TABLE OF CONTENTS
CHAPTER 1 GLOBAL MUSIC & VIDEO 12
1.1 Market Overview 12
1.2 Market Value 14
1.3 Market Segmentation I 15
1.4 Market Segmentation II 16
1.5 Five Forces Analysis 17
1.6 Market Forecasts 23
CHAPTER 2 GLOBAL BROADCASTING & CABLE TV 24
2.1 Market Overview 24
2.2 Market Value 26
2.3 Market Segmentation I 27
2.4 Market Segmentation II 28
2.5 Five Forces Analysis 29
2.6 Market Forecasts 35
CHAPTER 3 GLOBAL MOVIES & ENTERTAINMENT 36
3.1 Market Overview 36
3.2 Market Value 38
3.3 Market Segmentation I 39
3.4 Market Segmentation II 40
3.5 Market Share 41
3.6 Five Forces Analysis 42
3.7 Market Forecasts 50
CHAPTER 4 GLOBAL NEWSPAPERS 51
4.1 Market Overview 51
4.2 Market Value 53
4.3 Market Volume 54
4.4 Market Segmentation I 55
4.5 Market Segmentation II 56
4.6 Market Share 57
4.7 Five Forces Analysis 58
4.8 Market Forecasts 64
CHAPTER 5 GLOBAL PUBLISHING 66
5.1 Market Overview 66
5.2 Market Value 68
5.3 Market Segmentation I 69
5.4 Market Segmentation II 70
5.5 Five Forces Analysis 71
5.6 Market Forecasts 78
CHAPTER 6 GLOBAL RECORDED DVD & VIDEO 79
6.1 Market Overview 79
6.2 Market Value 81
6.3 Market Segmentation I 82
6.4 Market Segmentation II 83
6.5 Five Forces Analysis 84
6.6 Market Forecasts 90
CHAPTER 7 APPENDIX 91
7.1 Data Research Methodology 91


LIST OF TABLES
Table 1: Global Music & Video Market Value: $ billion, 2003-2007 14
Table 2: Global Music & Video Market Segmentation I: % Share, by Value, 2007 15
Table 3: Global Music & Video Market Segmentation II: % Share, by Value, 2007 16
Table 4: Global Music & Video Market Value Forecast: $ billion, 2007-2012 23
Table 5: Global Broadcasting & Cable TV Market Value: $ billion, 2003-2007 26
Table 6: Global Broadcasting & Cable TV Market Segmentation I: % Share, by Value, 2007 27
Table 7: Global Broadcasting & Cable TV Market Segmentation II: % Share, by Value, 2007 28
Table 8: Global Broadcasting & Cable TV Market Value Forecast: $ billion, 2007-2012 35
Table 9: Global Movies & Entertainment Market Value: $ billion, 2003-2007 38
Table 10: Global Movies & Entertainment Market Segmentation I: % Share, by Value, 2007 39
Table 11: Global Movies & Entertainment Market Segmentation II: % Share, by Value, 2007 40
Table 12: Global Movies & Entertainment Market Share: % Share, by Value, 2007 41
Table 13: Global Movies & Entertainment Market Value Forecast: $ billion, 2007-2012 50
Table 14: Global Newspapers Market Value: $ billion, 2003-2007 53
Table 15: Global Newspapers Market Volume: Copies billion, 2003-2007 54
Table 16: Global Newspapers Market Segmentation I: % Share, by Value, 2007 55
Table 17: Global Newspapers Market Segmentation II: % Share, by Value, 2007 56
Table 18: Global Newspapers Market Share: % Share, by Volume, 2007 57
Table 19: Global Newspapers Market Value Forecast: $ billion, 2007-2012 64
Table 20: Global Newspapers Market Volume Forecast: Copies billion, 2007-2012 65
Table 21: Global Publishing Market Value: $ billion, 2003-2007 68
Table 22: Global Publishing Market Segmentation I: % Share, by Value, 2007 69
Table 23: Global Publishing Market Segmentation II: % Share, by Value, 2007 70
Table 24: Global Publishing Market Value Forecast: $ billion, 2007-2012 78
Table 25: Global Recorded DVD & Video Market Value: $ million, 2003-2007 81
Table 26: Global Recorded DVD & Video Market Segmentation I: % Share, by Value, 2007 82
Table 27: Global Recorded DVD & Video Market Segmentation II: % Share, by Value, 2007 83
Table 28: Global Recorded DVD & Video Market Value Forecast: $ million, 2007-2012 90


LIST OF FIGURES
Figure 1: Global Music & Video Market Value: $ billion, 2003-2007 14
Figure 2: Global Music & Video Market Segmentation I: % Share, by Value, 2007 15
Figure 3: Global Music & Video Market Segmentation II: % Share, by Value, 2007 16
Figure 4: Forces Driving Competition in the Global Music & Video Market, 2007 17
Figure 5: Drivers of Buyer Power in the Global Music & Video Market, 2007 18
Figure 6: Drivers of Supplier Power in the Global Music & Video Market, 2007 19
Figure 7: Factors Influencing the Likelihood of New Entrants in the Global Music & Video Market, 2007 20
Figure 8: Factors Influencing the Threat of Substitutes in the Global Music & Video Market, 2007 21
Figure 9: Drivers of Degree of Rivalry in the Global Music & Video Market, 2007 22
Figure 10: Global Music & Video Market Value Forecast: $ billion, 2007-2012 23
Figure 11: Global Broadcasting & Cable TV Market Value: $ billion, 2003-2007 26
Figure 12: Global Broadcasting & Cable TV Market Segmentation I: % Share, by Value, 2007 27
