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Market |
Telecommunications |
Report Type |
Market Research |
Country |
South America |
Published |
28 January 2010 |
Number of Pages |
79 |
Download |
|
Immediate |
|
Publisher |
Business Monitor International |
Costa Rica moves ever closer to a liberalised telecoms market as new fixed-line and broadband operators have been licensed and strategies from these new players are beginning to emerge. Millicom International Cellular’s Amnet unit looks set to be a major competitor to incumbent Instituto Costarricense de Electricidad (ICE). We look forward to the entrance of new mobile operators as we believe this is the sector that will be most transformed by liberalisation. ICE has returned spectrum in advance of new licences being auctioned and new operators may be present by the end of 2010. We expect the market to take off once new companies enter although we await further details of the winners and strategies to emerge from the process.
At the other end of the scale is Belize Telemedia (BTL) which was renationalised in 2009. As yet there has been little indication that the operator will be sold again to private investors. We believe this will have a negative effect on the market’s overall growth, especially with competition to the incumbent appearing to be weak.
Meanwhile, Honduras has shown how new competition can drive a market with local news sources stating the penetration rate had hit 103% by September 2009. While we do not believe this figure to be entirely accurate, backed by regulatory data, we do estimate that the market hit almost 100% penetration at the end of 2009 with the entrance of Digicel having maintained a fast growth rate in the market.
Digicel’s presence in Panama also had a dramatic effect as leading operator +móvil, a unit of Cable & Wireless Panama, lost 549,000 subscribers between March and September 2009. The newcomer’s strategy of low cost services and aggressive marketing has served it well in other markets and we believe the company has grown very quickly in Panama despite the market’s maturity. Fellow new operator Claro has also seen good growth although at a much slower pace than Digicel. we have extended forecasts for all sectors to 2014 which sees the majority of fixed-line markets stalling or even in decline. Broadband markets will show the strongest growth looking forwards but Guatemala, Honduras and Nicaragua will fail to generate penetration rates above 1% even by 2014.
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