Introduction
Buckle intends to grow by expanding its store portfolio. The company plans to increase its store base by opening 20 new stores in fiscal 2008; these new stores include five in Florida, two in Texas, two in Washington and two in Arizona. Increasing the store count and targeting popular areas would enable the company to reach out to a wider customer base and earn higher revenues.
Scope
Highlights
Buckle is a US-based retailer of medium to better-priced casual apparel, footwear and accessories for fashion conscious men and women within the age group of 1224 years.
Buckle has presence in three segments of the retail value chain: wholesale (procurement of stock), operations and distribution (warehousing and transportation), and sales (physical store operations and online sales).
Buckle plans to strengthen its brand portfolio. The company therefore introduced the brands, Elements and Volcom, in the apparel and accessories categories. It also test-marketed new denim brands such as MEK and Miss Me.
Reasons to Purchase
TABLE OF CONTENTS
Overview 1
Catalyst 1
Summary 1
Company Structure 5
Company Overview and Key Facts 5
Business Description 6
History 6
Company Locations and Subsidiaries 8
Products and Services List 10
Major products and services list 10
List of Brands 10
Competitors and Strategic Business Relationships 11
Key Competitors 11
Suppliers and Partners 11
Clients 11
Shareholding Structure 12
Strategy 13
Mission 13
Company View 13
Strategy 14
SWOT Analysis 16
Overview 16
Strengths 17
Weaknesses 17
Opportunities 18
Threats 19
Value Chain Analysis 21
Overview 21
Wholesale 22
Operations and distribution 22
Sales 22
Key Employees 23
List of Key Employees 23
Key Employee Biographies 23
Appendix 30
Ask the analyst 30
Datamonitor consulting 30
Disclaimer 30
TABLES
Table 1: The Buckle - Key Facts 5
Table 2: The Buckle - Other Locations and Subsidiaries 8
Table 3: The Buckle - List of Products 10
Table 4: The Buckle - List of Brands 10
Table 5: The Buckle - Key Competitors 11
Table 6: The Buckle - Key Shareholders 12
Table 7: The Buckle - SWOT Analysis Summary 16
Table 8: The Buckle - Value Chain Analysis 21
Table 9: The Buckle - Key Employees 23