Mobile billing evolution market expected to enter strong growth phase

The global mobile billing evolution market has been steadily expanding over the past decade, but is now expected to enter a substantially stronger growth phase, with the global mobile billing systems market expected to reach revenues of $6.13 billion in 2012.

Mobile billing evolution market growth will be bolstered by ever-present migration to next-generation networks. This market, under the broader OSS (operational support systems)/BSS (business support systems) umbrella, will be a salient issue in the telecoms market through to 2017.

The consumer uses the mobile billing option during checkout at an e-commerce site to make a payment. After two-factor authentication involving a PIN and One-Time-Password, the consumer's mobile account is charged for the purchase. This type of mobile payment method, which is extremely prevalent and popular in Asia, provides the following benefits: security, convenience, easy, fast and proven.

Growth within the mobile billing evolution market is set to be driven by operators eager to tear down old operational silos and reduce their OPEX. A large amount of focus is being placed on customer experience, time-to-market, augmenting revenue realisation while reducing leakages, and monetising innovative new products. By 2016, the global mobile billing evolution market is set to reach an all-time high.

A recent shift in focus towards customer experience has also brought about new paradigms in the telecoms industry. Constantly looking for ways to simplify internal processes and monetise their services more efficiently, next-generation mobile billing systems appear to address a number of today's concerns.

For more information on the mobile billing evolution market, see the latest research: Mobile Billing Evolutions Market Report

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