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Google vs. Incumbent Service Providers

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Market

Information Technology

Report Type

Market Research

Country

Global

Published

30 January 2012

Number of Pages

29

Report Delivery

Email

Delivery Lead Time

1-3 hours, 24 hour max

Publisher

Mind Commerce LLC

File Format

PDF

Google's expansion into non-traditional areas is having an impact on traditional service providers

Arguably, much of Google's innovation has recently come through continuous through an aggressive acquisition strategy. The acquisition strategy has helped Google to expand in different business directions like different forms of advertising, location-based services, social media, mobile technologies, cloud business and many more.

The impact of Google's expansion into non-traditional areas is beginning to have an impact on traditional service providers. We expect these impacts to increase over time in terms of speed and impact, forcing changes in the ecosystem including the need for incumbents to make some difficult decisions in terms of their service/product offerings, partnerships, and even business models.

Report Scope

This report provides an evaluation of the competition between incumbent service providers and Google, including an analysis of Google Voice, Google Voice competitor Ring Central, and a comparative analysis of VoIP services.

Audience

- Competitors to Google: Any company that either already has or is contemplating a competing line-of-business, application, product, service, etc.
- Investor Community: Investment banks, private equity, venture capital, angel fund investors, and any other entity seeking to invest in any venture that is impacted (positively or negatively) by Google
- Small Companies and Start-up's: Any small company or start-up that has a new idea or business that could be impacted (positively or negatively) by Google
- Others: Google continues to expand in depth and breadth of product areas and influence throughout many industries including search, media, communications, content, telephony, applications, and more. Google Watch provides a competitive advantage and insights for subscribers.

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+44 (0) 203 086 8600

Select License Type

Electronic License

Electronic License

An electronic version (mostly PDF, but can be Excel or PPT), which is either available for immediate download or will be sent via email by the Publisher of the report. The licencing for an electronic version is for use by the purchaser ONLY.

Corporate License

Corporate License

An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is/are intended for use by an organisation in its entirety. For example, if reports are put on an Intranet or if they are distributed or used by more than one office, division, or country operation, then a Corporate Licence is required.

£316.14

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