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Casino Guichard - Perrachon S.A. - SWOT, Strategy and Corporate Finance Report

Casino Guichard-Perrachon (Casino or "the company") owns and operates retail outlets in various formats such as hypermarkets, supermarkets, discount stores and convenience stores. As on December 31, 2010, it operated a total of 11,663 stores in various retail formats. The company primarily operates in France. It is headquartered in Saint Etienne, France and employs 230,878 people. The company recorded revenues of E29, 078 million (approximately $38,601 million) during the financial year ended December 2010 (FY2010), an increase of 8.7% over FY2009. The operating profit of the company was E1, 314 million (approximately $1,744.3 million) in FY2010, an increase of 12% over FY2009. The net profit was E550 million (approximately $730.1 million) in FY2010, a decrease of 6.9% over FY2009".

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