2008 African Mobile Communications and Mobile Data Markets

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Market	Telecommunications
Report Type	Market Research
Country	Africa
Published	12 February 2009
Number of Pages	161
Report Delivery	Email
Delivery Lead Time	-
Publisher	BuddeComm

EXECUTIVE SUMMARY

Mobile phones represent around 90% of all telephone lines in Africa. The subscriber base is still growing at around 50% per year, but the growth curves are beginning to flatten in the continent’s more mature markets, forcing operators to compete more aggressively on price, quality of service and by introducing new services. However, enormous further potential remains, with overall market penetration standing at little more than 30%, although the first African countries have recently broken the 100% barrier.

With their superior national coverage and large subscriber bases, Africa’s mobile network operators have built up a level of market power to the extent that they have been called ‘the new incumbents.’ Newly introduced converged licensing regimes have increased the competitive pressure in a number of key markets but also allow the mobile operators to branch out into new service segments.

Due to Africa’s poor fixed-line infrastructure, the mobile networks are beginning to play an increasing role in Internet service provision, following the launch of third generation mobile broadband services in a number of markets – a welcome new revenue stream in an almost entirely prepaid environment of low average revenue per user levels.

Mobile banking is another emerging key trend that is revolutionising Africa’s financial sector, where only a small percentage of the population has access to traditional bank accounts.

Key highlights:
• Under a new service-neutral licensing regime, there are now at least ten networks in Nigeria offering mobile services;
• There are more 3G/HSPA mobile broadband users than ADSL subscribers in South Africa, mobile data revenue is growing at around 45% pa;
• South African mobile operators are rolling out national fibre optic backbone networks;
• 3G mobile broadband attained a 25% share of Morocco’s broadband market in less than two years;
• More than 10% of Kenya’s GDP now pass through the M-Pesa mobile banking service, which has more users than there are bank account holders in the country;
• The mobile operators in the Democratic Republic of Congo claim they generate 30% of the total tax income of the state;
• African mobile operators have taken a world lead role by abolishing international mobile roaming surcharges;
• Mobile ARPU has bottomed in many markets, rising again with mobile data services and streamlined operations.

Mobile subscribers and penetration rate in Nigeria – 1998 - 2008
Year Subscribers
(million) Penetration
1998 0.02 0.02%
1999 0.03 0.02%
2000 0.04 0.03%
2001 0.35 0.28%
2002 1.46 1.15%
2003 3.35 2.49%
2004 9.39 6.85%
2005 18.4 13.2%
2006 29.1 20%
2007 41.6 29%
2008 (Mar) 44.4 31%

Peter Lange

Data in this report is the latest available at the time of preparation and may not be for the current year.

This annual report offers a wealth of information on the mobile communications and mobile data markets in 38 African countries. Subjects covered include:
• Mobile statistics, trends, analysis;
• Government policies and regulatory issues;
• Major mobile operators;
• Mobile technologies – GSM, CDMA, 3G;
• Fixed-mobile convergence;
• Prepaid;
• Mobile data services – SMS, MMS, WAP, GPRS, EDGE, 3G;
• Mobile satellite services;
• Location-based services;
• M-commerce, mobile banking.

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£2,850.00	Site License Site License An electronic version (mostly PDF, but can be Excel or PPT). Where the report(s) is intended for use by more than one individual, across for example, a site, an office, or a division or country.
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TABLE OF CONTENTS
Chapter number: on page number:

