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Savory Snacks in Vietnam to 2011

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Report Summary

Introduction

This databook is a detailed information resource covering all the key data points on Savory Snacks in Vietnam. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

  • Contains information on 5 categories: Nuts & seeds, Potato chips, Popcorn, Processed snacks & Other savory snacks
  • Provides market value, volume, expenditure and consumption data by market, segment and subsegment
  • Includes company and brand share data by categories


    • Highlights

    The market for Savory Snacks in Vietnam increased between 2001-2006, growing at an average annual rate of 1.7%.

    The leading company in the market in 2006 was Orion Confectionery.

    Reasons to Purchase

  • Discover the major quantitative trends affecting the Savory Snacks markets
  • Understand consumers' consumption and expenditure patterns
  • Understand the future direction of the market with reliable historical data and full five year forecasting

    • Table of Contents

    TABLE OF CONTENTS
    Chapter 1 EXECUTIVE SUMMARY 2
    Summary Market Level - Savory Snacks 2
    Summary category level - Popcorn 3
    Summary category level - Processed snacks 4
    Summary category level - Nuts & seeds 5
    Summary category level - Potato chips 6
    Summary category level - Other savory snacks 7
    Chapter 2 INTRODUCTION 8
    What is this report about? 8
    How to use this report 8
    Market Definition 9
    Chapter 3 MARKET OVERVIEW 22
    Value Analysis, 2001-2006 22
    Value Analysis, 2006-2011 23
    Value Analysis, US$ 2001-2006 26
    Value Analysis, US$ 2006-2011 27
    Volume Analysis, 2001-2006 29
    Volume Analysis, 2006-2011 31
    Company and Brand Share Analysis 34
    Expenditure & consumption per capita 36
    Chapter 4 LEADING COMPANY PROFILES 40
    PepsiCo, Inc 40
    Kraft Foods, Inc. 43
    Chapter 5 CATEGORY ANALYSIS - POPCORN 46
    Value Analysis, 2001-2006 46
    Value Analysis, 2006-2011 47
    Value Analysis, US$ 2001-2006 49
    Value Analysis, US$ 2006-2011 49
    Volume Analysis, 2001-2006 51
    Volume Analysis, 2006-2011 52
    Company and Brand Share Analysis 55
    Expenditure & consumption per capita 57
    Chapter 6 CATEGORY ANALYSIS - PROCESSED SNACKS 60
    Value Analysis, 2001-2006 60
    Value Analysis, 2006-2011 61
    Value Analysis, US$ 2001-2006 63
    Value Analysis, US$ 2006-2011 63
    Volume Analysis, 2001-2006 65
    Volume Analysis, 2006-2011 66
    Company and Brand Share Analysis 69
    Expenditure & consumption per capita 71
    Chapter 7 CATEGORY ANALYSIS - NUTS & SEEDS 74
    Value Analysis, 2001-2006 74
    Value Analysis, 2006-2011 75
    Value Analysis, US$ 2001-2006 77
    Value Analysis, US$ 2006-2011 77
    Volume Analysis, 2001-2006 79
    Volume Analysis, 2006-2011 80
    Company and Brand Share Analysis 83
    Expenditure & consumption per capita 85
    Chapter 8 CATEGORY ANALYSIS - POTATO CHIPS 88
    Value Analysis, 2001-2006 88
    Value Analysis, 2006-2011 89
    Value Analysis, US$ 2001-2006 91
    Value Analysis, US$ 2006-2011 91
    Volume Analysis, 2001-2006 92
    Volume Analysis, 2006-2011 93
    Company and Brand Share Analysis 95
    Expenditure & consumption per capita 97
    Chapter 9 CATEGORY ANALYSIS - OTHER SAVORY SNACKS 100
    Value Analysis, 2001-2006 100
    Value Analysis, 2006-2011 101
    Value Analysis, US$ 2001-2006 103
    Value Analysis, US$ 2006-2011 103
    Volume Analysis, 2001-2006 105
    Volume Analysis, 2006-2011 106
    Company and Brand Share Analysis 109
    Expenditure & consumption per capita 111
    Chapter 10 COUNTRY COMPARISON 114
    Value 114
    Volume 119
    Market Share 124
    Chapter 11 NEW PRODUCT DEVELOPMENT 125
    Product launches over time 125
    Recent product launches 127
    Chapter 12 VIETNAM SOCIOECONOMIC PROFILE 128
    Country Overview 128
    Key Facts 129
    Political Overview 130
    Vietnam Economic Overview 131
    Chapter 13 VIETNAM MACROECONOMIC PROFILE 132
    Macroeconomic Indicators 132
    Chapter 14 RESEARCH METHODOLOGY 139
    Methodology overview 139
    Secondary research 140
    Market modeling 141
    Primary research 142
    Data finalization 142
    Ongoing research 143
    CHAPTER 15 APPENDIX 144
    Future readings 144
    How to contact experts in your industry 144

