CATALYST 1
SUMMARY 1
IT MARKET ANALYSIS 2
Financial analysis reveals that vendor revenues declined across most market segments 2
The global economy is stabilizing as some developed economies show signs of growth 3
IT BUDGET ANALYSIS 5
Total enterprise IT expenditure is set to rise in 2010 compared to 2009 5
Despite the rising proportion of budget increases most enterprises remain cautious 6
The healthcare industry remains the most resilient in terms of IT expenditure 7
Enterprises in the financial markets are having to restructure their operations as they look to cut costs 7
The media industry is still suffering from falling advertising revenues that will affect IT investment 8
Despite falling tax revenues some government agencies will continue to increase investment in IT 8
IT budgets in retail and manufacturing are expected to remain mostly flat as demand rises slowly 8
Enterprises in France are still planning significant IT budget decreases despite slight economic recovery 9
Small businesses are more likely to keep their IT budget flat in 2010 10
Enterprises are focusing on improving customer satisfaction and raising efficiency 10
Enterprises have mixed perceptions about the potentially disruptive technologies 12
SUMMARY 14
The IT industry has gone through a turbulent period, but there are signs of recovery 14
APPENDIX 15
Definition 15
Methodology 15
Further reading 15
Ask the analyst 16
Datamonitor consulting 16
Disclaimer 16
List of Tables
Table 1: Revenues reported by IT and telecoms segments, Q1 2008 to Q1 2009 ($ billion) 3
Table 2: % change in GDP compared to previous quarter 4
Table 3: How did your IT budget change in 2009? How will it change in 2010? 5
Table 4: How did your IT budget change last year? How will it change next year? 6
Table 5: How did your IT budget change last year? How will it change next year? 8
Table 6: How did your IT budget change last year? How will it change next year? 9
Table 7: How did your IT budget change last year? How will it change next year? 10
Table 8: What are you business priorities for IT investment? 11
Table 9: How do current economic conditions affect your view of these paradigms? 12
List of Figures
Figure 1: Revenues reported by IT and telecoms vendors segmented by sector, Q1 2008 to Q1 2009 2
Figure 2: Developed economies are showing signs of recovery 4
Figure 3: Enterprises are planning to increase their IT budgets in 2010 5
Figure 4: From a historic perspective, the rise in IT budgets is relatively modest 6
Figure 5: Enterprise confidence varies by vertical industry with manufacturers being the most pessimistic 7
Figure 6: Proportion of IT budget increases varies significantly across the regional markets 9
Figure 7: Large enterprises are still implementing budget cuts 10
Figure 8: Cutting costs is not the top priority for enterprises even in tough times 11
Figure 9: Technology disruptors are being viewed more favorably by some respondents 12