1. ALGERIA 1
1.1 Overview of Algeria’s mobile market 1
1.1.1 Mobile statistics
1.2 Regulatory issues 2
1.2.1 Registration of subscriber details
1.3 Mobile technologies 2
1.3.1 Third Generation (3G)
1.3.2 Mobile handsets
1.3.3 Low-cost brands
1.4 Mobile voice services 3
1.4.1 Satellite mobile
1.5 Mobile data services 3
1.5.1 Short Message Service (SMS)
1.5.2 Multimedia Messaging Service (MMS)
1.5.3 GPRS/EDGE
1.5.4 BlackBerry
1.5.5 Mobile broadband
2. ANGOLA 6
2.1 Overview of Angola’s mobile market 6
2.1.1 Mobile statistics
2.2 Mobile voice services 7
2.2.1 Satellite mobile
2.3 Mobile data services 7
3. BENIN 8
3.1 Overview of Benin’s mobile market 8
3.1.1 Mobile statistics
3.2 Government confrontation with MTN and Moov 8
3.3 Satellite mobile 9
4. BOTSWANA 10
4.1 Overview of Botswana’s mobile market 10
4.1.1 Mobile statistics
4.2 Regulatory issues 11
4.2.1 Interconnection
4.3 Mobile content and applications 11
4.3.1 Mobile banking
5. BURKINA FASO 12
5.1 Overview of Burkina Faso’s mobile market 12
5.1.1 Mobile statistics
5.2 Mobile data services 12
6. CAMEROON 13
6.1 Overview of Cameroon’s mobile market 13
6.1.1 Mobile statistics
6.2 Mobile Virtual Network Operators (MVNO) 14
6.3 Mobile voice services 14
6.3.1 Satellite mobile
7. CHAD 15
7.1 Overview of Chad’s mobile market 15
7.1.1 Mobile statistics
7.2 Mobile voice services 15
7.2.1 Satellite mobile
8. COTE D’IVOIRE 17
8.1 Overview of Côte d’Ivoire’s mobile market 17
8.1.1 Mobile statistics
8.2 Mobile data services 18
8.3 Satellite mobile 18
8.3.1 Mobile Internet
9. DEMOCRATIC REPUBLIC OF CONGO 19
9.1 Overview of the DRC’s mobile market 19
9.1.1 Mobile statistics
9.2 Regulatory issues 20
9.2.1 GSM licence conditions, fees and taxes
9.3 Mobile data services 20
10. EGYPT 22
10.1 Overview of Egypt’s mobile market 22
10.1.1 Telecom Egypt’s mobile deal
10.1.2 Third mobile licence
10.1.3 Mobile subscriber statistics
10.2 Regulatory issues 25
10.2.1 Tariff structure
10.2.2 International gateways
10.2.3 Mobile Number Portability (MNP)
10.2.4 Registration of user details
10.3 Mobile voice services 26
10.3.1 Prepaid services
10.3.2 Satellite mobile
10.4 Mobile data services 26
10.4.1 Short Message Service (SMS)
10.4.2 Multimedia Messaging Service (MMS)
10.4.3 Wireless Application Protocol (WAP)
10.4.4 GPRS and EDGE
10.4.5 Mobile TV
10.5 3G 28
10.6 Mobile content and applications 28
10.6.1 Mobile banking
11. ETHIOPIA 30
11.1 Overview of Ethiopia’s mobile market 30
11.1.1 Mobile statistics
11.2 Mobile technologies 31
11.2.1 3G
11.3 Mobile data services 31
11.4 Mobile voice services 31
11.4.1 Satellite mobile
12. GABON 32
12.1 Overview of Gabon’s mobile market 32
12.1.1 Mobile statistics
12.2 Mobile voice services 32
12.2.1 Prepaid cards
13. GAMBIA 34
13.1 Overview of Gambia’s mobile market 34
13.1.1 Mobile statistics
13.2 Mobile voice services 34
13.2.1 Satellite mobile
13.3 Mobile data services 34
13.3.1 Mobile banking
14. GHANA 36
14.1 Overview of Ghana’s mobile market 36
14.1.1 Mobile statistics
14.1.2 Fifth and sixth mobile licence
