SCi Entertainment Group plc - SWOT Analysis company profile is the essential source for top-level company data and information. The report examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

SCi Entertainment Group (SCi) is a publisher, developer and licenser of interactive entertainment software. The company creates and owns content for a range of gaming platforms including PC; Sony’s PlayStation 2, PlayStation 3 and PSP; Microsoft Xbox 360 and Xbox Live; Nintendo Wii and DS; the internet, mobile phones and digital television. Its wholly-owned development studios include Crystal Dynamics, Io Interactive and Eidos Montreal. It owns game brands like Tomb Raider, Hitman, Championship Manager, Conflict, Just Cause, Thief, Carmageddon, Deus Ex and Kane & Lynch. It also licenses the interactive rights to film and TV properties like Batman, Looney Tunes, Highlander and Reservoir Dogs. It partners with leading media groups like Warner Bros, Fox and Paramount for its game titles. The company primarily operates in the US and Europe. The company is headquartered in Wimbledon, London and employs about 970 people. The company recorded revenues of £144 million during the fiscal year ended June 2007, a decrease of 19.6% over 2006. The decrease in revenue was due to incorrect timing of product launches and weaker retail prices on old generation platforms owing to the video game industry hardware transition towards new generation of consoles, Wii, Nintendo DS, Xbox and Play Station 3. The operating loss of the company was £31.4 million during the fiscal year 2007, compared to operating profit of £7.8 million in 2006. The net loss was £28.1 million in fiscal year 2007, compared to net profit of £13.4 million in 2006.

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- Contains a study of the major internal and external factors affecting the company in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams
- Data is supplemented with details on the company’s history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available company statement

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