Report Summary

As consumer awareness of foreign cuisines increases, Italian food, and pasta in particular is becoming extremely popular in India. The growing market offers significant opportunities for foreign manufacturers through the import route primarily because there are few domestic producers with quality products.

An overview indicates the market growth in volume and value as well as the largest trading partners. The report explains how changing tastes among the urban elite and upper middle class is impacting the industry. In contrast, government regulations and inconsistent supplies are challenges that the market needs to overcome in addition to growing awareness in a fairly large target demographic.

For foreign manufacturers, the two market entry options are explained, indicating the preferred route and rationale behind it. Additionally, the duty and tax structure along with estimated margins using for pasta imports give an indicator on price inflation. Further, applicable rules and packaging requirements are also given in brief.