14.2 Regulatory issues 37
14.2.1 Licensing
14.2.2 Tariffs
14.2.3 Interconnect
14.2.4 Taxation
14.2.5 Mobile Number Portability (MNP)
14.3 Mobile technologies 38
14.3.1 Third Generation (3G) mobile
14.4 Mobile voice services 39
14.4.1 Prepaid services
14.4.2 Satellite mobile
14.5 Mobile data services 39
14.5.1 Short Message Service (SMS)
14.5.2 Multimedia Messaging Service (MMS)
14.5.3 GPRS, EDGE, WAP
14.5.4 BlackBerry
14.5.5 Mobile TV
14.6 Mobile content and applications 40
14.6.1 Mobile banking
14.6.2 M-payments
15. GUINEA 42
15.1 Overview of Guinea’s mobile market 42
15.1.1 Mobile statistics
15.2 Regulatory issues 42
15.2.1 Interconnection
15.2.2 Per-second billing
15.3 Mobile voice services 43
15.3.1 Satellite mobile
15.4 Mobile data services 43
16. KENYA 44
16.1 Overview of Kenya’s mobile market 44
16.1.1 Mobile statistics
16.2 Regulatory issues 45
16.2.1 Interconnection and tariffs
16.2.2 International gateways
16.2.3 Mobile Number Portability (MNP)
16.2.4 Quality of Service (QoS) control
16.2.5 Special regional tariffs
16.2.6 International roaming
16.2.6.1 Free international roaming
16.3 Mobile technologies 48
16.3.1 Third Generation (3G) mobile
16.4 Mobile voice services 48
16.4.1 Prepaid cards
16.4.2 VoIP
16.4.3 Flashback
16.4.4 GSM community phones
16.4.5 Satellite mobile
16.5 Mobile data services 50
16.5.1 Short Message Service (SMS)
16.5.1.1 Job offers by SMS
16.5.2 Multimedia Messaging (MMS)
16.5.3 GPRS and EDGE
16.5.4 Mobile Internet
16.5.5 Mobile TV
16.6 Mobile content and applications 51
16.6.1 M-payment
17. LESOTHO 53
17.1 Overview of Lesotho’s mobile market 53
17.1.1 Mobile statistics
17.2 Mobile technologies 53
17.2.1 Third Generation (3G) mobile
17.3 Mobile data services 54
18. LIBERIA 55
18.1 Overview of Liberia’s mobile market 55
18.1.1 Mobile statistics
18.2 Regulatory issues 56
18.2.1 Licence reform
18.3 Mobile data services 56
19. LIBYA 58
19.1 Market overview and analysis 2008 58
19.1.1 Mobile statistics
19.2 Mobile voice services 59
19.2.1 Satellite mobile
19.3 Mobile data services 59
19.3.1 Short Message Service (SMS)
19.3.2 Multimedia Messaging Service (MMS)
19.3.3 GPRS/EDGE
19.3.4 3G/HSDPA
19.3.5 Mobile TV
20. MADAGASCAR 61
20.1 Overview of Madagascar’s mobile market 61
20.1.1 Mobile statistics
20.2 Mobile voice services 62
20.2.1 Satellite mobile
20.3 Mobile data services 62
21. MALAWI 63
21.1 Overview of Malawi’s mobile market 63
21.1.1 Mobile statistics
21.2 Regulatory issues 63
21.2.1 Third and fourth mobile licence
22. MALI 65
22.1 Overview of Mali’s mobile market 65
22.1.1 Mobile statistics
22.2 Mobile data services 66
22.3 Mobile broadband 66
22.3.1 WiMAX
23. MAURITIUS 67
23.1 Overview of the Mauritian mobile market 67
23.1.1 Mobile statistics
23.2 Mobile technologies 68
23.2.1 3G
23.3 Mobile data services 68
23.3.1 Mobile broadband pricing
23.4 Mobile content and applications 69
23.4.1 Mobile TV
23.4.2 Mobile banking
23.5 Mobile broadband 69
23.5.1 WiFi
23.5.2 WiMAX
23.5.2.1 Nomad
23.5.2.2 Other projects
23.5.3 EV-DO
24. MOROCCO 71
