ARP, nominal prices) 171
Table 143: Argentina vodka forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 171
Table 144: Argentina vodka expenditure per capita, 2002?2007 (US$ nominal prices) 172
Table 145: Argentina vodka forecast expenditure per capita, 2007?2012 (US$ nominal prices) 172
Table 146: Argentina vodka consumption per capita, 2002?2007 (Liters) 173
Table 147: Argentina vodka forecast consumption per capita, 2007?2012 (Liters) 173
Table 148: Argentina whiskey value, 2002?2007 (ARP m, nominal prices) 174
Table 149: Argentina whiskey value forecast, 2007?2012 (ARP m, nominal prices) 175
Table 150: Argentina whiskey value, 2002?2007 (US$ m nominal prices) 177
Table 151: Argentina whiskey value forecast, 2007?2012 (US$ m nominal prices) 178
Table 152: Argentina whiskey volume, 2002?2007 (Liters m) 180
Table 153: Argentina whiskey volume forecast, 2007?2012 (Liters m) 181
Table 154: Argentina whiskey brand share, by volume, 2006?2007 (%) 184
Table 155: Argentina whiskey volume, by brand 2006?2007 (Liters m) 185
Table 156: Argentina whiskey company share by volume, 2006?2007 (%) 187
Table 157: Argentina whiskey volume, by company, 2006?2007 (Liters m) 187
Table 158: Argentina whiskey distribution channels, by volume, 2006?2007 (%) 188
Table 159: Argentina whiskey volume, by distribution channel, 2006?2007 (Liters m) 188
Table 160: Argentina whiskey expenditure per capita, 2002?2007 (ARP, nominal prices) 190
Table 161: Argentina whiskey forecast expenditure per capita, 2007?2012 (ARP, nominal prices) 191
Table 162: Argentina whiskey expenditure per capita, 2002?2007 (US$ nominal prices) 191
Table 163: Argentina whiskey forecast expenditure per capita, 2007?2012 (US$ nominal prices) 192
Table 164: Argentina whiskey consumption per capita, 2002?2007 (Liters) 192
Table 165: Argentina whiskey forecast consumption per capita, 2007?2012 (Liters) 193
Table 166: Global spirits market value, 2007 194
Table 167: Global spirits market split (value terms (US$ m), 2007) – Top 5 countries 197
Table 168: Global spirits market volume, 2007 199
Table 169: Global spirits market split (volume terms, 2007) – Top 5 countries 202
Table 170: Leading players - Top 5 countries 204
Table 171: Argentina spirits new product launches (reports) and SKUs, by company (Top 5 companies), 2007 205
Table 172: Argentina spirits new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 206
Table 173: Argentina spirits new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 206
Table 174: Argentina spirits new product launches (reports), by Package tags or Claims 2007 207
Table 175: Argentina spirits new product launches (reports) - Recent 5 launches 207
Table 176: Argentina Key Facts 209
Table 177: Argentina population, by age group, 2002-2007 (millions) 213
Table 178: Argentina population forecast, by age group, 2007-2012 (millions) 214
Table 179: Argentina population, by gender, 2002-2007 (millions) 214
Table 180: Argentina population forecast, by gender, 2007-2012 (millions) 215
Table 181: Argentina nominal GDP, 2002-2007 (ARP bn, 2000 prices) 215
Table 182: Argentina nominal GDP forecast, 2007-2012 (ARP bn, 2000 prices) 215
Table 183: Argentina real GDP, 2002-2007 (ARP bn, nominal prices) 216
Table 184: Argentina real GDP forecast, 2007-2012 (ARP bn, nominal prices) 216
Table 185: Argentina real GDP, 2002-2007 (US$ bn, 2000 prices) 216
Table 186: Argentina real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 217
Table 187: Argentina consumer price index, 2002-2007 (2003=100) 217
Table 188: Argentina consumer price index, 2007-2012 (2003=100) 217