    LIST OF FIGURES
    Figure 1: Vietnam Savory snacks value & value forecast, 2001-2011 (VND m, nominal prices) 25
    Figure 2: Vietnam Savory snacks category growth comparison, by value, 2001-2011 28
    Figure 3: Vietnam Savory snacks volume & volume forecast, 2001-2011 (Kg m) 32
    Figure 4: Vietnam Savory snacks category growth comparison, by volume, 2001-2011 33
    Figure 5: Vietnam Popcorn value & value forecast, 2001-2011 (VND m, nominal prices) 48
    Figure 6: Vietnam Popcorn category growth comparison, by value, 2001-2011 50
    Figure 7: Vietnam Popcorn volume & volume forecast, 2001-2011 (Kg m) 53
    Figure 8: Vietnam Popcorn category growth comparison, by volume, 2001-2011 54
    Figure 9: Vietnam Processed snacks value & value forecast, 2001-2011 (VND m, nominal prices) 62
    Figure 10: Vietnam Processed snacks category growth comparison, by value, 2001-2011 64
    Figure 11: Vietnam Processed snacks volume & volume forecast, 2001-2011 (Kg m) 67
    Figure 12: Vietnam Processed snacks category growth comparison, by volume, 2001-2011 68
    Figure 13: Vietnam Nuts & seeds value & value forecast, 2001-2011 (VND m, nominal prices) 76
    Figure 14: Vietnam Nuts & seeds category growth comparison, by value, 2001-2011 78
    Figure 15: Vietnam Nuts & seeds volume & volume forecast, 2001-2011 (Kg m) 81
    Figure 16: Vietnam Nuts & seeds category growth comparison, by volume, 2001-2011 82
    Figure 17: Vietnam Potato chips value & value forecast, 2001-2011 (VND m, nominal prices) 90
    Figure 18: Vietnam Potato chips volume & volume forecast, 2001-2011 (Kg m) 94
    Figure 19: Vietnam Other savory snacks value & value forecast, 2001-2011 (VND m, nominal prices) 102
    Figure 20: Vietnam Other savory snacks category growth comparison, by value, 2001-2011 104
    Figure 21: Vietnam Other savory snacks volume & volume forecast, 2001-2011 (Kg m) 107
    Figure 22: Vietnam Other savory snacks category growth comparison, by volume, 2001-2011 108
    Figure 23: Global Savory snacks market split (value terms, 2006) – Top 5 countries 115
    Figure 24: Global Savory snacks market value, 2001 – 2006 (Top 5 countries) 118
    Figure 25: Global Savory snacks market split (volume terms, 2006) – Top 5 countries 120
    Figure 26: Global Savory snacks market volume, 2001 – 2006 (Top 5 countries) 123
    Figure 27: Map of Vietnam 129
    Figure 28: Annual data review process 140