24.1 Overview and analysis of Morocco’s mobile market – 2008 - 2009 71
24.1.1 Mobile statistics
24.2 Mobile technologies 72
24.2.1 3G
24.2.1.1 Licensing
24.2.1.2 Services
24.2.2 TETRA (TErrestrial Trunked RAdio)
24.3 Mobile voice services 73
24.3.1 Satellite mobile
24.4 Mobile data services 73
24.4.1 Short Message Service (SMS)
24.4.2 Multimedia Messaging Service (MMS)
24.4.3 General Packet Radio Service (GPRS)
24.4.4 BlackBerry
24.4.5 Mobile TV
24.5 Mobile broadband 75
24.5.1 3G mobile broadband
24.5.1.1 Wana (formerly Maroc Connect)
24.5.1.2 Meditel
24.5.1.3 Maroc Telecom
25. MOZAMBIQUE 77
25.1 Overview of Mozambique’s mobile market 77
25.1.1 Mobile statistics
25.2 Regulatory issues 78
25.2.1 Third mobile licence
25.3 Mobile technologies 78
25.3.1 3G
25.4 Mobile data services 78
26. NAMIBIA 79
26.1 Overview of Namibia’s mobile market 79
26.1.1 Mobile statistics
26.2 Regulatory issues 79
26.2.1 Second mobile licence
26.3 Mobile technologies 80
26.3.1 3G
26.4 Mobile voice services 80
26.4.1 Satellite mobile
26.5 Mobile data services 80
26.5.1 Mobile TV
26.6 Mobile content and applications 81
26.6.1 Mobile banking
27. NIGERIA 82
27.1 Overview of Nigeria’s mobile market 82
27.1.1 Market analysis – 2008
27.1.2 Mobile statistics
27.2 Regulatory issues 83
27.2.1 GSM licence terms
27.2.2 Interconnect
27.2.3 International gateways
27.2.4 Mobile tariffs
27.2.5 Per-second billing (PSB)
27.2.6 Unified licensing regime brings new competition
27.2.7 Universal service
27.2.8 Mobile number portability (MNP)
27.2.9 Central equipment identity register
27.2.10 Poor quality of service
27.3 Mobile technologies 87
27.3.1 Third Generation (3G)
27.3.1.1 Licensing
27.3.1.2 Globacom
27.3.1.3 Celtel
27.3.1.4 MTN
27.4 Mobile voice services 88
27.4.1 Satellite mobile
27.5 Mobile data services 88
27.5.1 Multimedia Messaging Service (MMS)
27.5.2 GPRS, EDGE
27.5.3 Wireless Application Protocol (WAP)
27.5.4 BlackBerry
27.5.5 Mobile banking (m-banking)
27.5.6 Mobile TV
27.5.7 Interactive TV (iTV)
28. RWANDA 90
28.1 Overview of Rwanda’s mobile market 90
28.1.1 Mobile statistics
28.2 Mobile technologies 91
28.2.1 3G
28.3 Mobile content and applications 91
28.3.1 Mobile banking
28.3.2 M-payments
29. SENEGAL 92
29.1 Overview of Senegal’s mobile market 92
29.1.1 Mobile statistics
29.2 Regulatory issues 93
29.2.1 Mobile number portability (MNP)
29.2.2 Registration of customer details
29.2.3 Per-second billing (PSB)
29.3 Mobile technologies 93
29.3.1 Third Generation (3G)
29.4 Mobile data services 93
29.4.1 Short Message Service (SMS)
29.4.2 Multimedia Messaging Service (MMS)
29.4.3 GPRS and EDGE
29.4.4 Wireless Application Protocol (WAP)
29.4.5 BlackBerry
29.4.6 Unstructured Supplementary Service Data (USSD)
29.5 Mobile content and applications 94
29.5.1 Manobi
30. SIERRA LEONE 96
30.1 Overview of Sierra Leone’s mobile market 96
30.2 Mobile licence awards 96
30.2.1 Mobile statistics
30.3 Mobile voice services 98
30.3.1 Satellite mobile
30.4 Mobile data services 98
31. SOUTH AFRICA 99
31.1 Overview of South Africa’s mobile market 99
