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Haircare in Nigeria to 2011 (Datamonitor)

  • Market: Consumer Goods
  • Published Date: 22/08/2008
  • Report Title: Haircare in Nigeria to 2011
  • Table of Contents: View Table of Contents
  • Report Type: Market Report
  • Country: Nigeria
  • Number of Pages: 173
Introduction

This databook is a detailed information resource covering all the key data points on Haircare in Nigeria. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

*Contains information on 5 categories: Conditioner, Hair colorants, Perms & relaxers, Shampoo and Styling agents.

*Provides market value, volume, expenditure and consumption data by market, segment and subsegment.

*Includes company and brand share data by categories.

Highlights

The market for Haircare in Nigeria increased between 2001-2006, growing at an average annual rate of 15.2%.

The leading company in the market in 2006 was L'Oreal S.A. The second-largest player was Procter & Gamble with Unilever in third place.

Reasons to Purchase

*Discover the major quantitative trends affecting the Haircare markets.

*Understand consumers' consumption and expenditure patterns.

*Understand the future direction of the market with reliable historical data and full five year forecasting.
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