    LIST OF TABLES
    Table 1: Savory snacks category definitions 10
    Table 2: Vietnam Savory snacks value, 2001-2006 (VND m, nominal prices) 22
    Table 3: Vietnam Savory snacks value forecast, 2006-2011 (VND m, nominal prices) 24
    Table 4: Vietnam Savory snacks value, 2001-2006 (US$ m nominal prices) 26
    Table 5: Vietnam Savory snacks value forecast, 2006-2011 (US$ m nominal prices) 27
    Table 6: Vietnam Savory snacks volume, 2001-2006 (Kg m) 30
    Table 7: Vietnam Savory snacks volume forecast, 2006-2011 (Kg m) 31
    Table 8: Vietnam Savory snacks brand share, by value, 2005-2006 (%) 34
    Table 9: Vietnam Savory snacks value, by brand 2005-2006 (VND m nominal prices) 34
    Table 10: Vietnam Savory snacks company share by value, 2005-2006 (%) 35
    Table 11: Vietnam Savory snacks value, by company, 2005-2006 (VND m nominal prices) 35
    Table 12: Vietnam Savory snacks expenditure per capita, 2001-2006 (VND, nominal prices) 36
    Table 13: Vietnam Savory snacks forecast expenditure per capita, 2006-2011 (VND, nominal prices) 37
    Table 14: Vietnam Savory snacks expenditure per capita, 2001-2006 (US$ nominal prices) 37
    Table 15: Vietnam Savory snacks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 38
    Table 16: Vietnam Savory snacks consumption per capita, 2001-2006 (Kg) 38
    Table 17: Vietnam Savory snacks forecast consumption per capita, 2006-2011 (Kg) 39
    Table 18: PepsiCo, Inc Key Facts 40
    Table 19: Kraft Foods Inc. Key Facts 43
    Table 20: Vietnam Popcorn value, 2001-2006 (VND m, nominal prices) 46
    Table 21: Vietnam Popcorn value forecast, 2006-2011 (VND m, nominal prices) 47
    Table 22: Vietnam Popcorn value, 2001-2006 (US$ m nominal prices) 49
    Table 23: Vietnam Popcorn value forecast, 2006-2011 (US$ m nominal prices) 49
    Table 24: Vietnam Popcorn volume, 2001-2006 (Kg m) 51
    Table 25: Vietnam Popcorn volume forecast, 2006-2011 (Kg m) 52
    Table 26: Vietnam Popcorn brand share, by value, 2005-2006 (%) 55
    Table 27: Vietnam Popcorn value, by brand 2005-2006 (VND m nominal prices) 55
    Table 28: Vietnam Popcorn company share by value, 2005-2006 (%) 56
    Table 29: Vietnam Popcorn value, by company, 2005-2006 (VND m nominal prices) 56
    Table 30: Vietnam Popcorn expenditure per capita, 2001-2006 (VND, nominal prices) 57
    Table 31: Vietnam Popcorn forecast expenditure per capita, 2006-2011 (VND, nominal prices) 57
    Table 32: Vietnam Popcorn expenditure per capita, 2001-2006 (US$ nominal prices) 58
    Table 33: Vietnam Popcorn forecast expenditure per capita, 2006-2011 (US$ nominal prices) 58
    Table 34: Vietnam Popcorn consumption per capita, 2001-2006 (Kg) 59
    Table 35: Vietnam Popcorn forecast consumption per capita, 2006-2011 (Kg) 59
    Table 36: Vietnam Processed snacks value, 2001-2006 (VND m, nominal prices) 60
    Table 37: Vietnam Processed snacks value forecast, 2006-2011 (VND m, nominal prices) 61
    Table 38: Vietnam Processed snacks value, 2001-2006 (US$ m nominal prices) 63
    Table 39: Vietnam Processed snacks value forecast, 2006-2011 (US$ m nominal prices) 63
    Table 40: Vietnam Processed snacks volume, 2001-2006 (Kg m) 65
    Table 41: Vietnam Processed snacks volume forecast, 2006-2011 (Kg m) 66
    Table 42: Vietnam Processed snacks brand share, by value, 2005-2006 (%) 69
    Table 43: Vietnam Processed snacks value, by brand 2005-2006 (VND m nominal prices) 69
