PRIMEDIA Inc.: Company Profile and SWOT Analysis

PRIMEDIA Inc. (PRIMEDIA) is a leading publisher and distributor of free print and online consumer guides for the apartment and home industries. The company is engaged in providing advertising-supported print and online consumer content for the apartment leasing and new home sales sectors of the residential real estate industry. PRIMEDIA produces directories for 75 markets and distribute them through display rack programs. During the fiscal year 2009, the company distributed over 14.9 million of its print directories to over 17,000 advertiser clients and 28,000 retail and other locations. The company sells its products and services through its direct sales force team. The company principally operates in the regions of the US through its subsidiaries. PRIMEDIA is headquartered at Georgia, the US.

This SWOT analysis and company profile is a crucial resource for industry executives and anyone looking to gain a better understanding of the company's business.

The "PRIMEDIA Inc.: Company Profile and SWOT Analysis" report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format.

Scope
• Examines and identifies key information and issues about PRIMEDIA Inc. for business intelligence requirements
• Studies and presents the company's strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported
• Provides analysis on financial ratios of the company
• The profile also contains information on business operations, company history, major products and services, prospects, key competitors, key employees, locations and subsidiaries

Synopsis
The "PRIMEDIA Inc.: Company Profile and SWOT Analysis" contains in depth information and data about the company and its operations. The profile contains a company overview, business description, financial ratios, SWOT analysis, key facts, information on products and services, details of locations and subsidiaries, plus information on key news events affecting the company.

Reasons to Buy
• Quickly enhance your understanding of the company
• Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry
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• Obtain yearly profitability figures