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News and Magazines in Poland to 2011

http://www.companiesandmarkets.com/Summary-Market-Report/news-and-magazines-in-poland-to-2011-43421.asp


Report Summary

Introduction

This databook is a detailed information resource covering all the key data points on News and Magazine in Poland. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

  • Contains information on 2 categories: Newspapers and Magazines.
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
  • Includes company and brand share data by categories.


  • Highlights

    The market for News and Magazines in Poland increased between 2001-2006, growing at an average annual rate of 1.3%.

    The leading company in the market in 2006 was Axel Springer Polska. The second-largest player was Wydawnictwo Bauer with Agora SA in third place.

    Reasons to Purchase

  • Discover the major quantitative trends affecting the News and Magazines markets.
  • Understand consumers' consumption and expenditure patterns.
  • Understand the future direction of the market with reliable historical data and full five year forecasting.

  • Table of Contents

    TABLE OF CONTENTS
    Chapter 1 EXECUTIVE SUMMARY 2
    Summary Market Level - News and Magazines 2
    Summary category level - News Papers 3
    Summary category level - Magazines 4
    Chapter 2 INTRODUCTION 5
    What is this report about? 5
    How to use this report 5
    Market Definition 6
    Chapter 3 POLAND NEWS AND MAGAZINES - MARKET OVERVIEW 14
    Value Analysis, 2001-2006 14
    Value Analysis, 2006-2011 15
    Value Analysis, US$ 2001-2006 17
    Value Analysis, US$ 2006-2011 18
    Volume Analysis, 2001-2006 20
    Volume Analysis, 2006-2011 21
    Company and Brand Share Analysis 25
    Expenditure & consumption per head 35
    Chapter 4 CATEGORY ANALYSIS - NEWS PAPERS 38
    Value Analysis, 2001-2006 38
    Value Analysis, 2006-2011 39
    Value Analysis, US$ 2001-2006 41
    Value Analysis, US$ 2006-2011 42
    Volume Analysis, 2001-2006 44
    Volume Analysis, 2006-2011 45
    Company and Brand Share Analysis 48
    Expenditure & consumption per head 52
    Chapter 5 CATEGORY ANALYSIS - MAGAZINE 55
    Value Analysis, 2001-2006 55
    Value Analysis, 2006-2011 56
    Value Analysis, US$ 2001-2006 58
    Value Analysis, US$ 2006-2011 59
    Volume Analysis, 2001-2006 61
    Volume Analysis, 2006-2011 62
    Company and Brand Share Analysis 66
    Expenditure & consumption per head 74
    Chapter 6 COUNTRY COMPARISON 77
    Value 77
    Volume 82
    Market Share 87
    Chapter 7 POLAND SOCIOECONOMIC PROFILE 88
    Country Overview 88
    Key Facts 89
    Political Overview 90
    Poland Economic Overview 91
    Chapter 8 POLAND MACROECONOMIC PROFILE 92
    Macroeconomic Indicators 92
    Chapter 9 RESEARCH METHODOLOGY 97
    Methodology overview 97
    Secondary research 98
    Market modelling 99
    Primary research 100
    Data finalisation 100
    Ongoing research 101
    Chapter 10 APPENDIX 102
    Future readings 102
    How to contact experts in your industry 102


    LIST OF FIGURES
    Figure 1: Poland News and Magazine value & value forecast, 2001-2011 (PLN m, nominal prices) 16
    Figure 2: Poland News and Magazine category growth comparison, by value, 2001-2011 19
    Figure 3: Poland News and Magazine volume & volume forecast, 2001-2011 (Copies m) 22
    Figure 4: Poland News and Magazine category growth comparison, by volume, 2001-2011 23
    Figure 5: Poland News and Magazine company share, by value, 2005-2006 (%) 29
    Figure 6: Poland Newspapers value & value forecast, 2001-2011 (PLN m, nominal prices) 40
    Figure 7: Poland Newspapers category growth comparison, by value, 2001-2011 43
    Figure 8: Poland Newspapers volume & volume forecast, 2001-2011 (Copies m) 46
    Figure 9: Poland Newspapers category growth comparison, by volume, 2001-2011 47
    Figure 10: Poland Newspapers company share, by value, 2005-2006 (%) 49
    Figure 11: Poland Magazines value & value forecast, 2001-2011 (PLN m, nominal prices) 57
    Figure 12: Poland Magazines category growth comparison, by value, 2001-2011 60
    Figure 13: Poland Magazines volume & volume forecast, 2001-2011 (Copies m) 63
    Figure 14: Poland Magazines category growth comparison, by volume, 2001-2011 64
    Figure 15: Poland Magazines company share, by value, 2005-2006 (%) 70
    Figure 16: Global News and Magazine market split (value terms, 2006) – Top 5 countries 78
    Figure 17: Global News and Magazine market value, 2001 – 2006 (Top 5 countries) 81
    Figure 18: Global News and Magazine market split (volume terms, 2006) – Top 5 countries 83
    Figure 19: Global News and Magazine market volume, 2001 – 2006 (Top 5 countries) 86
    Figure 20: Map of Poland 89
    Figure 21: Annual data review process 98


