Borders Group, Inc. - SWOT Analysis

Borders Group, Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. Borders Group, Inc. - SWOT Analysis examines the company's key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Borders Group (or "the company") operates book, music and movie superstores, mall-based bookstores, as well as an online store. The company operates in the US and Puerto Rico. Borders Group is headquartered in Ann Arbor, Michigan. As on January 29, 2011, the company had 16,400 employees, of which 5,700 were employed on a full-time basis. The company recorded revenues of $2,274.9 million during the financial year ended January 2011 (FY2011), a decrease of 16.1% compared with FY2010. Borders incurred an operating loss of $296.4 million in FY2011, compared with the operating loss of $99 million in FY2010. The net loss was $299 million in FY2011, compared with the net loss of $109.4 million in FY2010.

Scope of the Report

- Provides all the crucial information on Borders Group, Inc. required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Borders Group, Inc. in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Borders Group, Inc.
-Data is supplemented with details on Borders Group, Inc. history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Borders Group, Inc.

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