Figure 13: Global Broadcasting & Cable TV Market Segmentation II: % Share, by Value, 2007 28
Figure 14: Forces Driving Competition in the Global Broadcasting & Cable TV Market, 2007 29
Figure 15: Drivers of Buyer Power in the Global Broadcasting & Cable TV Market, 2007 30
Figure 16: Drivers of Supplier Power in the Global Broadcasting & Cable TV Market, 2007 31
Figure 17: Factors Influencing the Likelihood of New Entrants in the Global Broadcasting & Cable TV Market, 2007 32
Figure 18: Factors Influencing the Threat of Substitutes in the Global Broadcasting & Cable TV Market, 2007 33
Figure 19: Drivers of Degree of Rivalry in the Global Broadcasting & Cable TV Market, 2007 34
Figure 20: Global Broadcasting & Cable TV Market Value Forecast: $ billion, 2007-2012 35
Figure 21: Global Movies & Entertainment Market Value: $ billion, 2003-2007 38
Figure 22: Global Movies & Entertainment Market Segmentation I: % Share, by Value, 2007 39
Figure 23: Global Movies & Entertainment Market Segmentation II: % Share, by Value, 2007 40
Figure 24: Global Movies & Entertainment Market Share: % Share, by Value, 2007 41
Figure 25: Forces Driving Competition in the Global Movies & Entertainment Market, 2007 42
Figure 26: Drivers of Buyer Power in the Global Movies & Entertainment Market, 2007 43
Figure 27: Drivers of Supplier Power in the Global Movies & Entertainment Market, 2007 44
Figure 28: Factors Influencing the Likelihood of New Entrants in the Global Movies & Entertainment Market, 2007 45
Figure 29: Factors Influencing the Threat of Substitutes in the Global Movies & Entertainment Market, 2007 47
Figure 30: Drivers of Degree of Rivalry in the Global Movies & Entertainment Market, 2007 49
Figure 31: Global Movies & Entertainment Market Value Forecast: $ billion, 2007-2012 50
Figure 32: Global Newspapers Market Value: $ billion, 2003-2007 53
Figure 33: Global Newspapers Market Volume: Copies billion, 2003-2007 54
Figure 34: Global Newspapers Market Segmentation I: % Share, by Value, 2007 55
Figure 35: Global Newspapers Market Segmentation II: % Share, by Value, 2007 56
Figure 36: Global Newspapers Market Share: % Share, by Volume, 2007 57
Figure 37: Forces Driving Competition in the Global Newspapers Market, 2007 58
Figure 38: Drivers of Buyer Power in the Global Newspapers Market, 2007 59
Figure 39: Drivers of Supplier Power in the Global Newspapers Market, 2007 60
Figure 40: Factors Influencing the Likelihood of New Entrants in the Global Newspapers Market, 2007 61
Figure 41: Factors Influencing the Threat of Substitutes in the Global Newspapers Market, 2007 62
Figure 42: Drivers of Degree of Rivalry in the Global Newspapers Market, 2007 63
Figure 43: Global Newspapers Market Value Forecast: $ billion, 2007-2012 64
Figure 44: Global Newspapers Market Volume Forecast: Copies billion, 2007-2012 65
Figure 45: Global Publishing Market Value: $ billion, 2003-2007 68
Figure 46: Global Publishing Market Segmentation I: % Share, by Value, 2007 69
Figure 47: Global Publishing Market Segmentation II: % Share, by Value, 2007 70
Figure 48: Forces Driving Competition in the Global Publishing Market, 2007 71
Figure 49: Drivers of Buyer Power in the Global Publishing Market, 2007 72
Figure 50: Drivers of Supplier Power in the Global Publishing Market, 2007 74
Figure 51: Factors Influencing the Likelihood of New Entrants in the Global Publishing Market, 2007 75
Figure 52: Factors Influencing the Threat of Substitutes in the Global Publishing Market, 2007 76
Figure 53: Drivers of Degree of Rivalry in the Global Publishing Market, 2007 77
Figure 54: Global Publishing Market Value Forecast: $ billion, 2007-2012 78
Figure 55: Global Recorded DVD & Video Market Value: $ million, 2003-2007 81
Figure 56: Global Recorded DVD & Video Market Segmentation I: % Share, by Value, 2007 82
Figure 57: Global Recorded DVD & Video Market Segmentation II: % Share, by Value, 2007 83
Figure 58: Forces Driving Competition in the Global Recorded DVD & Video Market, 2007 84
Figure 59: Drivers of Buyer Power in the Global Recorded DVD & Video Market, 2007 85
Figure 60: Drivers of Supplier Power in the Global Recorded DVD & Video Market, 2007 86
Figure 61: Factors Influencing the Likelihood of New Entrants in the Global Recorded DVD & Video Market, 2007 87
Figure 62: Factors Influencing the Threat of Substitutes in the Global Recorded DVD & Video Market, 2007 88
Figure 63: Drivers of Degree of Rivalry in the Global Recorded DVD & Video Market, 2007 89
Figure 64: Global Recorded DVD & Video Market Value Forecast: $ million, 2007-2012 90