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Wine in Italy

http://www.companiesandmarkets.com/Summary-Market-Report/wine-in-italy-42453.asp

Report Summary

Wine in Italy industry profile is an essential resource for top-level data and analysis covering the wine industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by both value and volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer and/or brand

* Also features market breakdown by distribution channel

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The wine market consists of fortified wine, sparkling wine and still wine. The market is valued according to retail selling price (RSP) and includes any applicable taxes.

Any currency conversions used in the creation of this report have been calculated using constant 2006 annual average exchange rates.

Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.

Table of Contents

TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation I 11
CHAPTER 5 Market Segmentation II 12
CHAPTER 6 Market Share 13
CHAPTER 7 Five Forces Analysis 14
7.1 Summary 14
7.2 Buyer Power 15
7.3 Supplier Power 16
7.4 New Entrants 17
7.5 Substitutes 19
7.6 Rivalry 20
CHAPTER 8 Leading Companies 21
8.1 LVMH Moet Hennessy Louis Vuitton SA 21
8.2 Bacardi Limited 24
8.3 Davide Campari Milano SpA 25
CHAPTER 9 Distribution 27
CHAPTER 10 Market Forecasts 28
10.1 Market Value Forecast 28
10.2 Market Volume Forecast 29
CHAPTER 11 Macroeconomic Indicators 30
CHAPTER 12 Appendix 32
12.1 Methodology 32
12.2 Industry Associations 33
12.3 Related Datamonitor Research 33

LIST OF TABLES
Table 1: Italy Wine Market Value: $ billion, 2002-2006 9
Table 2: Italy Wine Market Volume: Liters billion, 2002-2006 10
Table 3: Italy Wine Market Segmentation I: % Share, by Value, 2006 11
Table 4: Italy Wine Market Segmentation II: % Share, by Value, 2006 12
Table 5: Italy Wine Market Share: % Share, by Volume, 2006 13
Table 6: Key Facts: LVMH Moet Hennessy Louis Vuitton SA 21
Table 7: Key Financials: LVMH Moet Hennessy Louis Vuitton SA 23
Table 8: Key Facts: Bacardi Limited 24
Table 9: Key Facts: Davide Campari Milano SpA 25
Table 10: Italy Wine Distribution: % Share, by Volume, 2006 27
Table 11: Italy Wine Market Value Forecast: $ billion, 2006-2011 28
Table 12: Italy Wine Market Volume Forecast: Liters billion, 2006-2011 29
Table 13: Italy Size of Population (million) , 2002-2006 30
Table 14: Italy GDP (Constant 2000 Prices, $ billion), 2002-2006 30
Table 15: Italy Inflation, 2002-2006 30
Table 16: Italy Exchange Rate, 2002 31