    LIST OF TABLES
    Table 1: News and Magazine category definitions 7
    Table 2: Poland News and Magazine value, 2001-2006 (PLN m, nominal prices) 14
    Table 3: Poland News and Magazine value forecast, 2006-2011 (PLN m, nominal prices) 15
    Table 4: Poland News and Magazine value, 2001-2006 (US$ m nominal prices) 17
    Table 5: Poland News and Magazine value forecast, 2006-2011 (US$ m nominal prices) 18
    Table 6: Poland News and Magazine volume, 2001-2006 (Copies m) 20
    Table 7: Poland News and Magazine volume forecast, 2006-2011 (Copies m) 21
    Table 8: Poland News and Magazine brand share, by value, 2005-2006 (%) 25
    Table 9: Poland News and Magazine value, by brand 2005-2006 (PLN m nominal prices) 27
    Table 10: Poland News and Magazine company share by value, 2005-2006 (%) 31
    Table 11: Poland News and Magazine value, by company, 2005-2006 (PLN m nominal prices) 33
    Table 12: Poland News and Magazine expenditure per head, 2001-2006 (PLN, nominal prices) 35
    Table 13: Poland News and Magazine forecast expenditure per head, 2006-2011 (PLN, nominal prices) 35
    Table 14: Poland News and Magazine expenditure per head, 2001-2006 (US$ nominal prices) 36
    Table 15: Poland News and Magazine forecast expenditure per head, 2006-2011 (US$ nominal prices) 36
    Table 16: Poland News and Magazine consumption per head, 2001-2006 (Copies) 37
    Table 17: Poland News and Magazine forecast consumption per head, 2006-2011 (Copies) 37
    Table 18: Poland News Papers value, 2001-2006 (PLN m, nominal prices) 38
    Table 19: Poland News Papers value forecast, 2006-2011 (PLN m, nominal prices) 39
    Table 20: Poland News Papers value, 2001-2006 (US$ m nominal prices) 41
    Table 21: Poland News Papers value forecast, 2006-2011 (US$ m nominal prices) 42
    Table 22: Poland News Papers volume, 2001-2006 (Copies m) 44
    Table 23: Poland News Papers volume forecast, 2006-2011 (Copies m) 45
    Table 24: Poland News Papers brand share, by value, 2005-2006 (%) 48
    Table 25: Poland News Papers value, by brand 2005-2006 (PLN m nominal prices) 48
    Table 26: Poland News Papers company share by value, 2005-2006 (%) 50
    Table 27: Poland News Papers value, by company, 2005-2006 (PLN m nominal prices) 51
    Table 28: Poland News Papers expenditure per head, 2001-2006 (PLN, nominal prices) 52
    Table 29: Poland News Papers forecast expenditure per head, 2006-2011 (PLN, nominal prices) 52
    Table 30: Poland News Papers expenditure per head, 2001-2006 (US$ nominal prices) 53
    Table 31: Poland News Papers forecast expenditure per head, 2006-2011 (US$ nominal prices) 53
    Table 32: Poland News Papers consumption per head, 2001-2006 (Copies) 54
    Table 33: Poland News Papers forecast consumption per head, 2006-2011 (Copies) 54
    Table 34: Poland Magazines value, 2001-2006 (PLN m, nominal prices) 55
    Table 35: Poland Magazines value forecast, 2006-2011 (PLN m, nominal prices) 56
    Table 36: Poland Magazines value, 2001-2006 (US$ m nominal prices) 58
    Table 37: Poland Magazines value forecast, 2006-2011 (US$ m nominal prices) 59
    Table 38: Poland Magazines volume, 2001-2006 (Copies m) 61
    Table 39: Poland Magazines volume forecast, 2006-2011 (Copies m) 62
    Table 40: Poland Magazines brand share, by value, 2005-2006 (%) 66
    Table 41: Poland Magazines value, by brand 2005-2006 (PLN m nominal prices) 68
    Table 42: Poland Magazines company share by value, 2005-2006 (%) 72
    Table 43: Poland Magazines value, by company, 2005-2006 (PLN m nominal prices) 73
    Table 44: Poland Magazines expenditure per head, 2001-2006 (PLN, nominal prices) 74
    Table 45: Poland Magazines forecast expenditure per head, 2006-2011 (PLN, nominal prices) 74
    Table 46: Poland Magazines expenditure per head, 2001-2006 (US$ nominal prices) 75
    Table 47: Poland Magazines forecast expenditure per head, 2006-2011 (US$ nominal prices) 75
    Table 48: Poland Magazines consumption per head, 2001-2006 (Copies) 76
    Table 49: Poland Magazines forecast consumption per head, 2006-2011 (Copies) 76
    Table 50: Global News and Magazine market value, 2006 77
    Table 51: Global News and Magazine market split (value terms (US$ m), 2006) – Top 5 countries 80
    Table 52: Global News and Magazine market volume, 2006 82
    Table 53: Global News and Magazine market split (volume terms, 2006) – Top 5 countries 85
    Table 54: Leading players - Top 5 countries 87
    Table 55: Poland Key Facts 89
    Table 56: Poland population, by age group, 2000-2005 (millions) 92
    Table 57: Poland population forecast, by age group, 2005-2010 (millions) 93
    Table 58: Poland population, by gender, 2000-2005 (millions) 93
    Table 59: Poland population forecast, by gender, 2005-2010 (millions) 94
    Table 60: Poland real GDP, 2000-2005 (PLN bn, 2005 prices) 94
    Table 61: Poland real GDP forecast, 2005-2010 (PLN bn, 2005 prices) 94
    Table 62: Poland nominal GDP, 2000-2005 (PLN bn, nominal prices) 95
    Table 63: Poland real GDP, 2000-2005 (US$ bn, 2005 prices) 95
    Table 64: Poland real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 95
    Table 65: Poland consumer price index, 2005-2010 (2000=100) 96
    Table 66: Poland exchange rate, 2000-2005 96