Introduction
Chattem, Inc. (Chattem) is a manufacturer and marketer of a wide portfolio of branded, over-the-counter (OTC) healthcare products, toiletries and dietary supplements. Chattem’s growth strategy comprises generation of new sales through strong marketing and promotional programs, new product development, and the acquisition of new brands.
Scope
Highlights
The company’s portfolio of brands includes Gold Bond, Icy Hot and Selsun Blue, as well as the recently acquired brands of ACT, Cortizone-10 and Unisom. Additionally, other brands, which the company markets include, Aspercreme, Sportscreme, Capzasin, Dexatrim, Garlique, and Bull Frog.
In February 2008, Chattem recalled its Icy Hot Heat Therapy products after some consumers reported first, second, and third-degree burns and irritation resulting from its use.
Chattem has recorded strong financial performance since 2005. While revenues of the company grew at a CAGR (2005–2007) of 23% to reach $423 million in 2007, the operating profit surged to $122 million at a CAGR (2005–2007) of 36% during the same period. Consistently strong financial performance has helped the company to expand aggressively.
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