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Take-Two Interactive Software, Inc. - Strategy and SWOT Report

Take-Two Interactive Software (Take-Two or "the company") is a global publisher and developer of interactive entertainment software. The companys business consists of wholly-owned labels Rockstar Games and 2K, which publishes its titles under 2K Games, 2K Sports and 2K Play. The company operates in the US, where it is headquartered in New York City, New York and employs about 2,118 people. The company recorded revenues of $1,136.9 million during the financial year ended March 2011 (FY2011). The operating profit of the company was $77.1 million in FY2011. Its net profit was $48.5 million in FY2011. Note: The company changed its financial year end from October to March in 2010; and has provided only five months financials for FY2010. Hence the financials have not been compared to the previous year.

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