IKEA Group: Company Profile and SWOT Analysis

IKEA Group (IKEA) manufactures, distributes and retails furniture and home decor products. IKEA performs in four basic areas – range strategy and product development, production, supply and retail. Its products include beds and mattresses, decoration material, flooring, lightings, mirrors and furniture for living room, bedroom and kitchen. IKEA operates through company-owned stores, catalogue and through its website. As on August 31, 2010, the company owned a total of 280 stores in 26 countries. Its operations are spread in 41 countries across North America, Europe, Asia and Australia. The company is headquartered in Leiden, the Netherlands.

This SWOT analysis and company profile is a crucial resource for industry executives and anyone looking to gain a better understanding of the company's business.

The "IKEA Group: Company Profile and SWOT Analysis" report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format.

Scope

• Examines and identifies key information and issues about IKEA Group for business intelligence requirements
• Studies and presents the company's strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported
• The profile also contains information on business operations, company history, major products and services, prospects, key competitors, key employees, locations and subsidiaries

Synopsis

The "IKEA Group: Company Profile and SWOT Analysis" report contains in depth information and data about the company and its operations. The profile contains a company overview, business description, SWOT analysis, key facts, information on products and services, details of locations and subsidiaries, plus information on key news events affecting the company.

Reasons to Buy

• Quickly enhance your understanding of the company
• Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry
• Increase business/sales activities by understanding your competitors' businesses better
• Recognize potential partnerships and suppliers