31.1.1 Mobile statistics
31.1.2 Market liberalisation and licence obligations
31.1.3 Community service telephones (CSTs)
31.1.4 Fixed-mobile convergence (FMC)
31.2 Regulatory issues 102
31.2.1 Prices
31.2.2 Interconnection
31.2.3 Handset subsidies
31.2.4 International gateways
31.2.5 Fees and obligations for 1800MHz spectrum
31.2.6 Registration of personal details
31.2.7 Mobile Number Portability (MNP)
31.3 Mobile technologies 105
31.3.1 Third Generation (3G)
31.3.1.1 Vodacom
31.3.1.2 MTN
31.3.1.3 Cell C
31.3.1.4 Telkom SA
31.3.2 Low-cost handsets
31.4 Mobile data services 108
31.4.1 Mobile data revenue
31.4.2 Short Message Service (SMS)
31.4.3 Multimedia Messaging Service (MMS)
31.4.4 Wireless Application Protocol (WAP)
31.4.5 General Packet Radio Service (GPRS)
31.4.6 Enhanced Data Rate for GSM Evolution (EDGE)
31.4.7 BlackBerry
31.5 Mobile content and applications 111
31.5.1 Push-to-Talk (PTT)
31.5.2 Mobile Instant Messaging (IM)
31.5.3 Mobile TV
31.5.4 M-commerce
31.5.5 Mobile advertising
31.5.6 Mobile music
31.5.7 Location-based services (LBS)
31.5.8 CellBook
31.5.9 Manobi
31.6 Mobile broadband 114
31.6.1 3G mobile broadband
31.6.2 2007 survey of wireless broadband services
32. SUDAN 116
32.1 Overview of Sudan’s mobile market 116
32.1.1 Mobile statistics
32.2 Mobile technologies 117
32.2.1 Third Generation (3G)
32.3 Mobile voice services 117
32.3.1 Satellite mobile
32.4 Mobile data services 117
32.5 Southern Sudan 117
32.5.1 Network of the World (NOW)
32.5.2 Gemtel
33. SWAZILAND 120
33.1 Overview of Swaziland’s mobile market 120
33.1.1 Mobile statistics
34. TANZANIA 121
34.1 Overview of Tanzania’s mobile market 121
34.1.1 Mobile statistics
34.2 Regulatory issues 122
34.2.1 Tariffs
34.2.1.1 Special regional tariffs
34.2.1.2 Free international roaming
34.3 Mobile technologies 123
34.3.1 3G mobile and WiMAX
35. TUNISIA 124
35.1 Overview of Tunisia’s mobile market 124
35.1.1 Mobile statistics
35.2 Mobile technologies 125
35.2.1 Third Generation (3G)
35.3 Mobile voice services 125
35.3.1 Satellite mobile
35.4 Mobile data services 126
35.4.1 Short Message Service (SMS)
35.4.2 Multimedia Messaging Service (MMS)
35.4.3 Mobile Internet
36. UGANDA 127
36.1 Overview of Uganda’s mobile market 127
36.1.1 Mobile statistics
36.2 Regulatory issues 128
36.2.1 Tariffs
36.2.1.1 Per second billing
36.3 Mobile technologies 129
36.3.1 Third Generation (3G)
36.4 Mobile voice services 129
36.4.1 Satellite mobile
36.5 Mobile data services 129
36.5.1 Short Message Service (SMS)
36.5.2 Multimedia Messaging Service (MMS)
36.5.3 GPRS and EDGE
36.5.4 BlackBerry
36.5.5 Mobile TV
37. ZAMBIA 131
37.1 Overview of Zambia’s mobile market 131
37.1.1 Mobile statistics
37.1.2 Average Revenue per User (ARPU)
37.2 Mobile voice services 132
37.2.1 Satellite mobile
38. ZIMBABWE 133
38.1 Overview of Zimbabwe’s mobile market 133
38.1.1 Mobile statistics
38.2 Mobile technologies 134
38.2.1 Third Generation (3G)
38.3 Mobile voice services 134
38.3.1 Satellite mobile
39. GLOSSARY OF ABBREVIATIONS 135

