MGM MIRAGE - SWOT Analysis

This MGM MIRAGE Company Profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

MGM Mirage operates in the entertainment and hospitality industry; the company owns, develops and operates casino and non-casino resorts. The company primarily operates in the US. It is headquartered in Las Vegas, Nevada and employs 54,700 people. The company recorded revenues of $7,691.6 million during the financial year (FY) ended December 2007, an increase of 7.2% over 2006. The increase in revenues was primarily attributable to growth in hotel room rates and other non-gaming revenues. The operating profit of the company was $2,863.9 million during FY2007, an increase of 62.9% over 2006. The increase in operating profit was driven by gains from the CityCenter joint venture project, higher Hurricane Katrina insurance recoveries, and a full year of operations at Beau Rivage. The net profit was $1,584.4 million in FY2007, as compared to a net profit of $648.2 million in 2006.

Scope of the Report

- Provides all the crucial company information required for business and competitor intelligence needs
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement.

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available