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Premium Company Profile - Elizabeth Arden, Inc.

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Report Summary

Introduction

Elizabeth Arden's business strategy is to grow its brand portfolio by investing in its core brands. The company focuses on acquiring control and developing prestige brands through brand development; entering into acquisitions, and new licensing and distribution agreements that complement its existing brand portfolio; and targeting additional demographics.

Scope

  • Contains corporate strategy, value chain presence and SWOT Analysis
  • Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
  • Includes information on suppliers/ partners, shareholding structure and key employees with biographies


    • Highlights

    Elizabeth Arden primarily operates in the US and has operations in the UK, Canada, Australia and Spain.The company owns, licenses, and distributes more than 300 fragrances to mass and mid-tier retailers in the US, providing a broad portfolio of brands..

    The company sells its products, including Elizabeth Arden line of fragrances, skin care and cosmetics products and other fragrance lines, in approximately 90 countries worldwide through perfumeries, boutiques, department stores and travel retail outlets, such as duty free shops and airport boutiques, and through online portals.

    In November 2007, the company entered into an exclusive global licensing agreement with Iconix Brand Group, Inc. This agreement helps in the development, marketing and distribution of men's and women's fragrance, cosmetics, and skincare products with the leading lifestyle apparel brand Rocawear. A debut fragrance is planned to be launched in 2008.

    Reasons to Purchase

  • Access all the important information and analysis on the company in a single report
  • Understand company's strengths, weaknesses, opportunities and threats along with business strategy and value chain
  • Gain access to company's adjusted five year financial data along with key ratios and market capitalization

    • Table of Contents

    TABLE OF CONTENTS
    Overview 1
    Catalyst 1
    Summary 1
    Company Structure 5
    Company Overview and Key Facts 5
    Business Description 6
    History 8
    Company Locations and Subsidiaries 9
    Company Financials 11
    Overview 11
    Revenue by Division 11
    Revenue by Geography 11
    Products and Services List 13
    Major Products and Services 13
    List of Products/Services 13
    List of Brands 13
    Competitors and strategic business relationships 14
    Top Competitors 14
    List of Competitors 14
    Suppliers and Partners 15
    Clients 16
    Shareholding Structure 17
    Strategy 18
    Company Statement 18
    Strategy 24
    SWOT Analysis 26
    Overview 26
    Strengths 27
    Weaknesses 29
    Opportunities 31
    Threats 33
    Value Chain Analysis 34
    Overview 34
    Raw Materials 35
    Manufacturing 35
    Distribution and sales 35
    Marketing 35
    Services 36
    Key Employees 37
    List of Key Employees 37
    Key Employee Biographies 38
    Financial and Operational Overview 43
    Financial Overview 43
    Key Industry-specific Ratios 45
    APPENDIX 46
    Data Definitions 46
    Ask the analyst 46
    Datamonitor consulting 46
    Disclaimer 47



    TABLES
    Table 1: Elizabeth Arden - Key Facts 5
    Table 2: Elizabeth Arden - Other Locations and Subsidiaries 9
    Table 3: Elizabeth Arden - Revenue by Division, 2006-2007 ($ Mn) 11
    Table 4: Elizabeth Arden - Revenue by Geography, 2006-2007 ($ Mn) 12
    Table 5: Elizabeth Arden- List of Products/Services 13
    Table 6: Elizabeth Arden- List of Brands 13
    Table 7: Elizabeth Arden - List of Competitors 14
    Table 8: Elizabeth Arden - Key Shareholders 17
    Table 9: Elizabeth Arden - SWOT Analysis Summary 26
    Table 10: Elizabeth Arden - Value Chain Analysis 34
    Table 11: Elizabeth Arden - Key Employees 37
    Table 12: Elizabeth Arden - Financial and Operational Highlights, 2003-2007 ($ Mn) 43
    Table 13: Elizabeth Arden - Key Industry-specific Ratios, 2003-2007 45
    Table 14: Elizabeth Arden - Data Definitions 46