TABLE OF CONTENTS
Chapter number: on page number:

26.1 Overview of Namibia’s mobile market 79
26.1.1 Mobile statistics
26.2 Regulatory issues 79
26.2.1 Second mobile licence
26.3 Mobile technologies 80
26.3.1 3G
26.4 Mobile voice services 80
26.4.1 Satellite mobile
26.5 Mobile data services 80
26.5.1 Mobile TV
26.6 Mobile content and applications 81
26.6.1 Mobile banking
27. NIGERIA 82
27.1 Overview of Nigeria’s mobile market 82
27.1.1 Market analysis – 2008
27.1.2 Mobile statistics
27.2 Regulatory issues 83
27.2.1 GSM licence terms
27.2.2 Interconnect
27.2.3 International gateways
27.2.4 Mobile tariffs
27.2.5 Per-second billing (PSB)
27.2.6 Unified licensing regime brings new competition
27.2.7 Universal service
27.2.8 Mobile number portability (MNP)
27.2.9 Central equipment identity register
27.2.10 Poor quality of service
27.3 Mobile technologies 87
27.3.1 Third Generation (3G)
27.3.1.1 Licensing
27.3.1.2 Globacom
27.3.1.3 Celtel
27.3.1.4 MTN
27.4 Mobile voice services 88
27.4.1 Satellite mobile
27.5 Mobile data services 88
27.5.1 Multimedia Messaging Service (MMS)
27.5.2 GPRS, EDGE
27.5.3 Wireless Application Protocol (WAP)
27.5.4 BlackBerry
27.5.5 Mobile banking (m-banking)
27.5.6 Mobile TV
27.5.7 Interactive TV (iTV)
28. RWANDA 90
28.1 Overview of Rwanda’s mobile market 90
28.1.1 Mobile statistics
28.2 Mobile technologies 91
28.2.1 3G
28.3 Mobile content and applications 91
28.3.1 Mobile banking
28.3.2 M-payments
29. SENEGAL 92
29.1 Overview of Senegal’s mobile market 92
29.1.1 Mobile statistics
29.2 Regulatory issues 93
29.2.1 Mobile number portability (MNP)
29.2.2 Registration of customer details
29.2.3 Per-second billing (PSB)
29.3 Mobile technologies 93
29.3.1 Third Generation (3G)
29.4 Mobile data services 93
29.4.1 Short Message Service (SMS)
29.4.2 Multimedia Messaging Service (MMS)
29.4.3 GPRS and EDGE
29.4.4 Wireless Application Protocol (WAP)
29.4.5 BlackBerry
29.4.6 Unstructured Supplementary Service Data (USSD)
29.5 Mobile content and applications 94
29.5.1 Manobi
30. SIERRA LEONE 96
30.1 Overview of Sierra Leone’s mobile market 96
30.2 Mobile licence awards 96
30.2.1 Mobile statistics
30.3 Mobile voice services 98
30.3.1 Satellite mobile
30.4 Mobile data services 98
31. SOUTH AFRICA 99
31.1 Overview of South Africa’s mobile market 99
31.1.1 Mobile statistics
31.1.2 Market liberalisation and licence obligations
31.1.3 Community service telephones (CSTs)
31.1.4 Fixed-mobile convergence (FMC)
31.2 Regulatory issues 102
31.2.1 Prices
31.2.2 Interconnection
31.2.3 Handset subsidies
31.2.4 International gateways
31.2.5 Fees and obligations for 1800MHz spectrum
31.2.6 Registration of personal details
31.2.7 Mobile Number Portability (MNP)
31.3 Mobile technologies 105
31.3.1 Third Generation (3G)
31.3.1.1 Vodacom
31.3.1.2 MTN
31.3.1.3 Cell C
31.3.1.4 Telkom SA
31.3.2 Low-cost handsets
31.4 Mobile data services 108
31.4.1 Mobile data revenue
31.4.2 Short Message Service (SMS)
31.4.3 Multimedia Messaging Service (MMS)
31.4.4 Wireless Application Protocol (WAP)
31.4.5 General Packet Radio Service (GPRS)
31.4.6 Enhanced Data Rate for GSM Evolution (EDGE)
31.4.7 BlackBerry
31.5 Mobile content and applications 111
31.5.1 Push-to-Talk (PTT)
31.5.2 Mobile Instant Messaging (IM)
31.5.3 Mobile TV
31.5.4 M-commerce
31.5.5 Mobile advertising
31.5.6 Mobile music
31.5.7 Location-based services (LBS)
31.5.8 CellBook
31.5.9 Manobi
31.6 Mobile broadband 114
31.6.1 3G mobile broadband
31.6.2 2007 survey of wireless broadband services
32. SUDAN 116
32.1 Overview of Sudan’s mobile market 116
32.1.1 Mobile statistics
32.2 Mobile technologies 117
32.2.1 Third Generation (3G)
32.3 Mobile voice services 117
32.3.1 Satellite mobile
32.4 Mobile data services 117
32.5 Southern Sudan 117
32.5.1 Network of the World (NOW)
32.5.2 Gemtel
33. SWAZILAND 120
33.1 Overview of Swaziland’s mobile market 120
33.1.1 Mobile statistics
34. TANZANIA 121
34.1 Overview of Tanzania’s mobile market 121
34.1.1 Mobile statistics
34.2 Regulatory issues 122
34.2.1 Tariffs
34.2.1.1 Special regional tariffs
34.2.1.2 Free international roaming
34.3 Mobile technologies 123
34.3.1 3G mobile and WiMAX
35. TUNISIA 124
35.1 Overview of Tunisia’s mobile market 124
35.1.1 Mobile statistics
35.2 Mobile technologies 125
35.2.1 Third Generation (3G)
35.3 Mobile voice services 125
35.3.1 Satellite mobile
35.4 Mobile data services 126
35.4.1 Short Message Service (SMS)
35.4.2 Multimedia Messaging Service (MMS)
35.4.3 Mobile Internet
36. UGANDA 127
36.1 Overview of Uganda’s mobile market 127
36.1.1 Mobile statistics
36.2 Regulatory issues 128
36.2.1 Tariffs
36.2.1.1 Per second billing
36.3 Mobile technologies 129
36.3.1 Third Generation (3G)
36.4 Mobile voice services 129
36.4.1 Satellite mobile
36.5 Mobile data services 129
36.5.1 Short Message Service (SMS)
36.5.2 Multimedia Messaging Service (MMS)
36.5.3 GPRS and EDGE
36.5.4 BlackBerry
36.5.5 Mobile TV
37. ZAMBIA 131
37.1 Overview of Zambia’s mobile market 131
37.1.1 Mobile statistics
37.1.2 Average Revenue per User (ARPU)
37.2 Mobile voice services 132
37.2.1 Satellite mobile
38. ZIMBABWE 133
38.1 Overview of Zimbabwe’s mobile market 133
38.1.1 Mobile statistics
38.2 Mobile technologies 134
38.2.1 Third Generation (3G)
38.3 Mobile voice services 134
38.3.1 Satellite mobile
39. GLOSSARY OF ABBREVIATIONS 135

