The British Sky Broadcasting Group plc - SWOT Analysis company profile is the essential source for top-level company data and information. British Sky Broadcasting Group plc - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

British Sky Broadcasting Group (BSkyB) is one of the leading pay television broadcast service providers in the UK and Ireland. The group markets its programs through various channels, including direct-to-home (DTH), cable operators and free to air platform. It also provides telephony and broadband services to its DTH customers. The group operates principally in the UK and Ireland. It is headquartered in Middlesex, the UK, and employs 16,000 people (as of March 31, 2009). The group recorded revenues* of £5,359 million ($8,659.8 million) during the financial year ended June 2009 (FY2009), an increase of 8.2% over 2008. The operating profit of the group was £813 million ($1,313.8 million) in FY2009, an increase of 12.3% over 2008. Its net profit was £259 million ($418.5 million) in FY2009, compared to net loss of £127 million ($205.2 million) in 2008. Note: *The group’s financial information is based on the preliminary unaudited results published on July 30, 2009.

Scope of the Report

- Provides all the crucial information on British Sky Broadcasting Group plc required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting British Sky Broadcasting Group plc in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of British Sky Broadcasting Group plc
-Data is supplemented with details on British Sky Broadcasting Group plc history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from British Sky Broadcasting Group plc

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