    Table 44: Vietnam Processed snacks company share by value, 2005-2006 (%) 70
    Table 45: Vietnam Processed snacks value, by company, 2005-2006 (VND m nominal prices) 70
    Table 46: Vietnam Processed snacks expenditure per capita, 2001-2006 (VND, nominal prices) 71
    Table 47: Vietnam Processed snacks forecast expenditure per capita, 2006-2011 (VND, nominal prices) 71
    Table 48: Vietnam Processed snacks expenditure per capita, 2001-2006 (US$ nominal prices) 72
    Table 49: Vietnam Processed snacks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 72
    Table 50: Vietnam Processed snacks consumption per capita, 2001-2006 (Kg) 73
    Table 51: Vietnam Processed snacks forecast consumption per capita, 2006-2011 (Kg) 73
    Table 52: Vietnam Nuts & seeds value, 2001-2006 (VND m, nominal prices) 74
    Table 53: Vietnam Nuts & seeds value forecast, 2006-2011 (VND m, nominal prices) 75
    Table 54: Vietnam Nuts & seeds value, 2001-2006 (US$ m nominal prices) 77
    Table 55: Vietnam Nuts & seeds value forecast, 2006-2011 (US$ m nominal prices) 77
    Table 56: Vietnam Nuts & seeds volume, 2001-2006 (Kg m) 79
    Table 57: Vietnam Nuts & seeds volume forecast, 2006-2011 (Kg m) 80
    Table 58: Vietnam Nuts & seeds brand share, by value, 2005-2006 (%) 83
    Table 59: Vietnam Nuts & seeds value, by brand 2005-2006 (VND m nominal prices) 83
    Table 60: Vietnam Nuts & seeds company share by value, 2005-2006 (%) 84
    Table 61: Vietnam Nuts & seeds value, by company, 2005-2006 (VND m nominal prices) 84
    Table 62: Vietnam Nuts & seeds expenditure per capita, 2001-2006 (VND, nominal prices) 85
    Table 63: Vietnam Nuts & seeds forecast expenditure per capita, 2006-2011 (VND, nominal prices) 85
    Table 64: Vietnam Nuts & seeds expenditure per capita, 2001-2006 (US$ nominal prices) 86
    Table 65: Vietnam Nuts & seeds forecast expenditure per capita, 2006-2011 (US$ nominal prices) 86
    Table 66: Vietnam Nuts & seeds consumption per capita, 2001-2006 (Kg) 87
    Table 67: Vietnam Nuts & seeds forecast consumption per capita, 2006-2011 (Kg) 87
    Table 68: Vietnam Potato chips value, 2001-2006 (VND m, nominal prices) 88
    Table 69: Vietnam Potato chips value forecast, 2006-2011 (VND m, nominal prices) 89
    Table 70: Vietnam Potato chips value, 2001-2006 (US$ m nominal prices) 91
    Table 71: Vietnam Potato chips value forecast, 2006-2011 (US$ m nominal prices) 91
    Table 72: Vietnam Potato chips volume, 2001-2006 (Kg m) 92
    Table 73: Vietnam Potato chips volume forecast, 2006-2011 (Kg m) 93
    Table 74: Vietnam Potato chips brand share, by value, 2005-2006 (%) 95
    Table 75: Vietnam Potato chips value, by brand 2005-2006 (VND m nominal prices) 95
    Table 76: Vietnam Potato chips company share by value, 2005-2006 (%) 96
    Table 77: Vietnam Potato chips value, by company, 2005-2006 (VND m nominal prices) 96
    Table 78: Vietnam Potato chips expenditure per capita, 2001-2006 (VND, nominal prices) 97
    Table 79: Vietnam Potato chips forecast expenditure per capita, 2006-2011 (VND, nominal prices) 97
    Table 80: Vietnam Potato chips expenditure per capita, 2001-2006 (US$ nominal prices) 98
    Table 81: Vietnam Potato chips forecast expenditure per capita, 2006-2011 (US$ nominal prices) 98
    Table 82: Vietnam Potato chips consumption per capita, 2001-2006 (Kg) 99
