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Mobile Local Search - Location-based Search (Mind Commerce LLC)
- Market: Telecommunications
- Published Date: 01/03/2007
- Report Title: Mobile Local Search - Location-based Search
- View Report Summary: View Report Summary
- Report Type: Market Report
- Country: Global
- Number of Pages: 56
1 Introduction
2 Summary of Findings and Recommendations
3 Background to Mobile Search
Mobile Search: Top Searches, Words per Query, Query Time
4 Mobile Search – Why now?
Increased usage of mobile devices.
Increased awareness and usage of mobile search.
Increasing Mobile Local Search Revenues.
5 Mobile Local Search Value-Chain
Devices and Networks
Content Providers
Content Aggregators
Content Discovery & Search
Location Providers
Location Enablers
Voice-Search Providers
Ad-enablers
Search Engines
6 Mobile Local Search Strategies
Carriers
Search Engines
Device Manufacture
Walled Gardens and Portals
7 Local Content is King
8 The Killer Enabler – Location-Based Search
8.1Real-Time Location Technology and Providers
Location with GPS
Location using the Cellular Network (Cell-ID / E-OTD / TDOA)
Location with Wi-Fi
Location with WiMax.
Location with Bluetooth.
8.1.1Carrier Network Location Information
8.1.2Wi-Fi Location Providers
8.1.2.1Skyhook Wireless
8.1.2.2Navizon.
LBS Development using Navizon vs Carriers
9 The Power of Voice-Enabled Searches
10 Mobile Advertising and Business Models
11 Devices and GUIs
12 About the Author
2 Summary of Findings and Recommendations
3 Background to Mobile Search
Mobile Search: Top Searches, Words per Query, Query Time
4 Mobile Search – Why now?
Increased usage of mobile devices.
Increased awareness and usage of mobile search.
Increasing Mobile Local Search Revenues.
5 Mobile Local Search Value-Chain
Devices and Networks
Content Providers
Content Aggregators
Content Discovery & Search
Location Providers
Location Enablers
Voice-Search Providers
Ad-enablers
Search Engines
6 Mobile Local Search Strategies
Carriers
Search Engines
Device Manufacture
Walled Gardens and Portals
7 Local Content is King
8 The Killer Enabler – Location-Based Search
8.1Real-Time Location Technology and Providers
Location with GPS
Location using the Cellular Network (Cell-ID / E-OTD / TDOA)
Location with Wi-Fi
Location with WiMax.
Location with Bluetooth.
8.1.1Carrier Network Location Information
8.1.2Wi-Fi Location Providers
8.1.2.1Skyhook Wireless
8.1.2.2Navizon.
LBS Development using Navizon vs Carriers
9 The Power of Voice-Enabled Searches
10 Mobile Advertising and Business Models
11 Devices and GUIs
12 About the Author
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