Global enterprise mobility market: $218 billion industry forecast by 2018
The global enterprise mobility market is forecast to grow to a value of around $218 billion by the end of 2018. The industry is expected to be driven by a number of key factors, including globalization of businesses, workforce decentralization, and increase in number of mobile workers.
Given its widely accepted role in improving the overall responsiveness, agility, and flexibility of an organization, enterprise mobility has truly transformed into a competitive requirement in today's marketplace. Enterprise mobility takes business operations out of the corporate boundary walls, enabling business transactions to be carried out right from the scene of action, thereby reducing possible delays in order processing. Intensifying competition and globalization of workforce, demands workers, especially field staff, to be able to access corporate networks and data any time and from anywhere. Enterprise mobility in this regard, defined as combination of hardware, software and business applications that enable field employees to remotely carryout business operations using mobile devices, is therefore poised to benefit.
With increasing number of businesses now operating in a 24/7 environment and eyeing global opportunities, companies succeeding in future will mostly be the ones embracing enterprise mobility. Growing number of industries across the world are implementing enterprise mobility solutions for enhancing employee productivity, improving customer satisfaction and ultimately for developing the business. Healthcare, logistics and transport, manufacturing, distribution, wholesale, warehousing and retail, for instance rely heavily on enterprise mobility to deliver improved efficiency.
A wide range of mobile data devices such as tablets and smartphones which are suitable for high bandwidth requirements of corporate networks and mobile business applications are rapidly becoming the platform of choice for enterprise mobility. Increasing acceptance of the BYOD concept that allows employees to access corporate networks over their personal devices is driving demand for enterprise mobility solutions. Introduction of high speed mobile networks like LTE, Advanced LTE and WiMAX is also fostering growth in the market.
Growing adoption of cloud computing as reflected in the growing popularity of enterprise mobile cloud computing is also expected to benefit the market. Given that the advantages of an always connected, attuned, and aware workforce can never be undermined, the convergence of smart mobile devices with powerful cloud-computing services has and will continue to balloon in future, as traditional business models crumble, paving way for the emergence of new generation of agile and efficient enterprises. Cloud computing additionally helps new mobility technologies gain commercial success by helping address challenges posed by traditional enterprise mobility in areas of identity, device management, application management and data sharing.
Europe represents the largest market worldwide. Asia-Pacific is forecast to emerge as the fastest growing market with a CAGR of 8% over the analysis period. Growth in the region is driven by strong mobile application deployments, expanding mobile workforce, and increased investments in corporate IT technologies.