TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - News and magazine 2
Summary category level - Newspapers 3
Summary category level - Magazines 4
Chapter 2 INTRODUCTION 5
What is this report about? 5
How to use this report 5
Market Definition 6
Chapter 3 MARKET OVERVIEW 15
Value Analysis, 2003?08 15
Value Analysis, 2008?13 16
Value Analysis, US$ 2003?08 18
Value Analysis, US$ 2008?13 18
Volume Analysis, 2003?08 20
Volume Analysis, 2008?13 21
Distribution Analysis 24
Expenditure & consumption per capita 26
Chapter 4 CATEGORY ANALYSIS - NEWSPAPERS 29
Value Analysis, 2003?08 29
Value Analysis, 2008?13 30
Value Analysis, US$ 2003?08 32
Value Analysis, US$ 2008?13 32
Volume Analysis, 2003?08 34
Volume Analysis, 2008?13 35
Company and Brand Share Analysis 38
Distribution Analysis 41
Expenditure & consumption per capita 43
Chapter 5 CATEGORY ANALYSIS - MAGAZINES 46
Value Analysis, 2003?08 46
Value Analysis, 2008?13 47
Value Analysis, US$ 2003?08 49
Value Analysis, US$ 2008?13 49
Volume Analysis, 2003?08 51
Volume Analysis, 2008?13 52
Distribution Analysis 55
Expenditure & consumption per capita 57
Chapter 6 COUNTRY COMPARISON 60
Value 60
Volume 65
Chapter 7 MOROCCO SOCIOECONOMIC PROFILE 69
Country Overview 69
Key Facts 70
Political Overview 71
Economic Overview 72
Chapter 8 MOROCCO MACROECONOMIC PROFILE 73
Macroeconomic Indicators 73
Chapter 9 RESEARCH METHODOLOGY 78
Methodology overview 78
Secondary research 79
Market modeling 80
Primary research 81
Data finalization 82
Ongoing research 82
Chapter 10 APPENDIX 83
Future readings 83
How to contact experts in your industry 83
Disclaimer 83

LIST OF FIGURES
Figure 1: Morocco news and magazine value and value forecast, 2003?13 (MAD m, nominal prices) 17
Figure 2: Morocco news and magazine category growth comparison, by value, 2003?13 19
Figure 3: Morocco news and magazine volume and volume forecast, 2003?13 (Copies m) 22
Figure 4: Morocco news and magazine category growth comparison, by volume, 2003?13 23
Figure 5: Morocco news and magazine distribution channels, by volume, 2007?08 (%) 25
Figure 6: Morocco newspapers value and value forecast, 2003?13 (MAD m, nominal prices) 31
Figure 7: Morocco newspapers category growth comparison, by value, 2003?13 33
Figure 8: Morocco newspapers volume and volume forecast, 2003?13 (Copies m) 36
Figure 9: Morocco newspapers category growth comparison, by volume, 2003?13 37
Figure 10: Morocco newspapers company share, by volume, 2007?08 (%) 39
Figure 11: Morocco newspapers distribution channels, by volume, 2007?08 (%) 42
Figure 12: Morocco magazines value and value forecast, 2003?13 (MAD m, nominal prices) 48
Figure 13: Morocco magazines category growth comparison, by value, 2003?13 50
Figure 14: Morocco magazines volume and volume forecast, 2003?13 (Copies m) 53
Figure 15: Morocco magazines category growth comparison, by volume, 2003?13 54
Figure 16: Morocco magazines distribution channels, by volume, 2007?08 (%) 56
Figure 17: Global news and magazine market split (value terms, 2008) – Top 5 countries 61
Figure 18: Global news and magazine market value, 2003–08 (Top 5 countries) 64
Figure 19: Global news and magazine market split (volume terms, 2008) – Top 5 countries 66
Figure 20: Global news and magazine market volume, 2003–08 (Top 5 countries) 68
Figure 21: Map of Morocco 70
Figure 22: Annual data review process 79

LIST OF TABLES
Table 1: News and magazine category definitions 7
Table 2: News and magazine distribution channels 8
Table 3: Morocco news and magazine value, 2003?08 (MAD m, nominal prices) 15
Table 4: Morocco news and magazine value forecast, 2008?13 (MAD m, nominal prices) 16
Table 5: Morocco news and magazine value, 2003?08 (US$ m nominal prices) 18
Table 6: Morocco news and magazine value forecast, 2008?13 (US$ m nominal prices) 18
Table 7: Morocco news and magazine volume, 2003?08 (Copies m) 20
Table 8: Morocco news and magazine volume forecast, 2008?13 (Copies m) 21
Table 9: Morocco news and magazine distribution channels, by volume, 2007?08 (%) 24
Table 10: Morocco news and magazine volume, by distribution channel, 2007?08 (Copies m) 24
