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Market |
Telecommunications |
Report Type |
Market Research |
Country |
Africa |
Published |
23 July 2009 |
Number of Pages |
64 |
Download |
|
Immediate |
|
Publisher |
Business Monitor International |
Following the reorganisation of the West and Central Africa report in the last quarterly update – which included the addition of the Democratic Republic of the Congo (DRC) and some new sections, as well as the exclusion of Ghana – in this update we have made yet more improvements. BMI has beefed up its coverage of the region’s markets with forecasts and a SWOT analysis relating specifically to the fixedline and internet segments.
This is the first time the report has made forecasts for fixed-line, internet and broadband use in the region. The results have been quite interesting. Both fixed-line and internet services are not far reaching in these countries, and penetration remains low. This does not mean, however, that these areas are not attracting investment. In fact, unlike many other regions, we do expect to see some fixed-line growth over the coming years, although we believe that all the markets will eventually give way under the increasing pressure of the massive popularity of mobile services. Broadband is also attracting investment, with the focus increasingly on WiMAX and other fixed-wireless technologies that make it easier and more affordable to roll out new services. We expect good growth from broadband, although we believe the total numbers are going to stay relatively low during our forecast period.
On the mobile front, we have not seen any dramatic changes, although all of our West and Central Africa markets did manage to overshoot our 2008 estimates, except for the DRC. This is good news for continuing growth in the mobile markets. By the end of our forecast period, we expect the average mobile penetration rate across the seven countries covered in this report to have risen to 74%.
In terms of interesting developments, probably the biggest news is that Chinese equipment manufacturer ZTE is selling its stake in DRC mobile operator CCT, which is the fourth-ranked operator in the market, and Orange Senegal has joined Cameroon in launching an MVNO, a move that BMI sees as somewhat premature in these developing mobile markets.
In the Business Environment Rankings, Mali has retained its second-last position, as the partial privatisation of the incumbent Sotelma was successful, with a stake sold to regional telecoms investor Maroc Telecom.
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