The Future of IP-based Services: Key opportunities, challenges and vendors in the consumer and enterprise space
An estimated four percent of European media companies’ revenue was invested in IT services in 2006 with this number expected to rise to 10 per cent by 2010...
IP-based services are a new phenomenon, driven by widespread take-up in broadband, faster Internet connections and the emergence of new technologies. The buoyant IT budgets of the broadcast sector represent an attractive target for technology vendors, with increasing networking and storage demands acting to boost demand for equipment and related services. The Future of IP-based Services is a new report published by Business Insights examining the market opportunities and challenges for services delivered over an Internet Protocol (IP) network. This report analyzes the market conditions that enabled the creation of IP-based services and the factors driving demand. It examines the form new IP-based services have taken, whether consumer-led (video, music, television and games) or targeted at enterprises (voice, video conferencing and messaging) and provides insight into the leading vendors of IPTV services, the technology that underpins it and voice/data convergence solutions.
This report will enable you to…
Quantify the market size and growth potential of IP-based services using this report’s breakdown of key market segments by sizeband, vertical and geographical location and in-depth analysis of adoption trends to 2012.
Assess the IP-based services competitive landscape with this report’s examination of M&A activity, partnership announcements, market dynamics and the strengths and weaknesses of the leading vendors in IPTV and voice/data convergence technology.
Understand the key market drivers and inhibitors of IP-based services including broadband adoption, consumption habits, digital broadcasting, alternative entertainment, flexible working and standardization.
Create more effective go-to-market strategies for targeting the broadcast sector based on this report’s evaluation of IT investment strategies in the media sector and actionable strategic recommendations.
Some key questions answered by this report...
What are IP-based services, which are growing fastest and what is driving this growth?
Which factors may hinder wider deployment of IP-based services?
Who are the leading vendors in this market?
Are there differences between the US and Europe in take-up of IP-based services?
What do broadcasters look for in an IT partner?
Which areas of IT investment suffer when budgets are cut?
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