Table 11: Morocco news and magazine expenditure per capita, 2003?08 (MAD, nominal prices) 26
Table 12: Morocco news and magazine forecast expenditure per capita, 2008?13 (MAD, nominal prices) 26
Table 13: Morocco news and magazine expenditure per capita, 2003?08 (US$ nominal prices) 27
Table 14: Morocco news and magazine forecast expenditure per capita, 2008?13 (US$ nominal prices) 27
Table 15: Morocco news and magazine consumption per capita, 2003?08 (Copies) 28
Table 16: Morocco news and magazine forecast consumption per capita, 2008?13 (Copies) 28
Table 17: Morocco newspapers value, 2003?08 (MAD m, nominal prices) 29
Table 18: Morocco newspapers value forecast, 2008?13 (MAD m, nominal prices) 30
Table 19: Morocco newspapers value, 2003?08 (US$ m nominal prices) 32
Table 20: Morocco newspapers value forecast, 2008?13 (US$ m nominal prices) 32
Table 21: Morocco newspapers volume, 2003?08 (Copies m) 34
Table 22: Morocco newspapers volume forecast, 2008?13 (Copies m) 35
Table 23: Morocco newspapers brand share, by volume, 2007?08 (%) 38
Table 24: Morocco newspapers volume, by brand 2007?08 (Copies m) 38
Table 25: Morocco newspapers company share by volume, 2007?08 (%) 40
Table 26: Morocco newspapers volume, by company, 2007?08 (Copies m) 40
Table 27: Morocco newspapers distribution channels, by volume, 2007?08 (%) 41
Table 28: Morocco newspapers volume, by distribution channel, 2007?08 (Copies m) 41
Table 29: Morocco newspapers expenditure per capita, 2003?08 (MAD, nominal prices) 43
Table 30: Morocco newspapers forecast expenditure per capita, 2008?13 (MAD, nominal prices) 43
Table 31: Morocco newspapers expenditure per capita, 2003?08 (US$ nominal prices) 44
Table 32: Morocco newspapers forecast expenditure per capita, 2008?13 (US$ nominal prices) 44
Table 33: Morocco newspapers consumption per capita, 2003?08 (Copies) 45
Table 34: Morocco newspapers forecast consumption per capita, 2008?13 (Copies) 45
Table 35: Morocco magazines value, 2003?08 (MAD m, nominal prices) 46
Table 36: Morocco magazines value forecast, 2008?13 (MAD m, nominal prices) 47
Table 37: Morocco magazines value, 2003?08 (US$ m nominal prices) 49
Table 38: Morocco magazines value forecast, 2008?13 (US$ m nominal prices) 49
Table 39: Morocco magazines volume, 2003?08 (Copies m) 51
Table 40: Morocco magazines volume forecast, 2008?13 (Copies m) 52
Table 41: Morocco magazines distribution channels, by volume, 2007?08 (%) 55
Table 42: Morocco magazines volume, by distribution channel, 2007?08 (Copies m) 55
Table 43: Morocco magazines expenditure per capita, 2003?08 (MAD, nominal prices) 57
Table 44: Morocco magazines forecast expenditure per capita, 2008?13 (MAD, nominal prices) 57
Table 45: Morocco magazines expenditure per capita, 2003?08 (US$ nominal prices) 58
Table 46: Morocco magazines forecast expenditure per capita, 2008?13 (US$ nominal prices) 58
Table 47: Morocco magazines consumption per capita, 2003?08 (Copies) 59
Table 48: Morocco magazines forecast consumption per capita, 2008?13 (Copies) 59
Table 49: Global news and magazine market value, 2008 60
Table 50: Global news and magazine market split (value terms (US$ m), 2008) – Top 5 countries 63
Table 51: Global news and magazine market volume, 2008 65
Table 52: Global news and magazine market split (volume terms, 2008) – Top 5 countries 68
Table 53: Morocco Key Facts 70
Table 54: Morocco population, by age group, 2003?08 (millions) 73
Table 55: Morocco population forecast, by age group, 2008?13 (millions) 74
Table 56: Morocco population, by gender, 2003?08 (millions) 74
Table 57: Morocco population forecast, by gender, 2008?13 (millions) 75
Table 58: Morocco nominal GDP, 2003?08 (MAD bn, nominal prices) 75
Table 59: Morocco nominal GDP forecast, 2008?13 (MAD bn, nominal prices) 75
Table 60: Morocco real GDP, 2003?08 (MAD bn, 2000 prices) 76
Table 61: Morocco real GDP forecast, 2008?13 (MAD bn, 2000 prices) 76
Table 62: Morocco real GDP, 2003?08 (US$ bn, 2000 prices) 76
Table 63: Morocco real GDP forecast, 2008?13 (US$ bn, 2000 prices) 77
Table 64: Morocco consumer price index, 2003?08 (2000=100) 77
Table 65: Morocco consumer price index, 2008?13 (2000=100) 77