LIST OF TABLES
Table number: on page number:

Table 1 – Mobile subscribers and penetration rate in Algeria – 1995; 1997; 1999 - 2008 1
Table 2 – Mobile operators, subscribers and annual change in Algeria – March 2008 1
Table 3 – Djezzy GPRS pricing – 2008 4
Table 4 – Mobile operators, subscribers and annual change in Angola – March 2008 6
Table 5 – Mobile subscribers and penetration rate in Angola – 1995; 1997; 1999 - 2008 6
Table 6 – Mobile operators, subscribers and annual change in Benin – 2007 8
Table 7 – Mobile subscribers and penetration rate in Benin – 1995 - 2007 8
Table 8 – Mobile operators, subscribers and annual change in Botswana – March 2008 10
Table 9 – Mobile subscribers and penetration rate in Botswana – 1998 - 2008 10
Table 10 – Mobile operators, subscribers and annual change in Burkina Faso – 2007 12
Table 11 – Mobile subscribers and penetration rate in Burkina Faso – 1996 - 2007 12
Table 12 – Mobile operators, subscribers and annual change in Cameroon – March 2008 13
Table 13 – Mobile subscribers and penetration rate in Cameroon – 1995 - 1996; 1998 - 2008 13
Table 14 – Mobile operators, subscribers and annual change in Chad – September 2008 15
Table 15 – Mobile operators, subscribers and annual change in Cote d’Ivoire – 2007 17
Table 16 – Mobile subscribers and penetration rate in Cote d’Ivoire – 1996; 1998; 2000 - 2007 17
Table 17 – Mobile subscribers & penetration rate in DRC – 1996; 1998 - 2008 19
Table 18 – Mobile operators, subscribers and annual change in DRC – March 2008 20
Table 19 – Vodacom Congo mobile data pricing – 2008 20
Table 20 – Mobile subscribers, annual change and penetration in Egypt – 1996; 1998; 2000 - 2008 24
Table 21 – Mobile operators, subscribers and annual change in Egypt – June 2008 25
Table 22 – Mobile subscribers and penetration rate in Ethiopia – 1999 - 2008 30
Table 23 – Mobile statistics in Ethiopia – March 2008 30
Table 24 – Mobile operators, subscribers and annual change in Gabon – June 2008 32
Table 25 – Mobile subscribers and penetration rate in Gabon – 1999 - 2008 32
Table 26 – Mobile subscribers and penetration rate in Gambia – 1995; 1997; 1999 - 2007 34
Table 27 – Mobile operators, subscribers and annual change in Ghana – 2007 36
Table 28 – Mobile subscribers and penetration rate in Ghana – 1995; 1997; 1999 - 2007 36
Table 29 – Mobile subscribers, annual change and penetration in Guinea – 1999 - 2007 42
Table 30 – Mobile subscribers and annual change in Kenya – 1996 - 2008 45
Table 31 – Mobile operators, subscribers and annual change in Kenya – March 2008 45
Table 32 – Mobile subscribers and penetration rate in Lesotho – 1996 - 2008 53
Table 33 – Mobile operators, subscribers and annual change in Lesotho – March 2008 53
Table 34 – Mobile subscribers, annual change and penetration in Liberia – 2001 - 2007 55
Table 35 – Mobile operators, subscribers and annual change in Libya – March 2008 58
Table 36 – Mobile subscribers and penetration rate in Libya – 1998 - 2008 58
Table 37 – Mobile subscribers, penetration, traffic & revenue in Madagascar – 1996; 1998; 2000 - 2008 61
Table 38 – Mobile operators, subscribers and annual change in Madagascar – March 2008 61
Table 39 – Orange Net mobile data pricing – 2008 62
Table 40 – Mobile subscribers and penetration rate in Malawi – 1995 - 2008 63
Table 41 – Mobile operators, subscribers and annual change in Malawi – March 2008 63
Table 42 – Mobile operators, subscribers and annual change in Mali – 2007 65
Table 43 – Mobile subscribers, annual change and penetration in Mali – 2000 - 2007 65
