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Ikea Group - Strategy and SWOT Report

Ikea Group (Ikea or the group) is an international home products retailer that sells furniture, accessories, and bathroom and kitchen items. As of August 31, 2011, the group had a total of 287 stores in 26 countries, most of them located in Europe, North America, Asia and Australia. Ingka Holding BV, which is wholly owned by Stichting Ingka Foundation, is the parent company for the Ikea group of companies. The foundation is owned by the Kamprad family. Ikea is headquartered in Delft, the Netherlands and employs 131,000 people. The group recorded revenues of E25,173 million (approximately $34,960.3 million) during the financial year ended August 2011 (FY2011), an increase of 6.9% over FY2010. The operating profit of the group was E3,592 million (approximately $4,988.6 million) in FY2011, an increase of 12.4% over FY2010. The net profit was E2,966 million (approximately $4,119.2 million) in FY2011, an increase of 10.3% over FY2010.

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