    Table 83: Vietnam Potato chips forecast consumption per capita, 2006-2011 (Kg) 99
    Table 84: Vietnam Other savory snacks value, 2001-2006 (VND m, nominal prices) 100
    Table 85: Vietnam Other savory snacks value forecast, 2006-2011 (VND m, nominal prices) 101
    Table 86: Vietnam Other savory snacks value, 2001-2006 (US$ m nominal prices) 103
    Table 87: Vietnam Other savory snacks value forecast, 2006-2011 (US$ m nominal prices) 103
    Table 88: Vietnam Other savory snacks volume, 2001-2006 (Kg m) 105
    Table 89: Vietnam Other savory snacks volume forecast, 2006-2011 (Kg m) 106
    Table 90: Vietnam Other savory snacks brand share, by value, 2005-2006 (%) 109
    Table 91: Vietnam Other savory snacks value, by brand 2005-2006 (VND m nominal prices) 109
    Table 92: Vietnam Other savory snacks company share by value, 2005-2006 (%) 110
    Table 93: Vietnam Other savory snacks value, by company, 2005-2006 (VND m nominal prices) 110
    Table 94: Vietnam Other savory snacks expenditure per capita, 2001-2006 (VND, nominal prices) 111
    Table 95: Vietnam Other savory snacks forecast expenditure per capita, 2006-2011 (VND, nominal prices) 111
    Table 96: Vietnam Other savory snacks expenditure per capita, 2001-2006 (US$ nominal prices) 112
    Table 97: Vietnam Other savory snacks forecast expenditure per capita, 2006-2011 (US$ nominal prices) 112
    Table 98: Vietnam Other savory snacks consumption per capita, 2001-2006 (Kg) 113
    Table 99: Vietnam Other savory snacks forecast consumption per capita, 2006-2011 (Kg) 113
    Table 100: Global Savory snacks market value, 2006 114
    Table 101: Global Savory snacks market split (value terms (US$ m), 2006) – Top 5 countries 117
    Table 102: Global Savory snacks market volume, 2006 119
    Table 103: Global Savory snacks market split (volume terms, 2006) – Top 5 countries 122
    Table 104: Leading players - Top 5 countries 124
    Table 105: Vietnam Savory Snacks new product launches (reports) and SKUs, by company (Top 5 companies), 2006 125
    Table 106: Vietnam Savory Snacks new product launches (reports), by flavor and fragrances (Top 10 flavors), 2006 126
    Table 107: Vietnam Savory Snacks new product launches (reports), by Ingredients (Top 10 Ingredients), 2006 126
    Table 108: Vietnam Savory Snacks new product launches (reports), by Package tags or Claims (Top 10 claims), 2006 127
    Table 109: Vietnam Savory Snacks new product launches (reports) - Recent 5 launches 127
    Table 110: Vietnam Key Facts 129
    Table 111: Vietnam population, by age group, 2000-2005 (millions) 132
    Table 112: Vietnam population forecast, by age group, 2005-2010 (millions) 133
    Table 113: Vietnam population, by gender, 2000-2005 (millions) 133
    Table 114: Vietnam population forecast, by gender, 2005-2010 (millions) 134
    Table 115: Vietnam real GDP, 2000-2005 (VND bn, 2005 prices) 134
    Table 116: Vietnam real GDP forecast, 2005-2010 (VND bn, 2005 prices) 135
    Table 117: Vietnam nominal GDP, 2000-2005 (VND bn, nominal prices) 135
    Table 118: Vietnam real GDP, 2000-2005 (US$ bn, 2005 prices) 136
    Table 119: Vietnam real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 136
    Table 120: Vietnam consumer price index, 2000-2005 (2000=100) 137
    Table 121: Vietnam consumer price index, 2005-2010 (2000=100) 137
    Table 122: Vietnam exchange rate, 2000-2005 138