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Premium Company Profile - Bare Escentuals, Inc.

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Report Summary

Introduction

Bare Escentuals acquired Cosmeceuticals Limited, a UK based distributor of selected Bare Escentuals products in the European cosmetics market. This deal gave Bare Escentuals more control over the distributor and accelerated its growth in the UK by enhancing customer relationships.

Scope

  • Contains corporate strategy, value chain presence and SWOT Analysis
  • Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
  • Includes information on suppliers/ partners, shareholding structure and key employees with biographies


    • Highlights

    The company’s competitors have adhered to traditional marketing campaigns such as print advertising and television commercials. By contrast, Bare Escentuals has opted for infomercials and home shopping networks to create brand awareness.

    Growth in the color cosmetic business has significantly increased the cosmetic segment’s share in total revenues. Bare Esecntuals derived approximately 94% of its revenues from the cosmetic business in fiscal 2007. Moreover, almost half of the company’s net sales come from bareMinerals foundation.

    In France, Bare Escentuals intends to capitalize on its existing relationship with Sephora, a subsidiary of LVMH. Sephora serves as the wholesale distribution channel for the company. Based on this relationship, the company plans to extend its reach from 200 locations in France to 580 locations throughout Europe.

    Reasons to Purchase

  • Access all the important information and analysis on the company in a single report
  • Understand company’s strengths, weaknesses, opportunities and threats along with business strategy and value chain
  • Gain access to company’s adjusted five year financial data along with key ratios and market capitalization

    • Table of Contents

    TABLE OF CONTENTS
    Overview 1
    Catalyst 1
    Summary 1
    Company Structure 5
    Company Overview and Key Facts 5
    Business Description 5
    History 7
    Company Locations and Subsidiaries 8
    Company Financials 9
    Overview 9
    Revenue by Division 9
    Revenue by Geography 9
    Products and Services List 11
    Major Products and Services List 11
    List of Brands 12
    Competitors and Strategic Business Relationships 13
    Top Competitors 13
    Suppliers and Partners 13
    Shareholding Structure 13
    Strategy 14
    Strategy 14
    SWOT Analysis 15
    Overview 15
    Strengths 15
    Weaknesses 16
    Opportunities 17
    Threats 18
    Value Chain Analysis 20
    Overview 20
    Raw materials 21
    Manufacture 21
    Wholesale 21
    Operations and distribution 21
    Sales 21
    Key Employees 23
    List of Key Employees 23
    Key Employee Biographies 23
    Appendix 29
    Ask the analyst 29
    Datamonitor consulting 29
    Disclaimer 29


    TABLES
    Table 1: Bare Escentuals - Key Facts 5
    Table 2: Bare Escentuals - Other Locations and Subsidiaries 8
    Table 3: Bare Escentuals - Revenue by Division 9
    Table 4: Bare Escentuals - Revenue by Geography 10
    Table 5: Bare Escentuals - List of Products 11
    Table 6: Bare Escentuals - List of Brands 12
    Table 7: Bare Escentuals - Key Competitors 13
    Table 8: Bare Escentuals - Key Shareholders 13
    Table 9: Bare Escentuals - SWOT Analysis Summary 15
    Table 10: Bare Escentuals - Value Chain Analysis 20
    Table 11: Bare Escentuals - Key Employees 23