Table 44 – Mobile operators, subscribers and annual change in Mauritius – 2007 67
Table 45 – Mobile subscribers and penetration in Mauritius – 1995 - 2007 67
Table 46 – Cellplus mobile data pricing – 2008 68
Table 47 – Emtel mobile data pricing – 2008 69
Table 48 – MTML EV-DO pricing – 2008 69
Table 49 – Mobile subscribers and penetration rate in Morocco – 1994; 1996; 1998 - 2008 71
Table 50 – Mobile operators, subscribers and annual change in Morocco – March 2008 72
Table 51 – Maroc Telecom GPRS pricing – 2008 74
Table 52 – Meditel GPRS pricing – 2008 74
Table 53 – 3G mobile broadband subscribers by operator and market share – June 2008 75
Table 54 – Mobile subscribers and penetration rate in Mozambique – 1997 - 2008 77
Table 55 – Mobile operators, subscribers and annual change in Mozambique – March 2008 77
Table 56 – Mobile subscribers and penetration rate in Namibia – 1995 - 2008 79
Table 57 – Mobile operators, subscribers and annual change in Namibia – June 2008 79
Table 58 – Mobile subscribers and penetration rate in Nigeria – 1998 - 2008 82
Table 59 – Mobile operators, subscribers and annual change in Nigeria – 2007 83
Table 60 – Mobile operators, subscribers and annual change in Rwanda – March 2008 90
Table 61 – Mobile subscribers and penetration rate in Rwanda – 1999 - 2008 90
Table 62 – Mobile operators, subscribers and annual change in Senegal – March 2008 92
Table 63 – Mobile subscribers and penetration rate in Senegal – 1996; 1998; 2000 - 2008 92
Table 64 – GSM licences issued in Sierra Leone 97
Table 65 – Mobile subscribers, annual change and penetration in Sierra Leone – 2000 - 2007 97
Table 66 – Mobile subscribers and penetration rate in South Africa – 1994 - 2008 100
Table 67 – Mobile operators, subscribers and market share in South Africa – March 2008 100
Table 68 – Vodacom active 3G/HSDPA broadband users – 2006 - 2008 106
Table 69 – Mobile subscribers and penetration rate in Sudan – 1996 - 2008 116
Table 70 – Mobile operators, subscribers and annual change in Sudan – September 2008 116
Table 71 – Mobile subscribers and penetration rate in Swaziland – 1998 - 2008 120
Table 72 – Mobile statistics in Swaziland – September 2008 120
Table 73 – Mobile operators, subscribers and annual change in Tanzania – June 2008 122
Table 74 – Mobile subscribers and penetration rate in Tanzania – 1995 - 2008 122
Table 75 – Mobile operators, subscribers and annual change in Tunisia – March 2008 124
Table 76 – Mobile subscribers and penetration rate in Tunisia – 1995 - 2008 124
Table 77 – Tunicell GPRS pricing – 2008 126
Table 78 – Tunisiana GPRS pricing – 2008 126
Table 79 – Mobile subscribers and penetration rate in Uganda – 1996 - 2008 128
Table 80 – Mobile operators, subscribers and annual change in Uganda – June 2008 128
Table 81 – Mobile subscribers and penetration rate in Zambia – 1995 - 2008 131
Table 82 – Mobile operators, subscribers and annual change in Zambia – March 2008 132
Table 83 – Monthly mobile ARPU in Zambia – Celtel/Zain, MTN – 2005 - 2008 132
Table 84 – Mobile subscribers and penetration rate in Zimbabwe – 1997 - 2008 133
Table 85 – Mobile operators, subscribers and annual change in Zimbabwe – March 2008 134

LIST OF EXHIBITS
Exhibit number: on page number:

Exhibit 1 – An analysis of Egypt’s third mobile licence valuation 23
Exhibit 2 – Texting elephants in Kenya 44
Exhibit 3 – Free international roaming in East Africa 47
Exhibit 4 – Spotlight on Vodacom GSM community payphones 101
Exhibit 5 – BlackBerry services defined 111
Exhibit 6 – Vodacom’s in and out of Zambia 131

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